emblem
With the Tokyo Olympic Committee (TOC) officially cutting ties with Kenjiro Sano’s much maligned emblem, one obvious question is on everyone’s lips: What does this mean for that oden poster made by the 7-Eleven in Musashikoganei, Tokyo?
Some of you may recall that this particular franchise had made a poster promoting their oden sale which bore a striking resemblance to the former Olympic emblem. After a request was made to the TOC, they had denied the poster’s commercial use and likeness to their intellectual property. However, now that the emblem will no longer be used, is the poster back in play?
The dispute over the emblem for the 2020 Olympic games and its alleged plagiarism continues to simmer in Japan people are still suggesting alternatives to what are currently the most beleaguered geometric shapes in the world.
And then there are those who are embracing the still official emblem for what it is. Convenience store chain 7-Eleven is one such proponent. One franchise in Musashikoganei created a homage out of the delicious Japanese stewed food known as oden for a promotional posted to be hung in their store.
However, the Tokyo Olympic Committee politely refused use of the poster saying that the placement of foodstuffs infringed on the likeness of their emblem which is currently being accused of infringing on another logo.
A Japanese graphic designer and percussionist who currently resides in Seville, Spain, has devised an alternate design to the officially selected 2020 Tokyo Olympics logo in light of the recent plagiarism scandal.
Fan reaction to his creation has been incredibly positive, to the point where many people are asking, “Can we please make this a reality?”