Smells do funny things to our brains. They connect us to memories and moments in a way that something visual never could. Just as interestingly is the effect smells have on our moods. Have you noticed that smells like lavender and vanilla give you a calming effect while a smell like coffee or citrus will perk you right up?
Now, Japan has combined the excitement of receiving a letter with the power of different scents to create a world first in letter sending. This service is available for only a limited-time, so try it before the letters (and smells!) are gone with the wind.
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Totoro cream puffs and Catbus cookies are finally available in downtown Tokyo
Mister Donut and Godiva continue their sweet sweets relationship with new treats on sale now in Japan
McDonald’s Japan releases a Mushroom Mountain and Bamboo Shoot Village McFlurry
10 times to avoid traveling in Japan in 2026
Foreign worker in Japan fends off armed robber with single word, gets no respect from local media
Here are the top ten foodie factory tours for the fall throughout Japan
That time Seiji called JASRAC to ask why he didn’t get paid royalties for his song being on TV
Ghibli releases a Howl’s Moving Castle that walks and lights up【Video】
Are 100-yen shop Daiso’s gel nail polish strips a good dupe for salon quality nails? Let’s find out
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Foreign worker in Japan fends off armed robber with single word, gets no respect from local media
Here are the top ten foodie factory tours for the fall throughout Japan
That time Seiji called JASRAC to ask why he didn’t get paid royalties for his song being on TV
Ghibli releases a Howl’s Moving Castle that walks and lights up【Video】
Are 100-yen shop Daiso’s gel nail polish strips a good dupe for salon quality nails? Let’s find out
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
New rules allow Japanese adult film actresses to stop the sale of their videos after five years
Pokémon Lego kits are finally on their way!【Photos】
Is it rude to sing along at concerts in Japan? We ask a pro musician for his take
Shimane has a secret hot spring town that feels like stepping into an old Japanese film
Want to be in I Am Legend? Website uses Google Street View to show cities after the fall of man
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms