
From chocolates to primate “poop”, fans of Shabani the handsome gorilla have a lot to look forward to this Valentine’s Day.
In Japan, Valentine’s Day isn’t about couples exchanging flowers and gifts and enjoying romantic dinners; it’s about women showering everyone they know with chocolates and handmade confectionaries. This unique take on the western tradition has given birth to giri choco (“obligatory chocolates,” the non-romantic sweets given to friends, bosses, and colleagues; and honmei choco (chocolate given to boyfriends, lovers and husbands). Men who receive gifts return the favour a month later, on “White Day” on 14 March.
Given the number of gifts women feel obliged to give to their platonic contacts on Valentine’s Day, the demand for giri-choco is huge in Japan. In Nagoya this year, confectioners struggling to stand out from the crowd will be hard pressed to beat a new line of sweets featuring one of the city’s most well-known heartthrobs: Shabani the handsome gorilla.
▼ Shabani made international headlines last year after women who saw him at Nagoya’s Higashiyama Zoo and Botanical Garden fell in love with his handsome looks, causing a sharp increase in visitors.
https://twitter.com/___kkk_41/status/684673273775271936Nagoya’s Parco department store will be holding a “Giri-choco Festival” from February 1 to 14, with a lineup of sweets that has Shabani taking centre stage. It’s perfect timing, given that 2016 is the Year of the Monkey in Japan.
▼ Customers can choose from a castella sponge cake featuring the handsome primate…
来週18日より!東館4F「Carlova360(カルロバ)」にて、義理チョコフェスタコラボ企画「イケメンゴリラカステラ」発売!シャバーニのポストカードがセットでつきます💕#シャバーニ pic.twitter.com/5tQ6awZOPa
— 名古屋PARCO(名古屋パルコ) (@parco_nagoya) January 16, 2016
▼ …and Gorilla no Unchi (“Gorilla Poop”), which are actually dried dates that look surprisingly like the real thing!
2月1日から開催する、イケメンゴリラ シャバーニがメインビジュアルを務める『義理チョコフェスタ』!
— 名古屋PARCO(名古屋パルコ) (@parco_nagoya) January 16, 2016
名古屋バナナ加工の限定商品「動物のうんちみたいなドライフルーツ」販売します!
安心してください食べられますよ、そして美味しいんですよ pic.twitter.com/aRC9Mpcn4D
▼ There will be six varieties of animal excrement available, including dried figs masquerading as lion poop.
The humorous collection also includes specially marked bags of “Alphabet Chocolate” from popular local chocolate company Meito Sangyo. Shabani will appear on the packs, smouldering in two different poses alongside a special message box designed for personal Valentine’s Day messages.
Visitors to the department store will also be able to view photos of Shabani and buy exclusive goods on the fourth floor of the East Building during the promotional period.
Shabani is one handsome looking gorilla, and he’s certainly one of the most unique poster boys we’ve ever seen for a Valentine’s Day campaign in Japan! If you’d like to see more pictures of the good-looking primate, you can check out our other stories about him here and here.
Source: Nagoya Parco
Top Image: Nagoya Parco (edited by RocketNews24)
Insert Images: Wikimedia Commons/Diádoco, Nagoya Parco







Japan’s phenomenally handsome gorilla getting nationwide DVD release
Handsome macho gorilla pillow lets you snuggle on its ripped chest for a comfortable sleep
Watch an artist sketch Shabani, Japan’s handsome gorilla, and fall in love all over again【Video】
Giri? Tomo? Gyaku? A guide to Japan’s many different kinds of Valentine’s Day chocolate
In Japan, women give “obligation chocolate” on Valentine’s Day, but do guys even want it?
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We try an unusual buffet of dishes made from wild game at a roadside stop in Chiba
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Hokkaido has an Ice Festival that’s less famous than the Snow one, but beautiful in its own way
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
New Pokémon x Ippudo collaboration has Pikachu on board as ramen chef
Towering lanterns light up the summer sky at Akita’s famous festival
New Japanese menstrual product seeks to help women spot unidentified iron deficiencies
Top 30 tourist sites in Japan: the most popular sightseeing spots for overseas visitors
It’s naked time: An American’s first onsen experience 【Video】
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Is the coronavirus going to kill Japan’s obligation chocolate Valentine’s Day custom?
Pokémon Valentine’s Day chocolates from Japan are just the thing for lovers who love Pokémon
Deep-fried “Let’s just be friends” chocolate tempura appears in Japan for Valentine’s Day
Leave a Reply