
Multi-year creative alliance promises interactive theme park entertainment kicking off soon.
It’s barely been a week since Universal Studios Japan announced that it will be expanding its Super Nintendo World by building a brand-new Donkey Kong zone. That already put a visit to the Osaka theme park onto the itinerary wish list for video game fans, and USJ is keeping the accelerator down with another amazing revelation: it’s entering into a partnership with the Pokémon franchise!
Details are still scarce, but USJ describes the agreement as a “creative alliance.” The plan isn’t just to put up a few Pokémon standees around the park, either, as the parties say they’ll be working together to create “interactive entertainment” in which “the real and virtual worlds will come together creating a revolutionary theme park experience.”
▼ The announcement tweet
/
— ユニバーサル・スタジオ・ジャパン公式 (@USJ_Official) October 6, 2021
📣速報!
\
本日、株式会社ポケモンとの提携を発表しました。
現在、複数の開発プロジェクトが進行中✨
第1弾は、2022年中にも登場予定!
新たなエンターテイメント創造に挑戦する当プロジェクトの続報を、お楽しみに!
詳しくは⇒ https://t.co/yzNxhqzlhs #USJ #Pokemon pic.twitter.com/PHTFxhj8lz
It’s worth pointing out that while the mainline Pokémon titles have appeared exclusively on Nintendo hardware, the games are actually made by a completely different company, Game Freak, with the Pokémon Company controlling the rights to the overall franchise. Because of that, USJ’s pre-existing partnership with Nintendo wasn’t in and of itself a green light to Pikachu and the other Pocket Monsters eventually showing up in the park, and the Pokémon-themed attractions aren’t being planned for within the Super Nintendo World sections of USJ.
▼ USJ president J.L. Bonnier and Pokémon Company CEO Tsunekazu Ishihara, smiling like two guys who know their organizations’ fans are going to like what they have in store for them.
The promise of interactive entertainment is especially exciting, considering how many clever ways USJ’s Super Mario attractions adapted the series’ gameplay elements to physical space, and blending real and virtual worlds is something that’s already been proven can work extremely well for Pokémon by Pokémon GO.
“This strategic alliance with Universal Studios Japan reflects our commitment to continue delivering the joy of Pokémon in ever evolving ways for years to come,” says Ishihara. Fans, no doubt, still have plenty of questions about what exactly the new attractions are going to be, but the answers are going to be fun to find out, and USJ says that it will “immerse guests into the world of Pokémon with innovative technology and creativity beginning in 2022.”
Source: Universal Studios Japan via Otakomu
Top image ©SoraNews24
Insert images: Universal Studios Japan
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
Follow Casey on Twitter, where he’s hoping they’ll sell those awesome Magikarp taiyaki cakes at USJ.


Super Mario and Pikachu join forces for new parade at Universal Studios Japan
New interactive Pokémon attraction coming to Universal Studios Japan
Sounds like Universal Studio Japan’s Nintendo zone is going to be huge!
Pokémon DJs and biggest-ever horde of zombies now appearing at Universal Studios Japan
Super Nintendo World USA announces opening date at Universal Studios Hollywood【Video】
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
New Travelling Bento pouches turn your luggage into a Japanese lunch box
Absolutely nothing but knee-highs at Akihabara’s new sock emporium
30 Pikachus want to share a Tokyo hotel room with you that has separate Grass, Water, Fire spaces
McDonald’s Japan adds new Hello Kitty and Pompompurin drinks to the menu for a limited time
Kura Sushi adding premium tier pricing for better chance at capsule machine game
Japanese politician arrested on charges of accepting bribes to reduce number of monkeys in park
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Schoolkids learn life skills through shopping field trips at street markets in Kochi Prefecture
Mt. Fuji’s “field sakura” coming into bloom as Shibazakura Festival begins
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Starbucks Japan closing only Shinkansen platform branch for popularity-triggered renovations
You can assemble a well-balanced team of Pokémon, them eat them, thanks to Japanese cake chain
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
7-Eleven Japan’s new baked-in-store sweet treat is only available in three parts of the country
Man bites woman at cherry blossom park in Japan, dies shortly after
Peanuts and Coke becomes a viral hit in Japan, but is it a trend worth joining?
Can a downtown Tokyo super sento bathhouse beat a hotel for a one-night stay?
New Japanese KitKats come in sakura flavour, with poetic symbolism for success
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Universal Studios Japan starts Super Mario Sunshine-style “soaking wet” Power Up Summer event
Spy x Family Secret Mission attraction coming to Universal Studios Japan to test your spy smarts
Super Mario Sunshine-style water splash event coming to Universal Studios Japan this summer
Universal Studios Japan issues reminder warning about showing too much skin inside the park
Nintendo announces its Universal Studios attractions are coming to the U.S. too!【Video】
New Monster Hunter attraction at Universal Studios Japan lets you hunt monsters in VR
Chainsaw Man coming to Universal Studios Japan with Pochita chow, plushies, and thrill ride music
Demon Slayer: Kimetsu no Yaiba gets new roller coaster attractions and food at Universal Studios Japan
Demon Slayer anime restaurant coming to Universal Studios with Hashira meals, life-size figures
First look at Universal Studios’ Mario Kart ride, Super Nintendo World’s opening date revealed【Vid】
There’s a brand-new Chainsaw Man attraction coming to Universal Studios Japan
Universal Studios Japan to (probably) get Nintendo-themed attractions
Sailor Moon, Final Fantasy attractions coming to Universal Studios Japan
Here it is: The finalized map for Super Nintendo World at Universal Studios Japan (and its food)