
Atre Cards are still good, but their QR codes might take you someplace bad.
For a while there, “Everything lasts forever on the Internet” looked like it was going to become common sense. However, as time has gone by, we’ve learned that that’s not always true. Online permeance only extends so far as the constancy of server and domain maintenance, which brings us to a little problem involving East Japan Railway Company, or JR East.
Like a lot of rail companies in Japan, JR has its fingers in a lot of non-train pies too. For example, if you’ve spent much time in Tokyo you might have spotted the Atre shopping centers in neighborhoods like Akihabara, Ueno, Shinagawa, and Ebisu. Filled with retail stores, sit-down restaurants, and takeaway food stands, Atre shopping centers are always attached to train stations, because Atre is owned and operated by JR East.
Almost every shopping center in Japan has some kind of customer loyalty program, and Atre is no exception. Up until the end of February 2016, shoppers and diners could earn Atre Club points with each purchase and redeem them for gift certificates and other items through the service’s website. Some Atre Cards, as the point cards were called, even had a QR code on the back that you could scan to access the site more easily.
Atre Club has since been folded into JR East’s broader JRE Point program, with all Atre Club points being transferred over. The old Atre Cards are still usable, too. Show it when making purchases at Atre, and the points will go right into your JRE Point total. JR and Atre have put out a warning, though, that while the old Atre Cards themselves are still good, using their QR codes could result in something very, very bad.
Why? Because after JR shut down the Atre Club Point program, they also shuttered its website, and eventually abandoned control of its domain, atre-club.jp. Scanning the QR code on the back of the Atre Card, though, will still try to access it, which is a problem because the domain has since been acquired by scam artists, and the website is unsafe to use, presumably due to malware, phishing prompts, or other aspects targeting users’ data privacy and financial security.
The problem came to light last week and affects Atre Cards issued between October of 2013 and February of 2016. Atre put out a statement cautioning cardholders to not scan their QR codes or access atre-club.jp, reminding them that their loyalty program accounts are now managed through the JRE Point website. In a follow-up, Atre said that as of July 1 the scam site is no longer accessible, but continued avoidance of scanning the QR code or visiting atre-club.jp is recommended.
Source: Atre, J-Cast News via Yahoo! Japan News
Top image: Wikipedia/Wpcpey
Insert image: Atre
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!


East Japan Railways phasing out magnetic paper tickets, seven other rail operators will too
Japan’s tap-to-pay Suica train card system aims to go tapless with walk-through gates, location data scans
Japan’s famous Suica Penguin JR train pass card mascot is “graduating”/being laid off
Sales of Japan’s most convenient train ticket/shopping payment cards suspended indefinitely
Tokyo train operator begins issuing body cameras, but it’s not employee conduct that worries them
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Hundreds of rose bushes in bloom at Tokyo’s off-the-beaten-path, next-to-the-tracks flower street
Studio Ghibli’s president is leaving the company. Will it change how they make anime?
161-year-old Kyoto confectionary maker releases new edible Pokémon lineup
The top 12 incomprehensible school rules, as chosen by high school students
Let’s hike a Japanese mountain (that isn’t Mt. Fuji) – Mt. Tsukuba[Photos]
7-Eleven Japan is releasing Greedy chocolate chip and whipped cream sandwiches
Japan releases new ramen sandwiches… that don’t taste like ramen
Starbucks Japan adds a new Frappuccino and Milk to the menu, but are they worth the calories?
Starbucks Japan releases two new “chunky” drinks… and matching gel designs for our nails
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Mt. Fuji hot spring inn gets even more beautiful after dark with Firefly Festival
7-Eleven Japan now has ramen machines…but only at 41 stores
Don’t miss the Tokyo Tower City Light Fantasia ~Summer Landscape 2026~ event during your travels
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
General sales of Japan’s most convenient prepaid train/shopping card to finally resume soon
Tokyo train stations giving out awesome giant Pokémon cards, but you’ll want to hurry
JR’s new overnight sleeper train will connect Tokyo and northern Japan, is private cabin-only
Japan Railway to allow dogs to ride without cages on special Tokyo-Izu train