
Everyone’s favorite depressed egg is ready to spruce up your Easter breakfast!
Easter is coming up, and that means it’s the season for colorful bunny and egg motifs. Even in Japan, the cute, pastel decorations of Easter are becoming popular, and honestly who better to represent the egg category of Easter than Sanrio’s lazy raw egg character, Gudetama? After all, he is the bright, springy color of yellow!
Okay, maybe he isn’t the best representation of Easter aesthetics, but we love him anyway, and he is an egg, so there is a connection there…
So that’s why Japanese health- and eco-conscious donut specialty shop Floresta has teamed up with Sanrio to produce Gudetama-themed donuts for Easter! They’ll be released over two rounds throughout April, and though the depressed and perpetually tired egg is usually too exhausted to muster up the energy to do anything, he’s actually making an effort this time around by donning a pair of bunny ears for the first round.
He and his overexcited baby chick friend Shakipiyo are featured in a pair of round donuts that come with a donut hole shaped like one or the other on top. Written on Gudetama’s donut is “I’m so tired”, but he’s still doing his best to wear his bunny ears and appear lively. Meanwhile, Shakipiyo, with his eggshell pants, contentedly sits on his donut. Both donuts sell for 520 yen each (US$4.23) and are available now until April 12.
The second round includes a cup of iced donut holes called the “Koro Koro Cup” (“Roly-Poly Cup”). One of the donut holes is decorated to look like Gudetama’s grimacing face wearing what looks like Shakipiyo’s eggshell pants, and another features the face of Nisetama, who is a mysterious but cheerful Sanrio character in a yellow bodysuit. Other donut holes in pretty Easter colors are also included. The cup will sell for 690 yen and be available from April 13 to 24.
By the way, the yellow color of the coating on Gudetama, Shakipiyo, and Nisetama’s donuts is actually made with kabocha powder, which is produced from domestically-sourced Japanese pumpkins and is mixed into Forester’s trademark white chocolate dip. Though the pumpkin flavor doesn’t sing of spring, it still sounds delicious! And of course, since Floresta prides themselves on hand-making every donut, you know you’re in for a fresh, tasty treat.
The Gudetama Easter Donuts will be available at Floresta stores during their designated time frames, but all three are also available to order online now until 11:59 p.m. on April 14, regardless of their in-store release dates. If you love Gudetama and want to try some delicious, health-conscious Gudetama-themed donuts, then you’ll want to check out your local Floresta store or order online soon!
Of course, this isn’t the first time Gudetama has appeared in edible form. We’re still hoping for the Gudetama McFlurry will come back to McDonald’s Japan one day!
Source, images: PR Times
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]






Eat these new desserts and celebrate the weirdest Easter ever with the lazy egg Gudetama
Sanrio characters Gudetama and Pom Pom Purin are now sweeter than ever as donuts 【Photos】
Savor some Sanrio chocolate costume cuteness with organic Halloween Cinnamoroll donuts
Krispy Kreme Japan’s adorable Easter chick donut is back with sakura and strawberry friends
Sanrio’s lazy egg character appears on menu items at new Gudetama Cafe in Osaka
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
Family Mart releases huge range of cute sweets for Cat Day in Japan
Ramen shop manager arrested for punching self in the face and pretending he was robbed
Naruto jerseys coming to Major Leage Baseball theme nights, Hello Kitty to take over a field
Studio Ghibli releases giant Totoro plushies in Japan
Tiny house by Muji finally goes on sale in Japan
A diner’s guide to oden: Japan’s weird-looking, super-popular winter dish
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
Wendy’s Japan replaces bun with meat in new sandwich, touts its low-carb nutritional merits
Our Japanese-born reporter tries California-grown rice, gets his mind blown【Taste test】
Yokai are descending upon Tokyo this spring in the latest immersive art experience
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Japanese women sound off on their minimum height requirements for a husband【Survey】
Japanese man gets drunk and falls asleep on Tokyo streets, then gets robbed by foreign national
Japan has a new bar just for people thinking about quitting their jobs, and the drinks are free
420 million yen in cash-filled suitcases stolen on Tokyo streets, incidents at Haneda and Hong Kong follow
Japan’s suicides fall to lowest recorded number ever, but one demographic hits all-time high
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
10 times to avoid traveling in Japan in 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
We’ve already fallen in love with Japan’s Rilakkuma Valentine’s Day donuts【Photos】
We try the adorable Krispy Kreme chick donuts convincing Japan to love Easter
Say hello to the new Easter doughnut range from Krispy Kreme Japan
Sanrio’s laziest character gets a hand from its surliest as Bad Badtz-Maru joins Gudetama Cafe
Meet and eat nostalgic Sanrio characters from the 80s at limited-time cafe in Tokyo
Leave a Reply