Sanrio

New Hello Kitty and friends summer kimono are perfect for Sanrio-loving parents, kids, and sisters

Yukata and obi featuring three of the biggest Sanrio stars come in adult and kids sizes.

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McDonald’s new Happy Meals offer up cute and practical Sanrio lifestyle goods

Keep them in the kitchen or throw them in a bag–these toys also serve as functionally cute souvenirs to bring home.

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New Japanese KitKat flavour stars Sanrio characters, including Hello Kitty

The most kawaii KitKats in Japan!

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Hello Kitty/Yu-Gi-Oh crossover Happy Meal toys appear, but far, far away from Japan

Sanrio characters cosplay as Yu-Gi-Oh creatures for fans in one country only.

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Sanrio’s lucky bag promises even more kawaii goods galore in 2024

We purchased a Pompompurin-themed bag to relive our childhood nostalgia and were pleasantly surprised at the practicality of the items.

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Hello Kitty Crocs take kawaii fashion to new heights in Japan

Step out with the world’s hardest working anime cat in this cute collection.

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J-rock legend Yoshiki composing global theme song for Hello Kitty

Sanrio and X Japan mega-stars announce the newest stage of the decade-plus partnership.

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50 different Hello Kitties from across kawaii history appear in McDonald’s Japan Happy Meals【Pics】

Suntans, schoolgirls, ninja, and sushi chefs all part of 50th birthday celebration for the Sanrio star.

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Hello Kitty teams up with Indian action movie RRR for RRR x Sanrio Characters merch line and shop

All sorts of adorable SanRRRio stuff to be offered online and in Tokyo.

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After 33 years, Hello Kitty’s voice actress, the legendary Hayashibara Megumi, is being replaced

Two other Sanrio character voices also being replaced as part of plan to increase global/youth appeal and “cherish the future and AI.”

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Sanrio teams up with murder reincarnation anime Oshi no Ko for adorable new merch line

Will Cinnamoroll be able to help Aqua kill his father?

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Keio Plaza Hotel Hachioji to serve adorably delicious Hello Kitty and Little Twin Stars buffet

And on one day only, you can even share a table with Hello Kitty herself!

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Human knights who fight for Lords Hello Kitty and Cinnamoroll? Sanrio launches fantasy franchise

”Full-fledged fantasy” is focused on knights pledged to Sanrio characters on quest to save the world.

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Sailor Moon Sanrio partnership adds pairings for Sailor Starlights in new crossover merch line【Pics】

14 stars each from the Sailor Moon and Sanrio worlds join forces for the ultimate cuteness.

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Hello Kitty and Badtz-maru grace high-class Arita-yaki ceramic Yoshinoya bowl that could be yours

But you’ll need a bit of good luck to have the Sanrio bad boy on your gyudon bowl.

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The 2023 Sanrio character popularity ranking results revealed

Which beloved character takes the presumably cute crown this year?

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Yo-yos that make ice cream now on sale from Takara Tomy and Sanrio

Hello Kitty yo-yo ice cream!

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Hello Kitty sings official cover of Sailor Moon theme song “Moonlight Densetsu”【Video】

And for those who know who Hello Kitty’s voice actress is, this is two amazing covers in one.

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Devil Tribe taking over Tokyo’s Hello Kitty theme park, admission free for kids two and younger!

Sanrio Puroland is turning into Nightmare Land on select nights this summer.

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Pompompurin teams up with yummy sweets brand for adorable dog-shaped puddings, cakes and pastries

Get ready for Pompompurin Pudding!

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