Regular readers will no doubt recall the Telenoid R1, the tactile doll shaped like a giant human foetus that when controlled via remote computer almost appears to be alive. Using this intriguing yet somewhat disturbing technology, creator and Osaka University professor Hiroshi Ishiguro went on to produce Hugvie, a soft, pared-down version of the doll that has a slot for a smartphone in its head, enabling users to cuddle and chat at once while the doll’s internal vibrators simulate the caller’s heartbeat based on their tone and the volume of their voice.
As fun and quirky as the pillow was, few ever thought it could be beneficial to users’ health, but recent research suggests that cuddling up with one of these blobs while chatting on the phone could actually help reduce stress and make us feel more content.
Looking somewhat like the escaping soul of a cartoon character, Hugvie measures in at approximately 85cm long and 36cm wide and is available in a variety of colours. They dolls are easily transportable and could sit fairly inconspicuously on a bed or couch among other dolls or stuffed toys, but on the inside there’s a lot more going on.
Here’s a video detailing the product’s launch event last year, in which we can see how virtually any smartphone can be easily inserted into the “head” portion of the huggable blob, with the user then pressing their own head comfortably against it.
Although mainly marketed at young children and couples, this simple doll may actually be worth any of us picking up if collaborative research between the University of Sussex and Osaka University is to be believed. Their findings suggests that, much like embracing a real person, hugging Hugvie can help reduce stress and make us feel more at ease.
After having blood and saliva samples taken, participants were put into two groups: one who held conversations by mobile phone alone and the other using a phone slipped inside a Hugvie cushion. Following the conversations, further samples were taken, analysed and the results compared.
Researchers noted that levels of cortisol – a hormone secreted by the adrenal glands and often referred to as the “stress hormone” due to its increased presence in the bloodstream during “fight or flight” responses – in the blood of those in the Hugvie group were significantly lower, suggesting that embracing the doll had a genuinely positive effect on participants.
Of course, people have been clinging to dolls, blankets and stuffed toys for comfort for centuries now, so it should come as little surprise that the simple act of hugging should help reduce levels of the hormone. Even so, for couples unable to hug in the flesh, a device that simulates your partner’s heartbeat while you enjoy a little chat and cuddle time could never be considered a bad thing, and if it happens to help us reduce our stress levels and maybe hold on to our hair for a few more years we’re down to give it a go!
Hugvie currently retails for around 3,990 yen (US$41) and is available from robot specialists Vstone and Rakuten. Why not give it a go if you’re feeling the pressure and living away from your loved ones?
Source: My Navi News

This is possibly the coziest train in all Japan thanks to onboard hot spring footbaths【Pics】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7 great places to see Mt. Fuji from without having to climb it
Starbucks Japan unveils new S’mores Frappuccino and latte for Christmas 2025
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
This is possibly the coziest train in all Japan thanks to onboard hot spring footbaths【Pics】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7 great places to see Mt. Fuji from without having to climb it
Starbucks Japan unveils new S’mores Frappuccino and latte for Christmas 2025
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
All-you-can-eat stinky fermented soybeans come to Ginza, if that’s your thing
Beef bowl king Yoshinoya to start serving ramen this summer with new beefy mazesoba
Japanese netizens share amazing anecdotes of cats understanding human speech
Senkoji: The Japanese temple that’s more like a theme park to heaven and hell
Is the all-you-can-eat KFC buffet in Tokyo really as good as they say it is?
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Starbucks Japan releases new zodiac chilled cup drink for 2026
7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
All-you-can-eat stinky fermented soybeans come to Ginza, if that’s your thing
Beef bowl king Yoshinoya to start serving ramen this summer with new beefy mazesoba
Japanese netizens share amazing anecdotes of cats understanding human speech
Senkoji: The Japanese temple that’s more like a theme park to heaven and hell
Is the all-you-can-eat KFC buffet in Tokyo really as good as they say it is?
Japan’s oldest largetooth sawfish in captivity back on display in Mie Prefecture
Is it rude to sing along at concerts in Japan? We ask a pro musician for his take
Studio Ghibli releases new merchandise to celebrate Laputa: Castle in the Sky anniversary
“Supercute cooking” expert Yuki teaches us how to make Spirited Away’s “No-Face” yakisoba
More Than a Capsule Stay: Why Solo Travelers Choose “global cabin Yokohama Chinatown”
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
Japanese ramen chain becomes a hot topic with foreigners on Reddit, but is it any good?
Make Studio Ghibli anime food with new Kiki’s Delivery Service recipe book from Japan
Leave a Reply