
Japanese customer service pulls through to make up for a sweet tragedy.
In Japan, a traditional Christmas cake is a strawberry shortcake, with its red-and-white colours bringing a festive look to the holidays.
This year, however, Japanese convenience store chain Lawson decided to add a new type of cake to its Christmas lineup, eliminating the usual strawberry topping and going with a pure white look instead.
▼ The cake, called the “Simple Shortcake“, contains a cream layer with mango pieces inside, and is priced at 2,490 yen.
The new product caused a buzz with people online, who’d never seen such a plain-looking Christmas cake on the market before. While some praised the idea of being able to add your own toppings to create a customised Christmas cake, others criticised the absence of strawberries, which they believed to be an essential component.
Our reporter Mr Sato had no such criticisms of the cake, instead seeing it as an opportunity to try something new for Christmas. So he made a reservation at his nearest branch and settled on 19 December as the pickup date, with payment to be made when he received the product.
So he was all ready to collect the cake at the scheduled time of 2:00 p.m. on 19 December, but just after the clock struck two, Mr Sato received a call from an unknown number. His phone usually never rings, so he answered the call nervously, and it turned out to be a clerk from his local Lawson.
Clerk: “We are very sorry, but there’s been a problem with the cake.”
Mr Sato: “Huh? What happened?”
Clerk: “Um, it’s damaged. It’s difficult to sell it to you as it is…”
Mr Sato: “Huh? Damaged? Does that mean someone dropped it?”
Clerk: “Well, that’s what it seems like. In any case, we’ll prepare a cake of the same price for you. And we won’t charge you for it.”
Mr Sato: “Uh, ah, yes. Okay. Should I pick it up now?”
Clerk: “When it’s ready, we’ll contact you again by phone. I think it’ll be around 5 p.m.”
Mr Sato: “That’s okay. I’ll wait for your call.”
So in the end, it seemed like Mr Sato would not be able to try the Simple Shortcake after all. However, this wasn’t a bad thing, because once he received the call and went to the store, this is what was waiting for him, and best of all, it was entirely free.
The cake didn’t look exactly the same as the Simple Shortcake, but the one they chose to replace it with was about as close as they could get to it, with only the simplest of toppings, and Mr Sato was more than happy to receive it.
The staff who served him were wonderfully apologetic, and Mr Sato felt humbled by their care and concern. While some customers might’ve been annoyed at not receiving the cake they wanted, Mr Sato could empathise with the way whoever might’ve dropped the cake would’ve felt, as he once worked in the catering industry and saw a colleague go ashen when he dropped the wedding cake at a restaurant reception.
That experience taught him the sense of tragedy that comes with dropping a cake, and nobody would want to do that just for fun, so he felt bad for whoever had dropped it. He also appreciated the concern and remorse shown by staff, who couldn’t have been nicer about it all.
His faith in humanity restored, Mr Sato decided to spread the good cheer with his colleagues, by taking the cake back to the office and sharing it with them.
▼ Merry Christmas!
Truth be told, our gang would probably have been happy eating cake off the floor, but thankfully the staff at Lawson don’t know us that well.
Having refined their palates through numerous cheap vs. luxury food challenges, the team agreed the cake was fit for royalty, and a good reminder of how good things can come from adversity.
So next time things don’t quite go to plan, Mr Sato will look back and remember the story of his dropped Christmas cake. There’s always a silver lining to every situation, and it’s easier to find when you receive god-like customer service!
Photos © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]





Which convenience store sells the best Japanese Christmas cakes?
Can our writers pick out the pricier strawberry shortcake against one over four times cheaper?
UX at Japanese convenience store is a heartwarming example of excellent customer service
Tokyo’s Totoro Christmas cakes are now at the top of our Christmas wishlist【Photos】
Foreign Lawson employees claim unfair treatment such as forced sushi and Christmas cake purchases
Entry to Tokyo’s Pokémon theme park zone has physical fitness requirement, will cost a lot
Japanese government considering tripling departure taxes to combat overtourism
Tokyo Station’s ultra-rare cakes look, and taste, like a cup of coffee
Bear attack shelters going on sale in Japan as country experiences record-high number of incidents
Studio Ghibli unveils new fluffy purses from films like My Neighbour Totoro and Spirited Away
Why is Starbucks Japan’s Christmas stollen so good?
Does the maxixe live up to its promise of being a whole new flavor for our Japanese reporter?
Secret tourist stop in Japan has a lift car that whisks you away to a mystery mountain destination
Japan’s beautiful “suicide forest” sees increase in sightseers as it tries to shake its dark image
Department store rooftop in Tokyo is a secret oasis above the city
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Naturally brown-haired Osaka student sues government for forcing her to dye her hair black
Unique inclined elevator in Japan leads to a town that inspired Studio Ghibli’s Spirited Away
Starbucks Japan unveils the new Soupuccino
One of the busiest stations in Tokyo is changing the name on its signs, but not necessarily to make it easier for people to find their way around.
Real takoyaki is almost impossible to find in Tokyo, but this place has it, our hardliner says
Studio Ghibli releases new Ursula’s blanket from Kiki’s Delivery Service
Never forget that Mister Donut’s super-simple ramen is actually very hard to beat
Japan’s permanent Pokémon theme park zone announces grand opening date, ticket sale start
Tokyo police found our lost wallet, but the story of how they did made us feel empty
Studio Ghibli releases new “komorebi” plush toys to brighten your days
Sanrio and Sonic the Hedgehog characters become fast friends with new plushie collection
Tokyo bento boxed lunch shop charges different prices depending on how heavy your laptop is
Japan has vending machines that put protective film on your phone for you — Here’s how to use them
Studio Ghibli anime stoles are here to keep you warm with a range of famous characters
Totoro fountain figurine recreates the sights and sounds of one of anime’s most memorable scenes
Starbucks Japan unveils new Christmas Frappuccino and holiday drinks for 2025
Ghibli Museum clock is now yours to take home with you
Step into Japanese culture with Converse’s new Japan-exclusive shoes featuring gods, sushi style
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Possessing Harry Potter’s Sword of Godric Gryffindor is now illegal in Japan
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
One of Japan’s most beautiful hot spring towns announces new limits on number of day trippers
Japan Super Budget Dining – What’s the best way to spend 1,000 yen at Lawson?
Starbucks unveils a range of secret Christmas cakes in Japan
Japan’s Final Fantasy Christmas cakes are a holiday tradition we can totally get behind
Mega Yakisoba Pan takes Japanese convenience store food to crazy new places
We try the new Christmas Frappuccino from Starbucks Japan
Yamcha death cake wins Christmas 2017
Starbucks Japan’s first whole Christmas Cakes: Not available in stores, should be in your stomach
Which Japanese convenience store sells the best beef stew?【Taste test】
Which Japanese convenience store sells the best onigiri rice balls?【Taste test】
Weiner Onigiri: Japanese convenience store rice ball has a surprise in store for Mr Sato
Which Japanese convenience store sells the best butter chicken?【Taste test】
Beautiful cans of cake become a viral hit in Japan
We visit a Lawson in Indonesia to see if it can satisfy our cravings for Japanese snacks
Japanese convenience store Lawson releases new ultra-cheap 200-yen (US$1.75) bento【Taste test】
Lawson changes its iconic egg sandwich, makes it bigger but smaller at the same time
Leave a Reply