advertising
Shogakukan’s studying children leap out of their logo and find an endless fantasy world waiting for them. Get reading, kids!
Hair care brand shines a light on outdated practice that forces women to sport the “job-hunting hairstyle” in order to gain employment.
Although in the cars’ defense I never really knew what that logo was supposed to be either.
Who knew fried chicken would make the perfect backdrop for some explosive Hollywood-style advertising?
Famous musicians, actors and idol group members star in these memorable ads that will make you laugh, cry and want to buy what they’re selling.
Written entirely in Japanese and without any English text, foreign visitors are wondering what on earth these ads mean.
Passengers say they’ve been trying to hold in their laughter after laying eyes on this unforgettable image.
Can a skydiving sumo wrestler complete the ring-entering ceremony mid-air with a “gyoji” sumo referee by his side?
Everyone’s favourite tokusatsu titan has a very important message for the people of Shinjuku this week.
Get out the tissues because this short ad will make you appreciate family bonds all over again.
There was a time when sumo wrestlers and kimono-clad ladies made shipping companies look beautiful.
On and around 19 January, trucks will be hitting the streets to raise awareness of the health benefits of enemas. You’ll be able to recognize them by the cute female drivers who appear to be constantly pooping…
A retailer in Singapore swung and completely missed with their advertisement that was trying to catch some of the Black Friday shopping buzz.
At first glance, it looks like a trailer for a new movie or even a documentary about the pressures of beauty, popularity and social media. But in what is one of the most elaborate video commercials we’ve come across in a while, one beauty clinic in Thailand has gone to extreme lengths to advertise its services. Playing on the vulnerability of today’s millennials and modern societal pressures of beauty, they have produced a 14-minute short film which is as compelling as it is a disturbing.
Read More
With the Tokyo Olympic Committee (TOC) officially cutting ties with Kenjiro Sano’s much maligned emblem, one obvious question is on everyone’s lips: What does this mean for that oden poster made by the 7-Eleven in Musashikoganei, Tokyo?
Some of you may recall that this particular franchise had made a poster promoting their oden sale which bore a striking resemblance to the former Olympic emblem. After a request was made to the TOC, they had denied the poster’s commercial use and likeness to their intellectual property. However, now that the emblem will no longer be used, is the poster back in play?
There are a lot of things about Cristiano Ronaldo that we know to be true. He is objectively a very attractive man. He is objectively a fantastic soccer player. He objectively very rich. He is – and we say this without irony – “big in Japan.” He is objectively in great shape.
He will also, objectively, endorse near any damn thing. Like this weird ab device.
MOST POPULAR
Now
Police officer found to be sex worker after leaving her gun in a public restroom
Video of each Japanese hiragana getting “measured up” is oddly cute and satisfying【Video】
Curry restaurants across Japan create social media movement: “Don’t blame the curry!”
Pikachu and pals dress up as other Pokémon for Pokémon GO Halloween event, and we want them all
We try the new Starbucks Dark Night Frappuccino with cup cosplay costumes for Halloween
Millennials in Japan Aren’t F**king 【Video】
Japanese men showing an increasing fondness for women they call “penguin girls”
The top 10 hot springs Japanese travelers want to visit this fall
Dashcam catches “frustrated” man punching through windshield of random woman’s car
Boyfriend’s “cute” way of telling his girlfriend how much he loves her turns off Japanese Twitter
Weekly
Japanese women categorise male friends by levels of intimacy, from hugging to bathing
Man in China says he likes Pokémon’s Team Rocket on social media, company makes him issue apology
World’s #1 Smash Bros. player takes on random kid in Japan’s Narita Airport
Tokyo has a bar that only lets you in if you come alone – No bringing your friends allowed!
Starbucks Japan releases new limited-edition mugs, cards and travel bottles for Halloween
Japan’s craziest, most terrifying video game arcade is going out of business【Photos】
Japanese Phantom Cheesecake: A sweet so popular 2,000 sold in ten minutes- Millennials in Japan Aren’t F**king 【Video】
Lost something on a Japanese train? Look for it at the railway’s lost-and-found market
New Starbucks Dark Night Frappuccino debuts at sunset with cup cosplay costumes for Halloween
Monthly
PewDiePie buys house in Japan, calls it “a dream come true”
Naruto’s author Kishimoto reveals what characters’ names would’ve been if editor didn’t intervene- Japanese Phantom Cheesecake: A sweet so popular 2,000 sold in ten minutes
Japanese Mame Shiba Inu banknote design pays homage to nation’s beloved dog
You can now turn your smartphone into a Pokémon Pokédex thanks to Bandai【Photos】
We took advantage of Burger King’s Whopper Jr. sale in an extreme way- Japanese women categorise male friends by levels of intimacy, from hugging to bathing
Kyoto Animation will use none of its arson donations for business recovery, all of it for victims
Pakistani Japanese citizen is tired of the cops asking him for his foreign resident card
Hayao Miyazaki has turned down multiple offers from Hollywood to make live-action Nausicaa movie
Yearly
Which Pokémon are you? Official quiz reveals your Poké-personality, and how to take it in English- PewDiePie buys house in Japan, calls it “a dream come true”
- Naruto’s author Kishimoto reveals what characters’ names would’ve been if editor didn’t intervene
We asked a Niantic insider 30 questions about Pokémon Go, learned a lot of useful information
Japanese woman stumbles on the power of the infamous “gaijin seat” phenomenon during flight
Why do Japanese recycle bins have two openings but dump everything into the same compartment?
Tokyo public schools will stop forcing students with non-black hair to dye it, official promises- Japanese Phantom Cheesecake: A sweet so popular 2,000 sold in ten minutes
Japanese baseball teen refuses walk after getting hit by pitch, follows up with home run【Video】
50-year-old Japanese woman pulls off amazing Love Live! anime idol cosplay【Photos】
RECOMMENDED STORIES
Millennials in Japan Aren’t F**king 【Video】
Japanese men showing an increasing fondness for women they call “penguin girls”
The top 10 hot springs Japanese travelers want to visit this fall
Dashcam catches “frustrated” man punching through windshield of random woman’s car
Boyfriend’s “cute” way of telling his girlfriend how much he loves her turns off Japanese Twitter
Suntory’s brilliant new canned cocktail is made specifically to taste great with fried chicken
Japanese pizza chain releases spooky Zombie Pizzas for Halloween
Have coffee with adorable piggies at Tokyo’s brand-new micro pig cafe in trendy Harajuku
Yoshikitty celebrates 10th birthday by becoming a solid gold figurine
Uruguay rugby players accused of smashing up restaurant, injuring employee in Japan
Cat Cafe Mocha in Tokyo shuts down after cats die from feline parvovirus outbreak
Japan Travel: Explore a hidden cave on a tiny monorail roller coaster thrill ride in Nara
-
