
Masahiro Sakurai’s snack time draws comparison to 19th century painting.
“Likes video games” seems like a pretty standard trait for people who work in the industry, but even by that metric, Masahiro Sakurai is known for his purehearted love for the medium. As director and designer of the Super Smash Bros. crossover fighting series, Sakurai has had ample opportunities to showcase his admiration for a huge number of video game franchises, but it’s clear that he has an especially soft spot for cuddly character Kirby.
Kirby was actually created by Sakurai, who gave him a starring role in the story mode of Super Smash Bros. Ultimate, and to this day fans commonly refer to Kirby as “Sakurai’s son.” So usually it wouldn’t be too much of a surprise for some Kirby-related content to show up in Sakurai’s Twitter posts…but this recent one is still pretty shocking.
ほ あ あ あ あ あ あ あ あ あ ! pic.twitter.com/yhbaI6HY0h
— 桜井 政博 / Masahiro Sakurai (@Sora_Sakurai) April 24, 2024
“Hoaaaaaaa!” tweets Sakurai along with the photo of him stabbing Kirby in the face. However, this isn’t a case of a creator snapping after succumbing to feelings of resentment towards their work. No, it’s just Sakurai having a snack.
▼ “OK, it’s snack time…”
さあ、おやつの時間だ… pic.twitter.com/dI6eziz1iS
— 桜井 政博 / Masahiro Sakurai (@Sora_Sakurai) April 24, 2024
In honor of Kirby’s “birthday” on April 27 (the day on which the very first Kirby game was released in Japan back in 1992), Japanese convenience store Family Mart is now selling special Kirby sweets. Called Kirby Manmaruyaki, they’re basically a variation on imagawayaki, a traditional Japanese dessert that consists of a hockey puck-shaped grilled cake filled with an (sweet bean paste).
▼ The Kirby Manmaruyaki are produced by Bandai Namco and sold exclusively at Family Mart, making them, like Smash Bros., a multi-company crossover project.
Imagawayaki tend to be pretty solid in terms of flavor consistency. It’s a simple recipe that’s been around for generations, so they’re almost always delicious, and so for most people the transition from “see imagawayaki” to “eat imagawayaki” is natural and seamless. Seeing Sakurai about to chow down on Kirby, especially using a fork even though imagawayaki is generally a finger food, had other Twitter users leaving comments like:
“You’re gonna cut up that adorable-looking Kirby?”
“He’s too cute to eat.”
“Kirby looks so terrified.”
“Now the eater becomes the eaten…”
“Kirby is being devoured by his creator.”
One particularly cultured fan reacted with an image of 19th century Spanish painter Francisco Goya’s Saturn Devouring His Son.
— 西洋かぶれ (@geragera535) April 24, 2024
Honestly, though, it’s hard to think of a video game character who’d be more understanding of your decision to eat them than Kirby, who’s made that the core element of his franchise’s gameplay for more than three decades. If you’re ready to follow in Sakurai’s snack choice footsteps, the Kirby Manmaruyaki is available at Family Mart branches nationwide for 230 yen (US$1.50). Unfortunately, if you’re wondering where you can buy Sakurai’s stylish fork, that remains a mystery, as does where you can buy his couch.
Source: Twitter/@Sora_Sakurai via Jin
Images: @Press
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!



Smash Bros. director Sakurai says he’s not retiring from video games…”probably”
Smash Bros. director Sakurai launches money-losing YouTube channel to talk about game design
Smash Bros. director Sakurai’s couch appears in video, has Internet searching for where to buy it
Japanese video games don’t need to Americanize, says Smash Bros. creator Masahiro Sakurai
Smash Bros. director Sakurai shares secret to smash through your procrastination habits【Video】
Krispy Kreme releases new limited-edition fox doughnuts at only four stores in Japan
Two new Sailor Moon art manhole covers are coming to Usagi’s real-world Tokyo neighborhood
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Gundam teams up with 300-year-old daruma maker for wood-carved anime mecha figures[Photos]
KFC Japan’s “The American Burgers” include a pile of guilt
Japanese government to allow desecration of flags on kids’ meals
Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Pizza Hut Japan’s drinkable curry pizza is here – Is it all we dreamed it would be?[Taste test]
Used chopsticks upgraded from “waste” to “valuable material” by Kawasaki City thanks to ChopValue
Kanji ice cream becomes a sell-out hit in Japan
Japan has a new cute and clever sunblock for cat lovers
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Japan’s instant ramen snack theme park features an athletic course even adults can enjoy
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Studio Ghibli releases new anime keychains that are like miniature figurines
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Awesome Zelda cosplayer gets help from Smash Bros. creator Sakurai to solve costume problem【Vid】
Super Smash Bros. director admits “There are too many Fire Emblem characters”
Smash Bros. creator learns he can’t tweet carelessly, fans learn they can’t trust AI translations
Large-breasted female fighting game character barred from Nintendo’s Super Smash Bros. series
Busty ninja girl barred from Smash Bros. gets her own Tokyo pop-up store/merch line【Photos】
Immigration officer has surprising questions for Japanese pro Smash Bros. player traveling abroad
This Smash Bros.-loving cat from Japan is the world’s most adorable gamer【Videos】
Kirby mochi arrives at Family Mart, but is it as sweet to eat as it is to look at?【Taste test】