Japan’s latest Kit Kat release tastes like maple leaf-shaped red bean cakes!
One of the best things about travelling around Japan is the chance to stock up on local Kit Kats, released in a variety of unique and interesting flavours. Now there’s a brand new Kit Kat ready to tantalise your tastebuds on your travels to Hiroshima, featuring the unique flavour of the area’s most famous specialty souvenir, the Momiji Manju.
What makes this release even more special is the fact that it was created in collaboration with Takatsudo, the famed 100-year-old family-run business that originally created the Momiji Manju back in 1906. Though many shops now sell the maple leaf-shaped cakes today, Takatsudo’s remain incredibly popular for their home-baked dough and carefully prepared red bean jam. Kit Kat acknowledges their collaboration with the esteemed bakery by incorporating the store’s distinctive deer logo and font on the front of their new boxed packages.
Located on the island of Miyajima, Takatsudo’s signature sweet can now be enjoyed throughout Hiroshima and the greater Chugoku and Shikoku regions of Japan in the form of a Kit Kat chocolate. According to Nestlé Japan, the red bean paste has been kneaded into the wafers, while the flavour of manju (sweet dumpling) dough has been incorporated into the white chocolate mix. The sweet is topped off with a gorgeous maple leaf symbol, making for a unique souvenir of the area.
The new Kit Kats, released on 3 October, come in a 5-pack for 350 yen (US$3.38) or a 12-pack for 800 yen. With each chocolate being individually wrapped, these make great souvenirs for people back home!
How you can help victims of Japan’s massive flood and earthquake by enjoying delicious Kit Kats
New Japanese KitKats capture the flavour of a busy port city
All the best Japanese Kit Kat flavours together in one exclusive anniversary box for limited time
New Doughnut KitKat captures the flavour of a Japanese castle town
Create your own personalised Japanese Kit Kats with new vending machine in Kyoto
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Sleep at Hoshinoya Nara Prison, one of the most unique hotels in Japan
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
Japan’s new pettably fuzzy cat-shaped earbud chargers meow to let you know their status[Video]
Japan’s Mocchurin donuts declared too popular to exist by creator Mister Donut, will disappear soon
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Studio Ghibli mini towels add anime flair to a Japanese cultural tradition
Studio Ghibli combines anime and craftsmanship in new Totoro and Jiji Gobelin tapestry bags
Why you shouldn’t feel guilty about using manga for studying and the top series for learning
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Japanese man’s gross conveyor belt sushi social media prank video gets him a 500,000-yen fine
Starbucks Japan creates special drink bottle bags, adorable stickers for all 47 prefectures[Pics]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Japanese Kit Kats now come in Tokyo Banana flavour
Japanese KitKats get a new regional flavour, straight from a Tokyo island
Onsen steamed bun-flavored Kit Kats on sale now at hot springs across Japan!
Nestlé Japan to release sake-flavoured Kit Kats this February
New Japanese vending machines to love: The ones that sell Hiroshima’s best dessert!
New Japanese KitKat flavours include sakura and pineapple candy
Japanese KitKats now come in Gold Caramel Tokyo Banana flavour
Japanese KitKats now come in edamame milkshake flavour
Japanese KitKats get fresh with new peach rum mint flavour this summer
New Japanese Kit Kat features premium Tokyo Banana flavour…with crushed crepes
New Japanese Kit Kat flavour on its way, as finalists from international voting announced
New Ume Sake Japanese Kit Kat features the flavour of traditional plum wine…with a twist
New Japanese Sake Kit Kat developed by esteemed brewery and famous soccer player
New Japanese Kit Kat debuts world’s first natural ruby chocolate
New Japanese KitKats combine mint, peach and rum for a summertime taste sensation
The surprising truth about the new Tokyo Cacao Japanese KitKat