
Experience a very different side to the city as part of the “Cherry Blossoms in the Morning” promotion.
If you ask travellers where they most want to see the cherry blossoms in Japan, many of them will name Kyoto as their dream hanami flower-viewing destination.
However, the only problem with visiting Kyoto is having to deal with everyone else who wants to visit it too, as the city has become notorious for being one of the most crowded sightseeing spots in the country.
In fact, it’s become so congested and inconvenient that Japanese travellers are now avoiding Kyoto as a travel destination. This is a problem that Central Japan Railway Company is attempting to alleviate, though, with a new “Cherry Blossoms in the Morning” campaign, which seeks to encourage visitors to start exploring early in order to avoid the crowds.
Our reporter Ikuna Kamezawa decided to try out one of their suggested self-guided early-morning tours of the city, arriving at Kyoto Station at the crack of dawn at 6:30 a.m. on a Sunday.
Despite it being a weekend, there was hardly anyone else around, which made travelling on public transport a breeze. Ikuna hopped on the Karasuma Line, and took a three-minute ride to Shijo Station, where she planned to spend some time exploring Gion and its surrounding areas, which are usually crowded with throngs of tourists.
Ikuna used the underground passageway to walk from Shijo Station to Karasuma Station, where she took the steps up to the street and headed out to one of the city’s most famous tourist spots: Nishiki Market.
Nishiki Market is a narrow indoor market that contains over 100 shops and restaurants. With a wide variety of produce, local specialties, and food-related goods available to the public here, the market has become known as “Kyoto’s Kitchen“, and its lively, bustling atmosphere has made it one of the most famous places in the city.
However, when Ikuna arrived, it was like a ghost town. She’d never seen the market this quiet and deserted before.
It was hard to believe Nishiki Market could look and feel so different just hours before opening, when hordes of people would start descending upon the area. This gave her a unique insight into how local business owners usually start their day, with several stores opening their shutters and shedding light out onto the narrow walkway.
▼ Looking left and right along the market, there wasn’t a single person walking around.
Ikuna’s stomach began to rumble, reminding her that she needed to find a place for breakfast. After walking along for a bit, she found a place that looked open, but after checking it out, it actually opened at 8:30 a.m., and by her watch, it wasn’t even 7:00 a.m.
Walking through the arcade, it soon became clear that the only breakfast option here was going to be McDonald’s. However, Ikuna drew the line and refused to have McDonald’s for breakfast in the ancient city of Kyoto, especially in a place known as “Kyoto’s Kitchen”.
Ikuna decide to leave Nishiki Market and venture out to the nearby Shinkyogoku Shopping Arcade, where she found a few big cafe chain outlets open for breakfast. This wasn’t the type of breakfast she had in mind for her Kyoto experience, so she continued to walk along the arcade for a bit, and that’s when the heady aroma of incense began wafting towards her. Ikuna followed her nose to a small exit leading away from the indoor market.
▼ She stepped out here and found herself at Saikoji Temple.
With the stillness and quietness of her surroundings, the early morning temple visit was extra special, so Ikuna decided to go on a bit of a meander, seeking out some other small temples to visit. Seishinin had a beautiful old entrance, sandwiched in between two modern storefronts.
▼ Seiganji was another beautiful find in the area.
▼ Chugenji was hidden out of sight, like a secret temple behind a busy street.
Ikuna then arrived at another one of Kyoto’s most famous tourist sites: Pontocho.
This narrow alley is packed with restaurants, and usually packed with tourists who come here to soak up the traditional atmosphere. However, during her early morning visit, Ikuna had the entire place to herself, and she took the opportunity to snap some photos so she could share the unusual sight with her friends when she got home.
▼ Seeing Pontocho like this was a first for Ikuna.
Ikuna then headed one block east, to explore the Kamogawa River area which runs parallel to Pontocho. The riverside was also empty, except for a couple of people who were doing a great job of keeping the area neat and clean by picking up trash.
Looking at her watch, Ikuna found that the time was now 8:30 a.m., so she headed over to the Gion area on the other side of the river, where she found more people had started to appear on the streets. She even walked by two young women, who were greeting a middle-aged woman with “Ohayo san dosu”, which is a “good morning” greeting in the Kansai dialect, often used by geisha and maiko. While they were dressed in western clothes, Ikuna couldn’t help but wonder if she might’ve chanced upon a couple of young geisha in training.
While she was yet to find a place for breakfast, Ikuna continued on to another famous Kyoto site: Yasaka Shrine.
The grounds of the shrine are usually crowded with tourists, but this morning Ikuna found the place was quiet, with only a few visitors and a newly married couple taking photos in traditional attire.
Ikuna then made her way to another renowned site, arriving at her final destination of Kiyomizudera at 9:30 a.m.
She still hadn’t had anything to eat, though, and Ikuna found that was the one downfall of the “Cherry Blossoms in the Morning” campaign. While the official campaign site provides information on recommended sites to visit in the morning, it fails to provide any breakfast options for travellers.
▼ But really, who cares about breakfast when you get to see traditional streets like this, before all the crowds arrive?
Still, most tourists will probably be able to have breakfast at their accommodation before setting out for the day, and others will be happy to have something from the convenience store or a fast food or cafe chain. Ikuna had been hoping to stumble upon somewhere that served a Japanese-style breakfast before 8:30 a.m., but instead she made do with a matcha ice cream at 9:30 a.m.
It was now 10 a.m. and Ikuna had already done so much that she was ready to finish her sightseeing excursion, just as others were beginning theirs.
She headed back to the station via Nishiki Market, which already looked entirely different to the market she’d encountered earlier that morning.
Ikuna really loved her early morning walking tour of Kyoto and highly recommends it to everyone visiting the area. There are a number of suggested itineraries on the official campaign site, which include information about shrines and temple that are open 24 hours, like Fushimi Inari Taisha and Yasui Konpiragu Shrine, which can be visited as early or as late in the day as you like.
While Ikuna’s 10 March visit was a little early for the blooming of the Somei Yoshino sakura, she was still able to make some exciting discoveries that she mightn’t otherwise have if she had to contend with crowds. Plus, she was able to experience the city in a whole new light, which made her fall in love with Kyoto all over again.
As the crowds will be even more intense during cherry blossom season, it really is worth it to get out early and explore, especially if you plan to visit some of the best hanami spots in the region.
Photos © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!



























Is Kyoto really as crowded with foreign tourists as they say?
Should you get up early to see the sakura cherry blossoms in Tokyo?
Visiting the top sakura site in Kanto…without any planning
Kyoto’s Nishiki Market has great bento boxed lunches, and here are our top 3 picks
As more foreign visitors visit Kyoto’s top sights, Japanese travelers increasingly staying away
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Famous koi ponds overwhelmed with tourists throwing thousands of coins in them
New 7-Eleven sandwich goes viral in Japan, but is it everything it’s cracked up to be?
Deer that appeared in downtown Osaka gets a new home, a new name, and a lot of snacks[Video]
Peanuts and Coke becomes a viral hit in Japan, but is it a trend worth joining?
7-Eleven Japan’s new baked-in-store sweet treat is only available in three parts of the country
How to take your home ramen to the next level by making your own chashu pork in a frying pan
Studio Ghibli’s “Bouncing Totoro” zoetrope gets its own merchandise at museum
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
Free fried chicken for using free Wi-Fi?!? Tokyo restaurant offers irresistible karaage freebie
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Starbucks Japan closing only Shinkansen platform branch for popularity-triggered renovations
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Totoro Fund line of beautiful artwork and apparel lets you help the real-world Totoro Forest
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
You can assemble a well-balanced team of Pokémon, them eat them, thanks to Japanese cake chain
Tokyo turns its phone booths into free Wi-Fi hotspots, and here’s how to use them
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Is Kyoto less crowded with tourists after China’s don’t-go-to-Japan warning?【Photos】
How crowded is Kyoto now without international tourists?【Photos】
Solo sakura: Four reasons to have a one-person cherry blossom-viewing party
Sakura in Japan 2019: The best spots for hanami cherry blossom viewing
Escape the Kyoto crowds at these lesser-known spots in Arashiyama
Kyoto Station breakfast cafe is a hidden gem that tourists are yet to discover
Kyoto karaoke joint is like a dystopian city
Kyoto sightseeing tour: The most amazing old bathhouses in the city
Sakura 2017: The best places to see cherry blossoms in Japan
Sakura tree falls on man at Sannenzaka near Kiyomizu temple in Kyoto 【Breaking News】
Sakura report 2019: Cherry blossom season officially declared in Tokyo!
Sakura report 2019: First cherry blossoms begin to bloom in Tokyo
You can buy, and eat, a grilled sparrow on the streets of Kyoto, so we did【Taste test】
Explore Kyoto tourist site Fushimi Inari Taisha shrine with Unreal Engine 4 【Video】
Tokyo sakura report: Why Shinjuku Gyoen beats Ueno Park for hanami cherry blossom viewing
Ramen restaurant in Kyoto offers all-you-can-eat toppings and side dishes for free