
Almost half of the respondents said they experienced a sense of disappointment when they saw a woman’s unmade face.
With group dynamics and traditional gender roles and stereotypes still prevalent in Japanese society, conforming to cultural norms is considered to be an important part of growing up and adapting to the world around you. It’s the reason why women are still banned from doing certain things and why it’s rare to ever see a woman without a full face of makeup, given the unwavering sense of girly-girl femininity in Japan.
So it’s hardly surprising that men will do a double-take when they see a woman’s unmade face, especially given the impressive makeup techniques Japanese women have learnt to master over the years. However, a new poll, which surveyed 330 men in their 20s-40s, found that 40 percent of men were disappointed when they saw a woman’s face without makeup.
According to the 40 percent of men who said they were taken aback by the makeup-free face, the main points that stood out for them were:
– Spots and lack of lustre (29.8 percent)
– Wrinkles (14 percent)
– Shadows (8.8 percent)
– Sagging skin (6.1 percent)
– Open pores (5.5 percent)
– Acne (5.2 percent)
Damning comments included:
“The skin appeared dirty, and there was a huge gap in the difference between her made-up face and her face without makeup.” (Male, 40s)
“When she took off her makeup, her spots and wrinkles stood out more than I could have imagined.” (Male, 30s)
“It felt like she aged immediately as soon as the makeup came off.” (Male, 30s)
“I was surprised to see sunburnt spots and freckles.” (Male, 20s)
While we can’t criticise these men for their honesty, we’re hoping the poll results don’t encourage young women to head out to their nearest plastic surgery clinic. At the end of the day, 60 percent of Japanese men surveyed weren’t disappointed when they saw a woman without any makeup, proving that the majority of men either love you in your natural form, or are wise enough to know that makeup is meant to highlight, enhance and conceal.
For those who want to see just how transformative the powers of makeup can be, take a look at these informative videos, which show a regular-looking woman turn into a kawaii princess and the secret magic behind enlarging your eyes. And with the right tools and clever use of blush, men can even turn into women too!
Source: J-Cast News via NicoNico News
Featured image: Pakutaso

Japanese men reveal the Halloween costumes they most want to see on women【Survey】
Turns out women STILL don’t want to see men’s nipples through their shirt
34 percent of Japanese men are afraid of their female colleagues, according to recent poll
Is it time for men in Japan to start using parasols? Survey says guys ready to get out of the sun
Finger Dance Makeup: Shiseido reveals the history of Japanese makeup through finger dance【Video】
Rakuten randomly offers 58 New Year’s osechi feasts in Japan, but did we get a star or a dud?
7-Eleven opens “next generation” SIP convenience store in Japan
“Let’s Speak North Korean!”
New Häagen-Dazs Story Time ice cream in Japan features famous fairytale flavours
That time Seiji called JASRAC to ask why he didn’t get paid royalties for his song being on TV
100 years of Japanese women’s hair and makeup trends in less than a minute and a half【Video】
This balding middle-aged fairy is one of Japan’s most unique mascot characters
Exhibit featuring cutting-edge smell technology held at Tokyo Skytree
Who is No Face? Hayao Miyazaki finally gives us the answer
Tokyo fish market breaks New Year auction record as single fish sells for over 5 million yen【Vid】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Hayao Miyazaki says Happy New Year to Studio Ghibli fans with new art for Year of the Horse
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Cup Noodle tries an authentic Jiro-style ramen, but something’s not quite right
The best Starbucks Japan Frappuccinos we want to drink again in 2026
We revisited Sweets Paradise after a decade to see if Japan’s dessert buffet still delivers
Japan’s oldest largetooth sawfish in captivity back on display in Mie Prefecture
Pizza Hut Japan’s hot lucky bags are perfect for a New Year’s pizza party
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Majority of Japanese men in their 20s say they want men-only train cars in survey
Married Japanese men and women rank the things they miss most about single life
How hung up on a woman’s weight are Japanese men, really? Poll attempts to find out
Size, shape, or suppleness – What does Japan want in a pair of breasts?【Survey】
What is the hottest age group for women? Our Japanese writer investigates
Here’s what happened when our three middle-aged reporters got makeovers with new makeup for men
Majority of Japanese men say they feel some discomfort seeing female janitors in men’s restrooms
What are the most and least attractive hobbies for Japanese men and women? Survey investigates
Is a woman “middle-aged” at 30? 40? 50? Japanese men and women give different answers in poll
Japanese women want men to get rid of their body hair, according to a recent survey
Nearly half of young Japanese women say they “hate” the company they work for in survey
Nearly half of young Japanese men in survey have never had a girlfriend, zero-boyfriend women rise too
Younger Japanese men less interested in drinking, according to survey
Japan slowly begins to openly discuss crossdressing men in heterosexual relationships
30 random things Japanese girls say that annoy Japanese men
Leave a Reply