”Night of Fire?” More like crash of morons.
Mercedes
Global superstars Perfume build upon their impressive resume of advertising tie-ups with the latest commercial for Mercedes-Benz’s new A-Class.
A lot of ’80s-era kids probably entertained the fantasy of meeting their biggest childhood heroes in the flesh at one point or another. And no, we’re not talking about Michael Jordan or other sports stars of the time. We’re talking about someone far less, uh… athletic: Mario.
Of course, had kids met the real-life Mario and/or Luigi depicted in this goofy and sort of frightening Mario x Mercedes collaboration commercial, they probably would have run for their lives and sworn off Nintendo games forever. But, beneath all the ugly prosthetics and hulking physiques of these game heroes come to life, there may have been, at least according to Japanese netizens, some far more approachable real-life athletes.
Nintendo’s business is in dire straights, and has been for three consecutive years. Perhaps that’s why the company let Mercedes-Benz sponsor three new cars into its cartoonish racing game for the Wii U, in the form of a free downloadable content (DLC) package set to release at the end of the month.
MOST POPULAR
Now
Why you should be adding Calpis to your beer in Japan
Create a tiny Ghibli anime world on your bookshelf with new miniature papercraft art kits
Studio Ghibli unveils new Rollbahn notebook in honour of Howl’s Moving Castle
Japan’s Mos Burger creates tempura rice bowl bento boxed lunch burger, but not for its menu
Are 500-yen noodles at Akihabara Ramen Center a great find or cheap miss?
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Mister Donut wows matcha lovers in Japan with new Dora Matcha doughnuts
New cherry blossom party picnic essential: This super-handy folding cardboard table
10 awesome Tokyo cherry blossom festivals and experiences for this year’s sakura season
Weekly
Train station platform ramen store closes its doors on half a century of history in Tokyo
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list- Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Tokyo government organizes food truck event to clear out delinquent/homeless teen gathering area
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan- Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
When will the cherry blossoms reach full bloom in Japan this year?[Forecast]
7-Eleven Japan’s giant fried chicken skewer would be too big to eat, so it’s really for cuddling
Monthly
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026- Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli releases Catbus pullback keychain that runs like the anime character- Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
- Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino- Cherry blossoms begin blooming in Japan with record-early starts for sakura season
- Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Japan’s cherry blossom season predicted to start earlier than we’d thought, especially in Tokyo
Yearly
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
RECOMMENDED STORIES
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Mister Donut wows matcha lovers in Japan with new Dora Matcha doughnuts
New cherry blossom party picnic essential: This super-handy folding cardboard table
10 awesome Tokyo cherry blossom festivals and experiences for this year’s sakura season
Awesome Ghibli Howl’s Moving Castle figure is also a puzzle and an organizer[Photos]
Japanese company develops possibly the most difficult ever: Rubik’s Cube Impossible
Is the all-you-can-eat KFC buffet in Tokyo really as good as they say it is?
Japan’s Mos Burger discontinues old teriyaki burger and rolls out new recipe, but is it as good?
Studio Ghibli reveals real reason why Jiji stops talking at the end of Kiki’s Delivery Service
This Japanese vending machine doesn’t sell drinks, but you can buy drinks through it
Flex and pose your way to fitness with the JoJo’s Bizarre Adventure exercise program!【Video】
Is the new Shinkansen Train Desk ticket worth it?
-
