feminism
Sexy schoolgirl or stylized kimono-clad character? Which is better for advertising agricultural products?
Otaku, artists, feminists, and a Tokyo assemblyman weigh in on the controversial crotch-revealing image.
Hair care brand shines a light on outdated practice that forces women to sport the “job-hunting hairstyle” in order to gain employment.
The status of women in Japan is changing and the Japanese language is being modified along with it. Let’s see how women are viewed these days by surveying some of the modern Japanese words used to describe them.
The new ad campaign addresses a variety of behaviours that should be avoided while travelling on trains, but so far, this is the only act that they’re calling indecent.
Although the protester that managed to infiltrate the European Central Bank’s monthly press conference recently got plenty of media attention with her clever deployment of a so-called “Glitter Bomb” – that is, she scattered the notoriously-difficult-to-remove, fabulous substance everywhere – her protest method of choice came a few months too late.
Everyone knows, of course, that the disruptive substance du jour now is the dial-a-bag of dongs. Glitter is just so yesterday. But, our intrepid protester is still getting her due time in the spotlight in Japan because of her resemblance to a certain anime character.
It’s no secret that Japan continually lands at the bottom in global gender gap reports. In 2012, the World Economic Forum ranked Japan 101 in regard to women’s participation in the economy and politics. In 2013, Japan placed 105 (out of 135 countries), putting it behind Burkina Faso in gender equality.
Based on these findings, you may think it doesn’t seem like Japan is a very good country for women, but you’d be wrong. While there are huge shortcomings in gender gaps in the workplace, economy and politics, in other sectors of Japanese society some would would argue that Japanese women have “too much” power.
Let’s take a look at five areas where women are most powerful in Japan.









12-year-old foreign tourist missing in Japan, police asking for help finding her [Video]
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese airlines set to cut fuel surcharges for international flights in September and October
The Japanese city where ordering grilled chicken doesn’t guarantee you’ll actually get chicken
Ride a tram that survived the atomic bombing of Hiroshima on a new limited-time history tour
Google’s first Google Store outside the U.S. is now open in Tokyo
Delta Airlines adds first nonstop flight between Japan’s Narita Airport and U.S. in seven years
Pokémon donuts are coming to Krispy Kreme in the U.S. [Photos]
Studio Ghibli adds new Jiji’s baby plush toy to its anime merchandise range in Japan
7-Eleven Japan has a “Super Spicy! Taiwan Mince Cutlet” that’s fiery red… but how hot is it?
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Japan’s new beer glass is designed to force you to drink…water [Video]
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Beautiful off-the-beaten-path spot near samurai castle in rural Japan looks like a Monet painting
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Google’s first Google Store outside the U.S. is now open in Tokyo
Delta Airlines adds first nonstop flight between Japan’s Narita Airport and U.S. in seven years
Pokémon donuts are coming to Krispy Kreme in the U.S. [Photos]
Studio Ghibli adds new Jiji’s baby plush toy to its anime merchandise range in Japan
7-Eleven Japan has a “Super Spicy! Taiwan Mince Cutlet” that’s fiery red… but how hot is it?
Hello Kitty x Godzilla Happy Meals are coming to McDonald’s, but not in Japan [Video]
Tokyo sweets store has a “350% Pudding Soft Serve”, and people are going wild for it
Starbucks releases tear-jerking new video inspired by heartwarming encounters in Japanese stores
Japanese figure skating star Yuzuru Hanyu and Winne-the-Pooh announce crossover merch line [Pics]
This beautiful Okinawa beach gives you the best of both worlds when visiting the prefecture [Pics]
Body of missing foreign tourist in Japan found floating off coast of town he was last seen in
Shinto shrine in downtown Tokyo announces cosplay ban
Beautiful off-the-beaten-path spot near samurai castle in rural Japan looks like a Monet painting
This Japanese chopping board sanitising bag might be the handy kitchen gadget we never knew we needed