
Centuries of brewing experience makes traditional Japanese food taste better than ever before.
Japanese bento meals come in a wide variety of types and flavours, containing a bed of rice with all sorts of things from fried chicken skins to a single pickled plum. For our reporter Seiji Nakazawa, there’s no bento quite like a saba (mackerel) bento, as the grilled fish is one of those homely staples people in Japan enjoy from childhood, and it never fails to satisfy his stomach and his nostalgic heart whenever he eats it.
The other day, however, proved to be a revelation for Seiji, when he tasted a saba bento that totally blew his mind, and what made it extra surprising was where he bought it — at the Ito-Yokado supermarket.
▼ “イトーヨーカドー” or “Ito-Yokado”
He came across the meal in the bento section of the supermarket, where its low but slightly higher price, compared to the other saba bentos, caught his eye.
At 645 yen (US$4.10), it was still a great price to pay for a bento, especially when the fish inside looked so good, but when he saw the name of the bento, he was even more impressed.
▼ “The Northernmost Sake Brewery! Kunimare Sake Brewing Sake Lees Marinated Mackerel Bento.”
This unusual name definitely piqued his interest, and when he did some research online, he discovered that Kunimare Sake Brewery is indeed the country’s northernmost brewery, located on the northern island of Hokkaido, and it’s been in operation since 1882.
With 142 years of history behind it, this is an esteemed brewery, and the bento uses Kunimare’s sake lees to marinate the fish, giving it extra umami flavour. Sake lees is essentially the paste-like solid component that’s separated from the liquid during sake production, and as it has the same fruity flavour as the sake it’s extracted from, it’s commonly used in cooking to add an extra depth of delicious flavour.
The lees certainly added another dimension of taste to the bento, giving it a wow factor that Seiji hasn’t experienced before. The sake lees in the marinade brought out the sweetness of the fatty mackerel, giving it an amazing melt-in-the-mouth quality.
The salty sweet marinade also melted into the rice beneath the fish, giving it extra flavour as well.
The fish was out-of-this-world delicious, and there was a lot of it too, making it great value for money. As a seasoned saba expert, Seiji says this humble, unassuming bento blows other more expensive mackerel meals out of the water, and he highly recommends trying it if you ever come across it.
So next time you’re looking for a quick meal on a budget during your travels around Japan, be sure to check out the offerings at your nearest supermarket. You never know what amazing finds await you, and if you’re lucky, they might even be heavier than a newborn baby!
Related: Kunimare Sake Brewery
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]








New Sweet Sake Pocky showcases the flavour of a centuries-old Japanese sake brewery in Tokyo
Meet the Mega Bento, a Japanese meal that’s heavier than a newborn baby
Japanese bento shop becomes a hot topic with foreigners on Reddit, but is it any good?
Street Fighter sushi bento boxes are here so you won’t have to fight on an empty stomach
We tried all seven of Muji’s new “Bento of the Day” boxed lunch sets
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
A Kyoto factory vending machine sells gourmet mystery meals at bargain prices
Never been into a girl’s room before? Then this reference photo book is for you
Is Daiso’s microwave Japanese rolled omelet maker worth your time and money? [Taste test]
Create a tiny Ghibli anime world on your bookshelf with new miniature papercraft art kits
We eat at three Japanese family restaurants to find the one with the best-value breakfast
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 2]
Senkoji: The Japanese temple that’s more like a theme park to heaven and hell
Rumors say Tokyo’s Sensoji Temple sticks you with bad fortunes, so we bought 100 to find out
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Japan now has a special desk for people who work at home with a pet cat[Photos]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Picturesque Tokyo park plays host to millions of flowers and soap bubbles this spring
Tokyo subway and almost all Tokyo train lines now accepting credit card tap payments
Totoro and Calcifer become little light-up lanterns for Ghibli-style excursions or at-home decor
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Insider tip leads us to one of the best obento lunchbox finds in Japan!
New Japanese Sake Kit Kat developed by esteemed brewery and famous soccer player
The Mother of all Bentos–a Japanese meal that’s to die for
Discount super market’s super cheap bento wows us with its looks, confuses us with its taste
New Yuzu Sake KitKat combines Japanese rice wine with a zesty local citrus
McDonald’s creates a dream Japanese bento for April Fools’ Day
Japanese freight container bento satisfies our hunger for unusual lunches
Tokyo bento shop sells croquettes…for just one yen!
New bento bread makes us rethink sandwiches…and Japanese bentos
Yoghurt Sake is the newest Japanese KitKat we need to get our hands on right now
Japanese convenience store releases a new bento sandwich, but is it better than a bento rice ball?
We taste makunouchi bento at four Japanese convenience store chains【Taste comparison】