
The star of the Yamaguchi sake scene shows up in Shinjuku baked goods, and we’re ready for a trio of taste tests.
Japan has so many sake makers that it can be hard for an individual brewer to stand out. Among the general public, it’s mainly a handful of mass-produced, low-in-character brands that have widespread name recognition, with many smaller, higher-quality producers primarily known only to sake aficionados.
An exception, though, is Dassai. Made in the town of Iwakuni, Yamaguchi Prefecture, Dassai has won acclaim for its crisp, smooth flavor with a hint of sweetness from sake experts and amateur drinkers alike, despite Asahi Shuzo, the company that makes Dassai, not being neither the highest-volume nor biggest-budgeted sake brewer around.
Part of the secret to Dassai’s success is that its nicely balanced and can be enjoyed both on its own or paired with an especially wide variety of dishes. As further proof of how versatile Dassai is, there’s even a bakery that makes Dassai bread and sweets.
This bakery is found on the opposite side of the country from Dassai’s home prefecture, as it’s offered by the Keio Plaza Hotel Tokyo, a short walk west from Shinjuku Station in downtown Tokyo. Every day the hotel’s staff bakes up three special Dassai treats for its second-floor Food Boutique Poppins specialty store, and we recently scooped up the trio for taste-testing.
We’ll start with the Dassai Shokupan, shokupan being what Japan calls a conventional Western-style loaf of bread. Singed into the side are the kanji characters for Dassai, but the real connection to the sake is that the yeast used for the bread is made with sake kasu, the pressed lees left over as a by-product when making sake. Sake kasu can be used as a cooking seasoning, and while it doesn’t make the Dassai bread taste like alcohol, it does impart an elegant, relaxing sake-like aroma to the loaf, with the sort of gentle, subtle sweetness that’s made Dassai such a hit.
All those qualities are retained even after giving the Dassai Shokpan a light toasting, and it tastes so good that we recommend eating it without putting butter, jam, or any other kind of spread on it.
If you’re after something more distinctly sweet, there’s the Dassai Anpan sweet bean buns.
Sprinkled with sesame, these pastries are filled with anko (sweet red bean jam) made with beans from Hokkaido Prefecture’s Tokachi region, and the bread itself is once again made with Dassai sake kasu. Taking a bite, the initial sensation comes from the anko’s sweetness. Drifting along behind it is the Dassai aroma, though, which combined with the texture of the beans makes this feel like anpan that’s not just delicious, but sophisticated too.
And last, if you’re looking to get really decadent, there’s the Dassai Pound Cake, which comes in a classy box that makes it well suited for gift-giving.
The cake (which needs to be refrigerated, by the way) is made not just with Dassai lees, but actual Dassai sake itself. It’s similar to the concept of cooking a pound cake with brandy, except without the harsh alcohol notes or cloying sweetness that brandy can sometimes impart. Instead, you get mellow hints of sake that become more pronounced as you chew, and while we didn’t have a bottle on hand to crack open and confirm with, the hotel says that the Dassai Pound Cake goes especially well with a glass of Dassai.
Another key to Dassai’s popularity is that though it’s not exactly a cheap sake, it’s reasonably affordable and offers great quality for its price. In keeping with that, these Dassai baked goods are more expensive than their non-Dassai convenience store or supermarket counterparts would be, but at 650-yen (US$4.50) for the Dassai Shokupan, 280 yen for a Dassai Anpan, and 2,800 yen for the Dassai Poundcake, they’re not unobtainable luxuries, even for sweets/sake fans of moderate means.
More so than their cost, it’s their scarcity that can make these hard to get your hands on. Like we said above, they’re exclusive to the Keio Plaza Hotel Tokyo, and when batches are put out, they tend to sell out rather quickly. Thankfully, the staff tipped us off that they usually go on sale around 1 p.m. each day, so you’ll want to arrive before then to give yourself the best shot at snagging them.
Related: Keio Plaza Hotel
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]









Japan’s most popular sake brand runs full-page ad asking people to stop paying so much for it
Is Tokyo’s ultra-expensive Satsuki sweet bean bread worth it?【Taste test】
The sake from Evangelion goes great with Japan’s poisonous blowfish…from a can 【Taste test】
Japan’s Mos Burger Dassai sake milkshake is here, but is it any good?【Taste test】
We try a Tokyo luxury hotel’s fancy Cup Noodle buffet items, eat best curry noodles of our lives
Tokyo sweets store has a “350% Pudding Soft Serve”, and people are going wild for it
Studio Ghibli adds new Jiji’s baby plush toy to its anime merchandise range in Japan
Beautiful off-the-beaten-path spot near samurai castle in rural Japan looks like a Monet painting
Japanese figure skating star Yuzuru Hanyu and Winne-the-Pooh announce crossover merch line [Pics]
Shinto shrine in downtown Tokyo announces cosplay ban
The Japanese city where ordering grilled chicken doesn’t guarantee you’ll actually get chicken
Wagyu ramen for foreign tourists appears in Kabukicho, with a very high price tag
McDonald’s Japan’s new Chiikawa Happy Meal figures are here![Photos]
This beautiful Okinawa beach gives you the best of both worlds when visiting the prefecture [Pics]
Hello Kitty x Godzilla Happy Meals are coming to McDonald’s, but not in Japan [Video]
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japan’s new beer glass is designed to force you to drink…water [Video]
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
This Tokyo bakery gives its curry bread a special Aomori ingredient for a one-of-a-kind taste
Should you dip your cake in sake? One Japanese brewer says no, but actually yes【 Taste test】
Century-old Hiroshima brewery in one of Japan’s three great sake-brewing spots offers tours in English
Hoisu: The phantom Japanese sake that can’t be purchased in stores