feminism
Sexy schoolgirl or stylized kimono-clad character? Which is better for advertising agricultural products?
Otaku, artists, feminists, and a Tokyo assemblyman weigh in on the controversial crotch-revealing image.
Hair care brand shines a light on outdated practice that forces women to sport the “job-hunting hairstyle” in order to gain employment.
The status of women in Japan is changing and the Japanese language is being modified along with it. Let’s see how women are viewed these days by surveying some of the modern Japanese words used to describe them.
The new ad campaign addresses a variety of behaviours that should be avoided while travelling on trains, but so far, this is the only act that they’re calling indecent.
Although the protester that managed to infiltrate the European Central Bank’s monthly press conference recently got plenty of media attention with her clever deployment of a so-called “Glitter Bomb” – that is, she scattered the notoriously-difficult-to-remove, fabulous substance everywhere – her protest method of choice came a few months too late.
Everyone knows, of course, that the disruptive substance du jour now is the dial-a-bag of dongs. Glitter is just so yesterday. But, our intrepid protester is still getting her due time in the spotlight in Japan because of her resemblance to a certain anime character.
It’s no secret that Japan continually lands at the bottom in global gender gap reports. In 2012, the World Economic Forum ranked Japan 101 in regard to women’s participation in the economy and politics. In 2013, Japan placed 105 (out of 135 countries), putting it behind Burkina Faso in gender equality.
Based on these findings, you may think it doesn’t seem like Japan is a very good country for women, but you’d be wrong. While there are huge shortcomings in gender gaps in the workplace, economy and politics, in other sectors of Japanese society some would would argue that Japanese women have “too much” power.
Let’s take a look at five areas where women are most powerful in Japan.









Studio Ghibli releases the My Neighbour Totoro tea caddy, with a magical self-closing lid
7-Eleven Japan releases a crazy new viral sandwich: Chocolate Sprinkles and Whipped Cream
Japan now has a “for foreign tourists only” Mt. Fuji sightseeing train[Video]
Public restrooms in Osaka to get in-stall video screens with ads
Fake police phone scam also highlights dumb stereotype about how foreigners speak Japanese[Video]
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
We visit a Lawson in Indonesia to see if it can satisfy our cravings for Japanese snacks
Starbucks Japan adds exclusive limited-edition Frappuccino drinks to the menu for spring
A secluded British mansion in Chiba is a hidden holy land for afternoon tea lovers
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
Tokyo government organizes food truck event to clear out delinquent/homeless teen gathering area
Stunning central Japan wisteria festival is like a purple fantasy straight out of a Ghibli movie
When will the cherry blossoms reach full bloom in Japan this year?[Forecast]
Studio Ghibli unveils new Rollbahn notebook in honour of Howl’s Moving Castle
Studio Ghibli adds new anime tumblers to its cool streetwear brand in Japan
Universal Studios’ Sailor Moon theme park attraction is finally coming to America
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
We visit a Lawson in Indonesia to see if it can satisfy our cravings for Japanese snacks
Starbucks Japan adds exclusive limited-edition Frappuccino drinks to the menu for spring
A secluded British mansion in Chiba is a hidden holy land for afternoon tea lovers
We asked our Japanese team of writers how they deal with seasonal allergies in Japan
Culture clash: 10 insider tips for visiting Japan
Secret Starbucks sausage customization sparks sweet joy in Japan[Taste test]
Japanese city to deploy anti-bear drones against ursine adversaries, stages adorable demo【Vid】
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
New ‘floating’ 3-D signs at this Japanese train station make you feel like you’re in a video game
Tried-and-tested ways to learn Japanese while having fun!
Why does Japan’s most famous ocean legend end at this temple in the middle of the mountains?
Japan’s Mos Burger creates tempura rice bowl bento boxed lunch burger, but not for its menu