
If you love scary games as much as I do, you’ve probably already heard all about the new multi-platform survival horror game The Evil Within. Known as Psychobreak in Japan, The Evil Within is a return to the classic survival horror genre initially popularized by the Resident Evil franchise (The Evil Within is directed by Shinji Mikami, director of the original Resident Evil and the so-called “father of survival horror”). Recent horror games have been criticized for putting too much emphasis on action and exploding zombie heads and for generally being, well, not all that scary actually. Once you’ve been numbed by too much formulaic brain-splattering, it’s hard to remember what it means to be truly scared, so this new advert by Playstation Japan for The Evil Within seeks to prove just how scary the game is, with science!
The premise of the advert is pretty simple. 50 human test subjects are divided into two groups and tasked with either playing through a section of The Evil Within or watching a horror movie selected by experts for being “the scariest horror movie of all time”. At the beginning and end of both tasks, the participants have their levels of salivary α-amylase tested using tongue strips. Amylase is known as a biomarker for intense fear, so the idea is that the higher the level of salivary α-amylase, the higher the fear.
▼Open wide!
After compiling the data, the results speak for themselves!
Players of The Evil Within showed significantly higher levels of amylase compared with viewers of the horror movie.
Furthermore, while fear levels for the horror movie rose to a gradual peak and then began to taper off, The Evil Within prompted steady fear levels throughout.
▼ The look of abject terror.
So, what did the test players have to say about the game?
“It’s the kind of fear you can’t run away from.”
“There’s not even one second of relief from feeling scared.”
“With a game, I have to save myself with my own hands.”
“If you’re just watching a movie, it’s like it’s happening to someone else.”
“I could hear my heart pounding while I was playing.”
“I was constantly saying no, no, get away, get away.”
“I just kept thinking, what on earth can I do here? I have to do something quick or he’s gonna find me.”
“I screamed out loud for the first time in ages.”
“He cut me… right in the neck… ugh…”
“I was soooooooo scared!”
If you’re still on the fence about whether or not this game looks scary enough to chill your bones, perhaps this advert can convince you! I’m on my second playthrough of The Evil Within right now, and I’m pretty sure I’m going to be able to go back to sleeping with the lights off again within the next couple of months or so…





The Evil Within survival horror game’s new trailer posted
Limited edition Psycho Break/The Evil Within PlayStation 4 consoles unveiled
Ghost Wire: Tokyo game director’s adorable stage presence at E3 inspires memes, fan art
Universal Studios Japan adding new Resident Evil attraction, little kids barred once again
“Whiteday” – A Korean virtual reality horror game that’s sure to get your heart racing【Video】
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Happy 40th birthday, Up, Up, Down, Down, Left, Right, Left, Right, B, A!
G-cha & Ba-cha serves Japanese green tea with a heartwarming backstory in Tokyo
Japan is so hungry for workers it used up its five-year visa quota in record time
Burger King offers every fast food franchisee in Japan 40M yen to jump ship and join them
Buddhist priest arrested for using health insurance card he found on the street
Temple with 600-year-old tree near busy Tokyo station is like a tranquil pocket dimension
Japanese convenience store gives away free ice cream with creative ad at Shinjuku Station
And now, a video of the voice of Dragon Ball’s Goku meeting the Emperor and Empress of Japan
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Pokémon hot spring footbath opening in Japan this spring
Studio Ghibli croquettes not to eat, but to keep your stuff in, going on sale in Japan[Photos]
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
Secret staff cafeteria in Tokyo is a hidden gem you won’t find in travel guides
Tinder just opened a convenience store in Japan, aimed at adults only
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan now has a special desk for people who work at home with a pet cat[Photos]
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
We checked out the new Resident Evil games at Tokyo Game Show and didn’t become zombie chow
We played RESIDENT EVII, aka Bioha7ard, aka Resident Evil 7, at Tokyo Game Show
Purification salt for gamers who can’t handle horror games released in Japan
Resident Evil’s vampire lady is now adorable puppet, promises new game isn’t scary at all【Video】