Sanrio

Sanrio’s President reveals why Hello Kitty teams up with so many different brands

And it’s not just to boost Hello Kitty’s sales.

Read More

McDonald’s Japan presents newest McFlurry dessert — in a mystery Gudetama flavor!

Gudetama, the lovable lazy egg from Sanrio, is again “busy” at work, this time as a limited edition McDonald’s dessert! 

Read More

Japanese sento bath will let you bathe with 10,000 Sanrio Gudetamas【Video】

Sanrio’s weirdly adorable lazy egg wants to have a soak with you and his 9,999 doppelgangers.

Read More

Japanese Coast Guard mascot Umimaru turns 20, lends rank to Hello Kitty for cute merchandise

Japan’s Coast Guard has been around for 70 years, and mascot Umimaru for 20 – so it’s high time for a Hello Kitty teamup!

Read More

Hello Kitty Shinkansen looks set to be cutest Japanese train ever with special kawaii interiors

JR West has finally revealed what the new bullet train will look like inside. 

Read More

Ready, set… woomy! Sanrio new character collaboration poll starts, featuring Splatoon 2 and more

Hello Kitty’s home company is running its yearly poll to decide which out-of-company character will get their own event at the Puroland theme park.
Read More

Who killed Hello Kitty…?! Sanrio’s Puroland wreaks gory havoc with zombies, ghoulish cuisine

The newest instalment of Sanrio’s yearly horror night has a special twist, and covering your eyes won’t help you!

Read More

Hello Kitty Shinkansen bullet train to debut in Japan this summer

The world-famous Sanrio character wants to welcome you onboard her very own high-speed train.

Read More

Puma teams up with Hello Kitty in Japan for limited edition sneakers and sportswear

Hello Kitty swaps her cute image for some cool street cred.

Read More

Sailor Moon and My Melody team up again, this time for a super sweet themed cafe

They’ll be fighting your hunger by moonlight, and winning love all day with these adorable menu items!

Read More

Meet and eat nostalgic Sanrio characters from the 80s at limited-time cafe in Tokyo

Tuxedo Sam, Cheery Chums, and other beloved characters from decades past are here to fill your belly.

Read More

Gudetama the lazy egg shines — as stylish gold and platinum jewelry!

Gudetama, the popular apathetic egg character from Sanrio, is being given the chance to shine, quite literally!

Read More

Pikachu, Hello Kitty Elected 2025 Expo Ambassadors to Osaka

Hopefully the newly-elected officials will be announcing their political stances soon.

Read More

Theory that Sanrio’s My Melody played jump rope with a wolf’s intestines freaks the Internet out

Loyal fans come to the defense of the adorable bunny character from Hello Kitty’s parent company.

Read More

Alloy-ha! Sanrio & Fullmetal Alchemist collaboration results in wonderfully cute character goods

Hit anime/manga Fullmetal Alchemist characters Edward and Alphonse Elric have transformed again, but this time it’s not the result of alchemy.

Read More

Now you can eat Gudetama’s mom as Sanrio cafe unveils darkest dish yet for new Tokyo restaurant

Less tragic dining options also available.

Read More

Cute boys chasing each other, crying in the rain showcased in Sanrio Boys anime preview【Video】

Anime series about guys who love Hello Kitty and friends seeks to hit emotional highs and lows.

Read More

Maker of Hello Kitty under investigation by EU Commission for breaching antitrust laws

That’s what you get for trying to be the alpha kitty!

Read More

Wonder Woman x Hello Kitty collaboration is coming to Japan

This is the first time ever for Sanrio’s cute cat to team up with a western-made film.

Read More

Sanrio and Sailor Moon finally reveal their lineup of My Melody collab goods!

It’s been a long wait since this exciting lineup was announced, but cute things come to those who wait!

Read More

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7