
Here’s what you get when western cream cheese meets a traditional daifuku rice cake!
Bel Japon, the Japanese subsidiary of French cheese manufacturer Fromageries Bel, recently announced that they will be releasing a new rice cake-based dessert from Japanese confectioner Imuraya. What makes the snack unique is that it will be a daifuku rice cake made with some distinctly non-Japanese ingredients — cream cheese and blueberry!
For those of you unfamiliar with daifuku, they’re typically round cakes made of glutinous mochi rice filled with sweet bean paste.
▼ Some typical daifuku rice cakes
But the newly released Cream Cheese Daifuku Blueberry contains a cream cheese filling instead of the usual sweet bean paste, making it a combination of Japanese and Western sweetness.
The content of the filling inside the rice cake is 45 percent Kiri cream cheese and also contains blueberry sauce made with wild North American blueberries.
Kiri cream cheese is one of the cheeses produced by the Bel Group, and its mild taste should contrast well with the strong, sour flavor of the wild blueberries. The blueberry sauce contains 26 percent blueberry fruit, so it should be extra juicy and flavorful. Yum!
In addition to the Cream Cheese Daifuku, they’re also bringing back the Blueberry Flavor Cream Cheese Ice Cream Bar, which was sold in May last year and was apparently quite popular with consumers.
▼ This year’s Cream Cheese Ice Cream Bar contains 70 percent Kiri cream cheese, also with blueberry sauce inside the ice cream, so it’s sure to be a rich, satisfying treat.
The Cream Cheese Daifuku Blueberry is already on sale, while the ice cream bar will be released on February 5. Although the official announcements so far don’t include information on where the items will be sold, we’re pretty sure they will be available at various convenience stores and supermarkets across Japan.
It’s always nice to see innovation in the daifuku world, and if you’re in Japan and looking for something delightfully soft and sweet, the Cream Cheese Daifuku certainly seems like a snack option worth considering!
Source: Digital PR Platform
Top image: Digital PR Platform
Insert images: Wikipedia/Luzzy, Digital PR Platform




Our writer Meg gets a taste of Kiri Cafe, a cream cheese-lover’s paradise!
Have a rice cake! Have a tangerine! Why not have both with the visually stunning mikan daifuku?
Red bean paste and cream cheese — a divinely sweet combination?
Japanese mochi ice cream becomes latest TikTok trend
Family Mart’s eight new cheese treats tempt cheese lovers from across Japan【Taste test】
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Sega opening 65th anniversary store in downtotn Tokyo with deep-cut game merch
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Viral tweet suggests Japanese convenience store ripping off customers with donuts, so we investigate
Studio Ghibli releases crystal glass paperweights featuring Totoro and the Catbus
Studio Ghibli releases new anime keychains that are like miniature figurines
Lipton releases… Pudding Milk Tea in Japan?!?
Retro-style Evangelion T-shirts coming to Uniqlo sister brand GU[Photos]
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Dorayaki from 89-year-old Japanese confectionery shop is one of the best sweets hidden in Tokyo
Brand-new Square Enix Cafe to open in Tokyo…and in Los Angeles too!
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Hello Kitty is now a transforming truck robot[Photos]
What are the worst things about living in the Japanese countryside?[Survey]
Tifa’s Final Fantasy VII bar is going to pop up in real-world Tokyo
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Injuries on stairs in Tokyo highlight an overlooked design flaw
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japanese confection maker offers students support with lucky four-leaf clover rice cakes!
Exploring the tastes and textures of Forbidden Yukimi Toast【SoraKitchen】
Japanese survey reveals the top 10 most popular ice creams in Japan
Beautiful cans of cake become a viral hit in Japan
Fried mochi ice cream ramen makes us rethink the way we eat noodles
Kyoto’s newest Shinkansen souvenir: Canned cakes filled with matcha and cherry blossoms
Michelin-approved Japanese chef teaches us two gourmet-standard dishes using ice cream and toast
Mochi ice cream ramen: Noodles will never be the same again
Cold Stone now has sakura mochi ice cream in Japan for a limited time!
Fried mochi ice cream ramen appears in Japan to simultaneously hit three comfort food bullseyes
New Yukimi Daifuku mochi ice cream flavour is inspired by…Ogura Toast?
Häagen-Dazs Japan comes out with sticky-sweet new line of ice cream containing … mochi!
Mr. Sato compares the new milk cream Hokkaido cheese steamed cake to the classic version
Japanese Bake Cheese Tart chain reopens with an even cheesier menu of sweet cheese treats
Make your Japanese snacks even more Instagrammable with these mochi ice cream backgrounds