The mysterious guesthouse is so unique it has a slew of repeat guests who have fallen in love with its rustic charms.
From capsule hotels to comic-themed AirBnBs and bookstore hostels, there’s no shortage of unusual accommodation options for travellers in Japan. Even when it comes to traditional lodgings, there are a number of restored buildings and farmhouses beautiful enough to take your breath away, but for many in Japan, nothing can compare to the old-world charm of Tomaya, an inn located in the rural countryside of Iwate Prefecture.
Tradition runs deep at Tomaya, with the lodging making news around the country for its beautiful thatched-roof building and traditional irori fireplace. Above all, there’s one thing that has people falling deeply in love with the place: its unique reservation procedure. Potential lodgers are required to send a letter or postcard in order to make a reservation at the inn, which has no Internet or telephones. Once they receive a reply in the mail from Tomaya, they’ll be able to stay inside the beautifully rustic building.
To take a closer look at the building and its proprietors, check out the clip below:
Aunyarat Watanabe, a freelance illustrator who lives in Tokyo, stayed at Tomaya this year and shared a number of photos from her stay online. As always, the reservation procedure began with a postal request; after sending it off in the mail, she received a reply from the inn, which can be seen on the handwritten white card on the left. On the right is Watanabe’s own handwritten postcard, ready to be sent back to Tomaya confirming her arrival on 19 April. On the right of this picture is a photograph of the noren curtain which reads “Tomaya” at the entrance to the inn.
Upon stepping into the inn, guests are immediately taken back in time to an era that predates the arrival of telephones and the Internet. There aren’t even any televisions on the premises. Guests don’t mind this at all though, because there’s plenty to view around the place, and lots to discover inside the traditional family-style home.
Guests gather around the warmth of the irori fire to chat while enjoying tea and grilled rice balls.
At night, the rural scene becomes even more magical, with the 160 year-old building looking just as it did all those years ago. If you’re looking for a peaceful night’s sleep, this is definitely the place to stay.
The evening meal is also served at the fireplace, and Tomaya prides itself on using local vegetables that have been grown with love and care, without the use of pesticides.
According to the owners of Tomaya, there are a number of reasons why they choose to maintain the postal reservation service. Apart from the nostalgic charm of sending and receiving mail, there’s also a heartfelt sense of hospitality attached to the practice, which guests and proprietors both enjoy. The fact that there are no phones on site also means travellers who lose their way while looking for the rural guesthouse need to interact with locals to find them. These traditional styles of communication are slowly dying out and the owners of Tomaya are keen to keep them alive as long as possible.
It looks like they won’t have any trouble in this aspect, as guests are keen to share their love of the inn with photos of their postal reservation confirmations online.
https://twitter.com/66a_jv/status/780968060681420800Rooms at Tomaya are priced at 6,000 yen (US$52.60) a night per person, including breakfast and dinner. In winter, the price goes up to 6,500 yen to cover the extra cost of heating, although the guesthouse is closed from the end of December to the end of February. To book your stay, address a letter or postcard to Tomaya, written in Japanese as 苫屋, and send it to: 〒028-8201 岩手県九戸郡野田村大字野田5-22.
Source: Naver Matome
Featured image: Facebook/AW Illustrations
Insert image: YouTube/野田村FANチャンネル


Japanese inn’s first foreign guests disappear without paying – “We feel so betrayed”
Stay in an eerie Japanese ryokan inn near Tokyo Tower for US$40 a night
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Japanese ryokan custom ignites debate after visitors label it sexist
Japanese inn with analog photo studio is a classic way to preserve your timeless travel memories
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Don’t judge this Kiki’s Delivery Service book by its cover, because it’s not actually a book!
The quest for Dragon Quest Yoshinoya figure sets: Worth taking for fans, tricky for scalpers[Pics]
Starbucks Japan teams up with Converse Tokyo for a new limited-edition collection in honour of Tanabata
One Piece docking at Round 1 amusement centers in both Japan and the USA
Studio Ghibli releases a musical diorama based on a touching anime scene from My Neighbour Totoro
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
KFC Japan creates spicy summer fried chicken chips together with Calbee
Udon pudding is about to shake up the noodle scene in Japan
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Sleep at Hoshinoya Nara Prison, one of the most unique hotels in Japan
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Foreign travelers’ lukewarm reactions to traditional Japanese inn food causing changes in Kyoto
How should you use the small hiroen in a Japanese ryokan hotel room?
Japanese-style accommodation at the new Premium Dormy Inn hotel in Asakusa will blow your mind
Lucky accommodation plan in Japan includes shrine visit and onsen hot spring inn stay
The pros and cons of working from a Japanese hot spring inn
Cheap Japanese ryokan at Kusatsu Onsen is hidden at the back of a traditional store
Private open-air bath is the crowning gem at this Japanese-style hotel in Tokyo
Japanese pot sticker restaurant chain also runs flat-rate hot spring inn, but is it worth staying at?