
We head to Japan’s biggest electronic entertainment event to check out its incredible real-world visuals.
Mr. Sato was feeling proud of himself. Tasked with the solemn duty of heading to Tokyo Game Show on its opening media day, he awoke bright and early, hopping on the train to Chiba Prefecture’s Kaihin Makuhari Station, the closest stop to the show’s venue. It’s about an hour ride from downtown Tokyo to Makuhari…unless you take the route Mr. Sato did, which is to get halfway there, then get off the train and make a U-turn back to your Tokyo office to pick up your pre-registration paperwork which you left at SoraNews24 headquarters.
Finally arriving at his destination, Mr. Sato walked along the pedestrian overpasses that connect the station and convention center, and knew he was in the right place when he saw this gigantic mecha from developer Sega’s Border Break.
After picking up his badge, Mr. Sato made his way to the show floor, stopping for a picture with this massive demon from the newest game by Dark Souls director Hidetaka Miyazaki, Sekiro: Shadow Die Twice.
However, not all of the booths were so gruesome in nature.
Known as Yakuza internationally, Sega’s Ryu ga Gotoku series regularly includes hostess bar minigames, so the company had a pair of models dressed in the fancy dresses worn by hostesses on hand to celebrate Ryu ga Gotoku Online.
Models for Capcom, maker of fighting game and e-sports mainstay Street Fighter, were dressed in ring girl-style outfits.
Bandai Namco’s attire, meanwhile, used the warm-tone image colors of the company’s official logo.
Battle royale pioneer PlayerUnknown’s Battlegrounds had both a replica of its formal-wear cover boy’s visored helmet…
…and a bit of camouflage, which was ironically rather attention-grabbing.
Earth Defense Force, on the other hand, went with more sci-fi inspired getups for its pseudo-military game.
▼ Opposite ends of the hemline spectrum
Although it’s easy to assume that booth model fashion design is to simply follow the mantra of “Show lots of skin,” there’s actually a lot of creativity if you look closely, like heart-shaped cutouts…
…and this innovative use of an extra-wide necktie as, essentially, a shirt.
At this point, Mr. Sato was feeling a little weak in the knees…from hunger of course, since his en-route U-turn meant he’d had no time to eat breakfast. So he decided to hit the food court.
Tempted by options including rice bowls topped with steak or sashimi, as well as okonomiyaki, he finally settled on a nikumaki onigiri, beef-wrapped rice ball, for 500 yen (US$4.50).
▼ Everything tastes better on a stick.
As he digested, he posed for snapshots with statues for the new Devil May Cry and Hideo Kojima’s Death Stranding.
With gamers downloading more and more titles, memory capacity is always a concern, so Samsung is at the show promoting its solid-state drives.
▼ Comfy gaming chairs are another essential for the hardest of hardcore gamers.
Final Fantasy XIV is currently celebrating its fifth anniversary, and the revitalized MMORPG had some high-fantasy high-fashion at its booth.
While the majority of the models at Tokyo Game Show are Japanese, in recent years there’s been an uptick in foreign models as well.
▼ Another sign of internationalism: Ghost of Tsuhima, set in 13th century Japan, is being developed by U.S. developer Sucker Punch Productions.
If you’d like to follow in Mr. Sato’s footsteps, Tokyo Game Show runs until September 23, and is open to the general public on its last two days.
Photos ©SoraNews24
[ Read in Japanese ]
































Tokyo Game Show — Cosplay dreams broken, Mr. Sato heads to the Like a Dragon/Yakuza booth anyway
The lovely booth ladies of Tokyo Game Show 2017
The amazing amateur cosplayers of Tokyo Game Show 2018【Photos】
The lovely booth ladies of Tokyo Auto Salon 2018【Photos】
The beautiful booth models of Tokyo Auto Salon 2019【Photos】
Our two-day struggle to buy the cutest onigiri rice balls in Tokyo
The best Hobonichi diaries, covers and stationery for 2026
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Ghibli’s Hayao Miyazaki says the anime industry’s problem is that it’s full of anime fans
How to properly eat a traditional Japanese tonkatsu meal
Don’t forget that the best convenience store in northern Japan has branches farther south too
Criminals of Japan’s Edo Period Were Often Punished by Getting Face Tattoos
Starbucks Japan unveils new Sakura Frappuccino for cherry blossom season 2025
Is the new Shinkansen Train Desk ticket worth it?
Potama serves up epic rice balls like no other, and there’s only one store in Tokyo
Japanese restaurant chain serves Dragon Ball donuts and Senzu Beans this spring
Highest Starbucks in Japan set to open this spring in the Tokyo sky
Tokyo Skytree turns pink for the cherry blossom season
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 1]
Yakuzen ramen restaurant in Tokyo is very different to a yakuza ramen restaurant
Japan has only one airport named after a samurai, so let’s check out Kochi Ryoma【Photos】
Japanese drugstore sells onigiri at pre-stupid era prices, but how do they compare to 7-Eleven?
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 2]
Adorable Totoro acorn key holders come with a special guest hidden inside[Photos]
Japan’s newest Shinkansen has no seats…or passengers [Video]
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Beautiful booth models and tasty chow – A non-car guide to the Tokyo Motor Show【Photos】
The beautiful cosplayers, models, and booth displays of Day 2 of Tokyo Game Show
Booth babes of all flavours at Tokyo Game Show 2015 【Photos】
Tired of booth babes, developer says the Tokyo Game Show has become the Hostess Club Game Show
The lovely models of the 2023 Tokyo Auto Salon【Photos】
The official cosplay booth models of Tokyo Game Show 2024【Photos】
The beautiful booth models of the Tokyo Motorcycle Show【Photos】
The beautiful booth models of the Tokyo Motorcycle Show【Photos】
The beautiful masked booth models of the Tokyo Motorcycle Show【Photos】
All the beautiful booth ladies of Tokyo Game Show 2016【Photos】
The beautiful booth models of Tokyo Motorcycle Show 2024【Photos】
The handsome booth samurai of Tokyo Game Show 2016【Photos】
Take a look at Tokyo Game Show 2016’s coolest merchandise!【Photos】
The booth girls of Tokyo Auto Salon 2016【Pics】
RocketNews24 is going to Tokyo Game Show 2015!
Beautiful models and cool cars from the Japan Mobility Show【Photos】