Regular readers will no doubt recall the Telenoid R1, the tactile doll shaped like a giant human foetus that when controlled via remote computer almost appears to be alive. Using this intriguing yet somewhat disturbing technology, creator and Osaka University professor Hiroshi Ishiguro went on to produce Hugvie, a soft, pared-down version of the doll that has a slot for a smartphone in its head, enabling users to cuddle and chat at once while the doll’s internal vibrators simulate the caller’s heartbeat based on their tone and the volume of their voice.
As fun and quirky as the pillow was, few ever thought it could be beneficial to users’ health, but recent research suggests that cuddling up with one of these blobs while chatting on the phone could actually help reduce stress and make us feel more content.
Looking somewhat like the escaping soul of a cartoon character, Hugvie measures in at approximately 85cm long and 36cm wide and is available in a variety of colours. They dolls are easily transportable and could sit fairly inconspicuously on a bed or couch among other dolls or stuffed toys, but on the inside there’s a lot more going on.
Here’s a video detailing the product’s launch event last year, in which we can see how virtually any smartphone can be easily inserted into the “head” portion of the huggable blob, with the user then pressing their own head comfortably against it.
Although mainly marketed at young children and couples, this simple doll may actually be worth any of us picking up if collaborative research between the University of Sussex and Osaka University is to be believed. Their findings suggests that, much like embracing a real person, hugging Hugvie can help reduce stress and make us feel more at ease.
After having blood and saliva samples taken, participants were put into two groups: one who held conversations by mobile phone alone and the other using a phone slipped inside a Hugvie cushion. Following the conversations, further samples were taken, analysed and the results compared.
Researchers noted that levels of cortisol – a hormone secreted by the adrenal glands and often referred to as the “stress hormone” due to its increased presence in the bloodstream during “fight or flight” responses – in the blood of those in the Hugvie group were significantly lower, suggesting that embracing the doll had a genuinely positive effect on participants.
Of course, people have been clinging to dolls, blankets and stuffed toys for comfort for centuries now, so it should come as little surprise that the simple act of hugging should help reduce levels of the hormone. Even so, for couples unable to hug in the flesh, a device that simulates your partner’s heartbeat while you enjoy a little chat and cuddle time could never be considered a bad thing, and if it happens to help us reduce our stress levels and maybe hold on to our hair for a few more years we’re down to give it a go!
Hugvie currently retails for around 3,990 yen (US$41) and is available from robot specialists Vstone and Rakuten. Why not give it a go if you’re feeling the pressure and living away from your loved ones?
Source: My Navi News

Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
The top 10 graduation songs in Japan as chosen by current Japanese high school students
Number of foreigners living in Japan has grown 50 percent in four years, hits historic high
Creator of Rurouni Kenshin anime/manga admits to possession of child pornography
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
The top 10 graduation songs in Japan as chosen by current Japanese high school students
Number of foreigners living in Japan has grown 50 percent in four years, hits historic high
Creator of Rurouni Kenshin anime/manga admits to possession of child pornography
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Giant pipe mysteriously rises up through street in downtown Osaka
Is this Japan’s most extreme cherry blossom viewing? Leap, cycle and climb through 2,500 sakura
Super Mega Important Debate: Soy sauce-based ramen or miso-based ramen? 【Poll closed】
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
This Hakata hotel is worth a little extra thanks to its all-you-can-eat steak breakfast buffet
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Silicone testicle covers banned from Japanese sauna following cups being left behind and on shelves
Starbucks Japan opens new cafe and art gallery in top Tokyo tourist neighbourhood
Japanese government planning higher ticket prices for foreign tourists at Tokyo National Museum
Is Japan’s Crab-shaped Cup Ramen Timer worth the hype?
Studio Ghibli now sells Ursula’s backpack from Kiki’s Delivery Service at its anime shop in Japan
Pizza Hut Japan teams up with creator of one of the country’s best kinds of ramen for ramen pizza
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Giant pipe mysteriously rises up through street in downtown Osaka
Is this Japan’s most extreme cherry blossom viewing? Leap, cycle and climb through 2,500 sakura
Super Mega Important Debate: Soy sauce-based ramen or miso-based ramen? 【Poll closed】
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
This Hakata hotel is worth a little extra thanks to its all-you-can-eat steak breakfast buffet
Visiting Japan’s one-and-only, and only-for-a-limited-time, Dragon Ball noodle restaurant[Photos]
“No dogs allowed”: Why one service dog was refused entrance to these restaurants in Japan
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Sailor Moon Sanrio partnership adds pairings for Sailor Starlights in new crossover merch line【Pics】
A Must-See Visual of Japan’s 2011 Earthquakes
The etiquette rules for visiting Shinto shrines in Japan
11 different ways to say “father” in Japanese
Clash of the instant ramen! Taste-testing seven instant noodles on a flavor trip across Kyushu