
About 30 years ago, the late great George Carlin asked the famous question; “Where’s the blue food?” In this routine he’s quick to point out that many foods with “blue” in the name aren’t really blue. Blueberries are so dark they barely register as blue. Blue cheese is just white cheese with blue mold in it. And if anyone on the internet refers you to a “blue waffle” please forget you read it and move on with your life.
This culinary curiosity appears to have everyone mystified as proved by the recent landslide of attention that has befallen a website called strawberryblu.com. A cute little article attempting to answer the question “Do blue strawberries exist?” which was written about a year ago has just recently been a magnet of attention in the middle of a fierce debate over genetically modified food.
It all started in August of 2011. Strawberry Blu writer Cynthia Bu Jawdeh tried to answer a question raised by their name about the possible existence of blue colored strawberries. The article points out that there has been research conducted on ways to engineer strawberries that stay fresh under freezing temperatures. To do this they use DNA from a type of arctic fish that produces a chemical like antifreeze to keep it alive.
As a way to visually determine the gene manipulation was successful, they also altered the color gene from red to blue. Therefore blue strawberries have been created but simply as a marker of successful gene splicing in another area of research. Blue strawberries are not being sold and in all likelihood they don’t look as pretty as the photoshopped pictures you might find on the internet.
This seems like and open-and-shut case but for some reason the sleeping giant that is suspicious and opinionated internet users have descended on this tidbit of trivia with their views on altering the genetic code of foodstuffs.
Combined with an equal number of requests for how to buy them, there has been so much traffic that as of this writing the website was crashed due to exceeding bandwidth.
To reiterate, there are no blue strawberries planned to be released for sale. They only existed for use in the testing of genetically modified freezer strawberries. As for the reason there isn’t much blue food, our brains are set up through evolution to find the color blue unappetizing. If you are trying to lose weight, using a blue plate or blue light in the dining room are some recommended strategies to cut back on eating.
Source: Strawberry Blu (may be crashed due to bandwidth), Google Cached Version

Kanji ice cream becomes a sell-out hit in Japan
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Suspected yakuza member arrested for having frequent flyer mile account
You’ll never win cash or prizes or cash at this Tokyo pachinko parlor, and that’s why it’s so cool
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Kanji ice cream becomes a sell-out hit in Japan
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Suspected yakuza member arrested for having frequent flyer mile account
You’ll never win cash or prizes or cash at this Tokyo pachinko parlor, and that’s why it’s so cool
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Studio Ghibli adds mini pillows and massive mats to its anime merchandise store in Japan
Japan has a new cute and clever sunblock for cat lovers
McDonald’s Japan’s new Chiikawa Happy Meal figures are here![Photos]
The Pokémon anime studio’s next project is a Scooby-Doo anime, Yokoso Scooby-Doo
Hundreds of rose bushes in bloom at Tokyo’s off-the-beaten-path, next-to-the-tracks flower street
161-year-old Kyoto confectionary maker releases new edible Pokémon lineup
Studio Ghibli’s president is leaving the company. Will it change how they make anime?
7-Eleven Japan now has ramen machines…but only at 41 stores
7-Eleven Japan is releasing Greedy chocolate chip and whipped cream sandwiches
Let’s hike a Japanese mountain (that isn’t Mt. Fuji) – Mt. Tsukuba[Photos]
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Studio Ghibli adds mini pillows and massive mats to its anime merchandise store in Japan
Japan has a new cute and clever sunblock for cat lovers
McDonald’s Japan’s new Chiikawa Happy Meal figures are here![Photos]
The Pokémon anime studio’s next project is a Scooby-Doo anime, Yokoso Scooby-Doo
Mister Donut’s beyond super soft and chewy beyond mochi mochi donuts have returned
Starbucks Japan adds a new Frappuccino and Milk to the menu, but are they worth the calories?
Studio Ghibli’s president is leaving the company. Will it change how they make anime?
Hundreds of rose bushes in bloom at Tokyo’s off-the-beaten-path, next-to-the-tracks flower street
Starbucks Japan releases two new “chunky” drinks… and matching gel designs for our nails
The top 12 incomprehensible school rules, as chosen by high school students
Self-proclaimed Americans arrested for breaking into Punch the monkey’s Japanese zoo habitat
The Mandalorian and Grogu film inspires a new set of Ginza Cozy Corner mini cakes and more
7-Eleven Japan adds macaroni cheese sandwiches to its convenience store food range