With 18 hard-to-find Kit Kat items on the menu, this is an extremely rare opportunity you won’t want to miss!
High up on the shopping list for many visitors to Japan is the Japanese Kit Kat, in as many flavours as possible, but with no designated store selling the complete range, it can be almost impossible to track down all the different varieties available. Finally, Nestlé Japan is offering all 18 of the Kit Kats currently on the market in one place for a limited time, and it’s all part of the launch celebrations for their latest new release, the “Everyday Luxury Kit Kat”.
▼ The new chocolate, inspired by the Kit Kat Chocolatory’s signature Moleson creation, contains a delicious blend of almonds and cranberries, which is said to give the chocolate a delightfully tart, fresh flavour.
As the first new series to be released in six years, Nestlé Japan is celebrating with a unique pop-up museum located at Nescafe Harajuku, and with so many unusual Kit Kats on the menu and even rarer items on display, we just had to stop by to check it out!
▼ Nescafe Harajuku is located on the same street as the station, just a two-minute walk uphill on the left after exiting.
▼ The Kit Kat Museum will be residing here for a short time only, from 13 – 25 September.
As soon as we stepped inside the brightly lit cafe, we were greeted by a beautiful display of Kit Kats. We’d never seen so many different types in one place before!
All reasonably priced, this is definitely the place to go if you want to shop for the famous chocolate wafers. And the best thing is, you can either enjoy them inside the relaxed cafe space or have them packed up to take home!
▼ One of the most sought after items, of course, is the latest luxury release.
We decided to take a seat inside so we could enjoy the Kit Kat Museum, and as soon as we sat down, we were given a special, limited edition menu not normally available at the cafe.
▼ Using the tablet provided, you can access a couple of options for ordering the Kit Kats.
▼ You can order your favourites individually…
▼ Or you can order a special tasting set by choosing two of your favourites, which will come in individually wrapped servings.
▼ If you’re feeling hungry, there are light meals, drinks and desserts on the menu too.
▼ While you’re waiting for your order to arrive, you can play around with Pepper the robot.
▼ And with free and fast wi-fi available, there’s plenty to keep you entertained in the beautiful space.
After enjoying a cup of coffee, which can be refilled at the coffee machine stand at the centre of the room, we decided to take a look at the items on display inside the glass cases that make up the Kit Kat Museum.
▼ Genuine products from the brand’s early history can be seen, dating all the way back to 1935, when it first launched in England under the name “Rowntree’s Chocolate Crisp”.
This is a unique opportunity to see a huge variety of Japanese Kit Kats all in one place and arranged by the year they were released.
▼ Some of the rare products we found included Kiwifruit…
▼ A fluffy “Air In” style featuring green tea…
▼ A Midnight Eagle variety, produced to coincide with the release of the Japanese movie of the same name in 2007…
▼ And a Kit Kat to celebrate the 5th anniversary of Universal Studios Japan.
▼ There were also Kit Kats with cars…
▼ A pancake-flavoured collaboration with Rilakkuma…
▼ And Kit Kats packed in cans and cartons.
▼ There were even some shinkansen-shaped packs as well.
▼ Plus, we got to feast our eyes on the famous gold-plated Kit Kat!
Browsing the Kit Kat Museum is a great way to spend a relaxing hour or two in the middle of busy Harajuku.
Before you leave, don’t forget to follow Kit Kat Japan and tweet the hashtag #毎日贅沢したい (I want luxury every day) to enter a competition to win one of 2,000 free packs of the new Everyday Luxury Kit Kat!
As for the Kit Kat order we made, we decided we couldn’t leave without them all! Stay tuned for our massive review coming up, and if you want to conduct a taste test of your very own, be sure to head to Nescafe Harajuku to stock up on your favourites before the Kit Kats and the glorious museum disappear from the cafe at close of business on 25 September!
Museum Information
Kit Kat Museum at Nescafe Harajuku/キットカットミュージアム ネスカフェ原宿
Address: Tokyo-to, Shibuya-ku, Jingumae 1-22-8
東京都渋谷区神宮前1-22-8
Hours: 11:00 a.m. – 9:00 p.m.
Website
Photos © RocketNews24
Follow Oona on Twitter for more information on news and events in Tokyo.
Japanese Sushi Kit Kats available again for a limited time!
New luxury Japanese Kit Kat available at stores around the country
All the best Japanese Kit Kat flavours together in one exclusive anniversary box for limited time
Nestlé Japan releases new Kit Kat with chocolate cake centre
Nestlé Japan to release gold Kit Kats this December
Tokyo store makes you to pass a quiz in order to buy Pokémon cards as part of anti-scalper policy
War in Iran threatening Japan’s pudding production
Samurai chick pudding cake is Japan’s newest hard-to-buy, delicious-to-eat treat【Taste test】
Hello Kitty isn’t a cat!? We called Sanrio to find out!
Final Fantasy VII’s Sephiroth finds happiness in a canned cocktail[Video]
We eat the best crayfish of our life at a Tokyo specialty restaurant【Taste test】
Japan’s biggest dating app says young people not interested in romance, creates AI girlfriend app
Tokyo Cancel Christmas protest march cancelled by Revolutionary Alliance of Unpopular Men
Japanese breast size study shows rapid growth in previously smallest-busted region of county
Tifa’s Final Fantasy VII bar is going to pop up in real-world Tokyo
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Brand-new Square Enix Cafe to open in Tokyo…and in Los Angeles too!
Japanese convenience store gives away free ice cream with creative ad at Shinjuku Station
Japan is so hungry for workers it used up its five-year visa quota in record time
Tsujihan sushi bowl restaurant goes viral with foreign tourists, but is it worth the hype?
Hello Kitty is now a transforming truck robot[Photos]
7-Eleven Japan’s cooked-in-store takoyaki is here! How does it fare against the street food king?
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Injuries on stairs in Tokyo highlight an overlooked design flaw
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
New “Minus-196 Degrees Celsius” Japanese Kit Kat cooled by liquid nitrogen available this summer
Japanese KitKats up the frisson of excitement with their limited, premium “Blindfold Chocolatory” line
New Japanese Kit Kat debuts world’s first natural ruby chocolate
New Japanese KitKat has been aged in whisky barrels from Islay, Scotland
New winter-only Japanese KitKat flavour combines chocolate with a decadent sweet
We try the world’s first hot ruby chocolate drink at Japanese Kit Kat Chocolatory 【Taste Test】
Kit Kat Chocolatory to celebrate opening of Ginza store with sushi Kit Kats!
Japanese Kit Kats now come in Tokyo Banana flavour
Nestlé Japan to release sake-flavoured Kit Kats this February
We try the world’s first ruby chocolate… inside a Japanese Kit Kat【Taste Test】
Kit Kat’s crazy new cocoa pod dessert is only available at its Tokyo cafe【Photos】
Nestlé Japan releases new Rose Kit Kats for Mother’s Day 【Taste Test】
Japanese KitKats now come in Gold Caramel Tokyo Banana flavour
Presenting the Kit Kat Chocolatory Moleson — the first ever Kit Kat with toppings!
Japanese Kit Kats now come with edible birthstones
Nestlé Japan is giving away Kit Kats that aren’t a special flavor, but solid gold!