
Nintendo basically hit the merchandising jackpot when they came up with Pokémon. As of this writing, there are 718 Pokémon in the Pokédex, but as soon as they decide to release a new game, that number will grow again, and there are so many ways to make merchandise based on 718 different characters.
This is why the Pokémon Center stores around the world have been extremely successful. The best thing for the avid Pokémon fan is to walk around the shops and discover things that you didn’t even know you wanted. That is exactly what is going to happen with a brand new line of toys and merchandise available at Pokémon Centers soon. Slide your bum over and make room for the HIP POP! Parade.
We like Pokémon butts and we cannot lie, you other trainers can’t deny, that when an Azumarill walks in with polka dots around its waist and a round thing in your face, you want to buy some HIP POP! Parade merchandise. Six different Pokémon are using their behinds in a brand new line of goods which include fluffy cushions, magnets and phone straps. Starting October 10, you’ll be able to buy special merchandise that features Pikachu, Piplup, Growlithe, Swablu, Buzel and Azumarill in a very specific way.
▼ Pikachu and Swablu cushions, 2,500 yen each (US $20.80)
▼ Soft and fuzzy rears for your phones and bags, 700 yen each ($5.80)
▼ Pass cases for your commuter cards, 1,150 yen each ($9.50)
▼ Rubber charms, 1,000 yen for the set ($8.30)
▼ Butt pouches, 1,150 yen each ($9.50)
▼ Squishy magnets, 600 yen each ($5)
▼ Foldable eco-bags with Pikachu and Growlithe, 1,800 yen each ($15)
▼ Coasters – 600 yen each ($5), cups – 1,300 yen each ($10.80), hand towel – 500 yen ($4.20)
While some of these special goods might be a little naughty by nature, we think their squishy bottoms still definitely make our day, hey! We’ve got to give props to the HIP POP! So HIP POP! Parade…ho…hey…ho.
▼ Men’s and women’s Pikachu boxer shorts, 1,500 yen each ($12.50)
▼ File folders, 240 yen each ($2)
▼ Artistic tape, 600 yen ($5)
If this special series turns out to be as popular as Pikachu in a Charizard outfit, they are probably going to sell out pretty fast. Most likely they will have another round of “hips” to parade out, but it will be a different set of Pokémon. If your favorite is one of these six, make sure you grab some before it’s too late.
Source, images: Pokemon.jp












New Pokémon Center opens, resellers snatch up thousands of dollars of limited edition plushies
Sounds like this year’s Pikachu Outbreak in Yokohama is going to have other Pokémon species too!
Pokémon finally gets a Japanese Facebook page, celebrates with cherry blossom Pikachu video
New Pokémon Center megastore set to open at Tokyo Skytree this summer!
Pokémon come to real-life Johto region with new Pokémon manhole covers for Nara【Pics】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7 great places to see Mt. Fuji from without having to climb it
Japanese thug wear from Birth Japan perfect for those breaking bad next year
More Than a Capsule Stay: Why Solo Travelers Choose “global cabin Yokohama Chinatown”
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
Uniqlo Ukiyo-e Blue T-shirts: A cool-hued reinterpretation of some of Japan’s greatest paintings
Record number of foreign children in Japan need help understanding Japanese in school
Sylvanian Families x Technics—we discover DJ turntable replicas are perfect for mini animal raves
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Japan’s bonenkai parties are the worst thing about the end of the year. Here’s how to fix them
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Starbucks Japan releases new zodiac chilled cup drink for 2026
7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Kyoto now has Pokémon manhole covers as Generation 2 comes to the real-life Johto region
Pikachu Outbreak 2018: World’s first Eevee march to join Pokémon summer celebrations in Japan!
Brand-new Pikachu manhole covers coming to Japanese city to celebrate Pokémon World Championships
Real life Pokémon gym set to open in Japan next month
They’re back! Pikachus overrun Yokohama for second straight year and dance up a storm! 【Videos】
Champagne, macarons and Pikachu? Paris plays host to Europe’s first Pokémon Center
Subway-riding Pikachu displays terrifying Pokémon power/hidden limb
Biting Pokémon faces and butts is all part of the game in this new Mister Donut collection
And the winner of the Pokémon General Election is…
Japan’s new Pokémon cosmetics will have you looking pretty in Pika
Pics of Pikachu packs from a day of Pokémon hunting in Yokohama【Video】
Pokémon goes old-school cool with hanafuda playing cards, wall scrolls, and more
Life-size Mewtwo, graffiti Pikachu welcome us to the newest Pokémon Center megastore in Shibuya
New Pokémon Center to open in Kyoto with exclusive goods featuring adorable Maiko Pikachu
Pokémon at your door! Japanese home hyosatsu marks your house with your name and favorite Pokémon
Ditto infiltrates Pokémon plush line as Pikachu, Charmander, Squirtle, more
Leave a Reply