
For a limited time, one of Japan’s most popular snacks will be available in special Japanese flavors and featuring Tokyo landmarks etched in chocolate!
That’s right, Japanese snack manufacturer Bourbon has a special treat for those of us who love chocolate and cookies (is there anyone who doesn’t’?). They’ve set up a special pop-up shop exclusively featuring their popular Alfort snack, and right within Tokyo Station, no less! For those of you not familiar with Alfort cookies, they’re tasty biscuits topped with a thick layer of even tastier chocolate, and they’re a long-standing favorite with Japanese consumers, available at practically any supermarket or convenience store in Japan.
And the best part about the limited-time-only shop, which they’ve dubbed “Tokyo Alfort by Alfort“, is that the store will offer the treat in unique sakura and matcha flavors that you won’t find elsewhere.
▼ Here’s what the shop, located in the Tokyo Station First Avenue (Tokyo Eki Ichiban-gai) area, looks like.
The Alfort cookies available at the pop-up store come in a special design, with well-known Tokyo landmarks reliefed into the chocolate, making them perfect for souvenirs. Let’s see what they look like!
● Tokyo Alfort Sakura (900 yen [US$8] for a box of 12)
The Alforts with sakura-flavored chocolate come in three designs, showcasing the Rainbow Bridge, Tokyo Station and the Tokyo Skytree. The 900-yen box contains four pieces each of the three designs.
▼ Here’s the Rainbow Bridge design.
▼ And here’s a picture of the actual Rainbow Bridge for comparison:
▼ The Tokyo Station design features its iconic Marunouchi Building facade.
▼ The actual building is classically beautiful.
▼ The third design features one of Tokyo’s more recent landmarks, the Tokyo Skytree.
▼ This is the actual Tokyo Skytree, which officially opened in 2012.
Next we have the other flavor the Tokyo Alfort comes in: Tokyo Alfort Matcha (also 900 yen for a box of 12, with four pieces each of the three Tokyo designs).
▼ Here’s what the Rainbow Bridge looks like in a green, matcha-flavored chocolate.
▼ The matcha-version Tokyo Station design …
▼ … and the Tokyo Skytree design:
▼ The Alfort cookies come individually wrapped inside the box, so the presentation is attractive as well.
And if you can’t decide between the sakura and matcha flavor, don’t worry. They also have a mixed assorted can containing 3 pieces each of the three designs in both flavors, priced at 1,500 yen for the 18 pieces.
▼ Here’s the packaging the Tokyo Alfort cookies come in, with the sakura and matcha boxes shown above and the assorted can below.
We have to say, the cookies and packaging certainly look attractive enough. If you’re interested in the limited edition treats, you can find them at the Tokyo Alfort by Alfort shop at Tokyo Station until January 8, 2019, so make sure you don’t miss it!
Shop information
Tokyo Alfort by Alfort
Location: Tokyo Station Ichibangai B1 Floor Tokyo Okashi Land Event Space
東京駅一番街地下1階東京おかしランドイベントスペース
Open: 9 a.m.-9 p.m.
Until January 8, 2019
Source: @Press
Top image: @Press
Insert images: @Press, Wikipedia/jon, Wikipedia/Edomura no Tokuzo, Wikipedia/Kakidai














Yoku Moku’s Cigare cookies to become available in new matcha flavor!
Lindt releases a limited-edition sakura and matcha drink in Japan for cherry blossom season
Stop what you’re doing and go make Japanese-style s’mores right now with our recipe!【SoraKitchen】
Sakura Oreos set to blossom in Japan this spring and fill our hearts/stomachs with happiness
Japan has omurice chocolate, and the weirdest thing isn’t how it tastes
Swapping seats on Japan’s bullet trains is not allowed, Shinkansen operator says
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Lawson convenience stores sell a mega katsu sando, and there’s a hack to get it cheap in Japan
Here comes a new katsudon: ice cream katsudon?!?
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
7-Eleven Japan sells freshly baked pizzas…but are they any good?
Japan manners debate: Is it OK to put a Mister Donut donut back on the shelf after taking it?
Ice cream with Japanese dashi kelp stock shocks us enough to try it【Taste test】
A look back on 40 years of Japanese schools banning stuff
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Yokai are descending upon Tokyo this spring in the latest immersive art experience
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japanese women sound off on their minimum height requirements for a husband【Survey】
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Kyoto planning surprise late-night inspections of Airbnb-style rentals to fight overtourism
Family Mart releases huge range of cute sweets for Cat Day in Japan
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
10 times to avoid traveling in Japan in 2026
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Sakura and matcha from 150-year-old Kyoto tea merchant ice creams arrive at Baskin-Robbins Japan
It’s a cherry blossom party in your mouth with sakura matcha Pocky!
Sakura and matcha combine forces in new desserts from Kyoto’s Itohkyuemon
Lindt Japan brings out matcha iced drinks for a limited time
Sakura and matcha star in new Mister Donut collection
Starbucks Sakura and Matcha donut is a perfect Japanese springtime sweet【Taste test】
McDonald’s Japan releases brand new Matcha McFlurry for a limited time
Pokémon Tokyo Banana’s latest offering is adorable Pikachu and Eevee chocolate cookie sandwiches
Taste the floor of a Japanese train station with new limited-edition chocolates from Tokyo Metro
Maximum matcha! Tokyo sweet shop sells the strongest green tea chocolates physically possible
Godiva vs. Haagen-Dazs: Who’s got the best limited-edition flavors of spring?
Matcha-flavored Garrett Popcorn, here we come!【Taste Test】
Häagen-Dazs’ new gold matcha ice cream has French heritage and our full attention
Dassai sake matcha truffles bring two esteemed Japanese companies together for limited time
Kyoto’s green Black Thunder and gold-box green Black Thunder: Which best meets matcha needs?
Krispy Kreme’s new sakura donut is available at only one place in all of Japan
Leave a Reply