
It’s been said that younger generations of drinkers in Japan just aren’t that into beer anymore. With them opting instead for cheaper and sweeter cocktails, good old ale (or ale-flavored stuff) is gradually being pushed aside.
However, our intrepid reporter Meg has found a way to reinvent beer to younger folks appealing to their sweet-tooths. It comes from South Korea where it’s called “Saengkeulim Maegju” or “Cream Beer” and is basically beer with some whipped cream on top. It’s so easy you can make it at home…so we did!
Meg recently heard rumors of young Koreans putting whipped cream on their beers for what they called a “sweetly delicious” and easy to drink alcoholic beverage. It’s said to have started a few years ago among the youth of the Hongdae area of Seoul.
Thinking it was probably a joke, she checked online but sure enough, it was very real. Not only that, but it didn’t look half bad. Meg figured that if it had been around for a few years it must have some appeal. If it sucked surely they would have abandoned it long ago. “Heck, it might be the greatest drink ever!” she thought and set out to make some.
For her taste test Meg purchased two types of beer: a bottle of South Korea’s Cass and a can of Japanese Yebisu. First she’d try a Cream Beer with its native brew to see how it normally tastes. After that she’d try to recreate it using a Japanese beer to see if it has potential in this country too.
First, she poured a glass of Cass and shot out a generous helping of whipped cream on top. It looked kind of cute, Meg noted. All that was left was to taste.
“Hey, that’s not bad,” Meg found herself thinking right after her first sip. Not a stellar review but there was a lot about Cream Beer that she could appreciate. It was very similar to a cream soda or float with the mixture of carbonation and cream complimenting each other well. Also, much like adding cream to coffee, the whipped cream takes a lot of the bitterness out of the beer. As a result some of the richness of the beer could be more easily tasted among the frothiness of bubbles and cream.
Just to be sure, and because doing so would mean drinking more delicious beer, she tried again using Japanese Yebisu. Though she got results, Meg noted that the Yebisu was slightly more bitter than the Korean Cass. Overall it wasn’t mind-blowingly delicious but it was good, kind of like cream soda. Because of this she dubbed it the “Adult Cream Soda.”
Having been around longer in Korea some more experienced Cream Beer drinkers have taken to adding chocolate shavings or fruit to enhance the flavor. You can expect results to vary widely depending on the beer as well so best to start off with the basic beer and cream combo before going all out. So why not give it a try? You might very well have the ingredients lying around as you read this and want to have the not-so-amazing-but-pretty-good taste experience that Meg did.
Source: Beer2Day (Korean)
Original article by Meg Sawai
Photo: RocketNews24
▼ It’s said that Korean beer tends to be thinner, which might make it a better pairing for cream.
▼ “I don’t know about this Yebisu and whipped cream. I know! Let’s get Mr. Sato. He hates everything.”
▼ “He likes it! Hey, Mr. Sato likes it!”
▼ For special occasions why not add some cute sprinkles?
[ Read in Japanese ]














We find a vending machine selling ‘Great Buddha flavoured’ drinkable whipped cream
Japan’s Whipped Cream Burger is a fistful of sweet dairy and a mouthful of complete honesty
We try Japan’s most exclusive beer at the U.S. Navy base in Yokosuka【Taste test】
We try the latest crazy chip flavour from Japan: Strawberry shortcake 【Taste test】
We chow down on new cheesecake ice cream bar made with real cream cheese
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Why is Starbucks Japan’s Christmas stollen so good?
We check out the new apartment building construction site area that opened in KidZania Tokyo
Studio Ghibli mixes with sporty street styles of New Era to put No Face on your head in cap series
Japan’s EF English Proficiency Index rank drops for 11th straight year, hits lowest ever
Japan’s Hello Kitty Airport theming gets extension, avoids autumn end
Huge lock on Japanese public toilet door is true display of kind customer service
Demon Slayer Tamagotchi on sale now, preorders for 9 more types on the way
Take a look inside the Future Train, a unique new restaurant diner and cafe in Kyoto
Japan considering raising international traveler departure tax even more than previously reported
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Shibuya’s Don Quijote?
China’s don’t-go-to-Japan warning seems to be affecting Osaka’s Namba and Dotonbori neighborhoods
Is China’s don’t-go-to-Japan warning affecting tourist crowd sizes in Nara?
Japanese town suing resident for being a jerk
Chinese government’s don’t-go-to-Japan warning has heartwarming non-effect on Yokohama Chinatown
Japanese police attempting to clamp down on “zombie cigarettes”
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Japanese train company is letting fans buy its actual ticket gates for their homes
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
The 10 best day trips from downtown Tokyo【Survey】
Japanese government considering tripling departure taxes to combat overtourism
Starbucks Japan unveils the new Soupuccino
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Does mint ice cream really taste like toothpaste and breath mints? RN24’s Meg finds out 【Video】
We try Japan’s new Starbucks Frappuccino with first-ever almond milk whipped cream
Mint chocolate beer sounds great, but how does it taste? We find out
We try ice cream with a topping of natto fermented soybeans, because the Internet told us to
One of Japan’s best-kept ice cream secrets…is hiding at a home improvement center? 【Taste test】
Is Japan’s new pudding ice cream bar too much deliciousness to handle? 【Taste test】
Soy sauce on pancakes? We try the newest dessert idea from a century-old soy maker【Taste test】
We try “The Dream,” Asahi’s new, purportedly “perfect” beer【Taste Test】
We try blue beer made with drift ice from Hokkaido
We try Wazen, Suntory’s new beer specially designed to drink with Japanese food
7-Eleven’s new whipped cream sandwich takes Japanese convenience store food to a whole new level
Foreign residents pick their favorite snacks to pair with Japanese beer
We try Starbucks’ new Strawberry Choux Cream Frappuccino
Squid-themed ice cream comes to Baskin-Robbins Japan, but it’s OK because it’s a Nintendo tie-in
We try 7-Eleven Japan’s latest fancy desserts: ice cream macarons【Taste test】
Tokyo café says the best ice cream topping is two more ice cream cones
Leave a Reply