
Open-ended IOU is a tear-jerkingly literal application of paying it forward.
In late February, as coronavirus infection began to spread at a rapid rate in Japan, the country’s schools shut down. With the government having declared on ongoing state of emergency for the nation, many of those schools are yet to reopen, and have switched to online lessons instead.
If kids aren’t going to their classrooms, though, they’re not going to their school’s cafeteria either, and the loss of school lunches isn’t something some low-income families’ budgets can accommodate. For those that live near Tokyo’s Kichijoji neighborhood, however, local bento boxed lunch shop Chonando wants to help out, and is offering special reduced-price kids’ bento.
But make no mistake, these bento are not free, and kids absolutely have to pay for them. It’s just that Chonando is extremely flexible about when, and even who, the kids pay.
吉祥寺の長男堂の貼り紙。
— haruna (@haru_chat) April 29, 2020
なかなかできる事じゃないよなぁ😭🌈
こういう事態なんだよ。 pic.twitter.com/yxe7fiSM9F
Japanese Twitter user @haru_chat snapped the above photo of the sign posted outside Chonando explaining the unique payment policy. The notice reads:
“Until schools open up again, on Mondays, Thursdays, and Fridays, from 11:30 a.m. to 6 p.m., we will be offering Kids’ Bento for 250 yen [US$2.30].
For you kids who don’t have enough money, you can pay at a later time. If you need to, you can come back and pay after you’re all grown up.
And if by the time you’re all grown up, Chonando isn’t around anymore, then please use the money to help someone else or donate it to someone who needs it.”
It’s a literal application of the “pay it forward” philosophy, and a quick peak at the Twitter account for Chonando, which also operates as a vegetable market, shows bento that look both healthy and delicious.
▼ The focus on vegetables also means that blaming onions for your tears is a pretty plausible excuse.
いい天気の日曜日。
— 長男堂 (@chounandou) April 26, 2020
長男堂の弁当で家のベランダピクニックなんていかがですか。
密にならずに接触9割減で弁当やおかず、タッパープリン購入できます。 pic.twitter.com/zPC9yvOUNL
Chonando’s act of culinary kindness for kids reverberated throughout the hearts of Twitter users, who left comments such as:
“Well that brought the tears.”
“I think the kids will always remember the bento. That kindness will teach them to be kind to others too.”
“Thank you for doing this. When my wife was a child, her school lunch was the only meal she got.”
“When I was a kid, a local bakery did something like this for me. When I grew up and got a job, after I got my first paycheck I went to pay them back.”
“Reading about how other people had someone help them like this, it shows how many of us are supported by the kindness of others.”
▼ One parent even posted a photo of the Chonando kids’ bento their child ate that day.
大好きな長男堂さんがバズって嬉しいです。今日の子供弁当を貼っておきます。 pic.twitter.com/FdssNFNnj9
— 言う (@tugumidu) April 30, 2020
Chonando also has for-adult bento, also priced at a reasonable 800 yen or so, and should you ever happen to be in the neighborhood, it sounds like a great place to fill up not just your stomach, but your heart too.
Shop information
Chonando / 長男堂
Address: Tokyo-to, Musashi-shi, Nakacho 3-18-11
東京都武蔵野市中町3-18-11
Open 11:30 a.m.-9:30 p.m. (Monday, Thursday, Friday, Saturday), 11:30 a.m.-5 p.m. (Wednesday), 8:30 a.m.-11 a.m., 11:30 a.m.-9:30 p.m. (Sunday)
Closed Tuesdays
Website
Source: Twitter/@haru_chat via Hachima Kiko
Top image: Pakutaso
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!

Japan’s Uncle Fist loses money every week selling takoyaki to kids for just 10 yen, doesn’t care
Lunch fit for a samurai lord: Japanese cafes offers castle bento lunches, sells boxes too【Pics】
This train station bento boxed lunch shop has been in business for nearly 100 years
Kyoto’s Nishiki Market has great bento boxed lunches, and here are our top 3 picks
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
Japan’s new beer glass is designed to force you to drink…water [Video]
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Are Japan’s room-temperature curry packets the boxed lunch heroes we’ve been looking for? [Taste test]
Studio Ghibli theme park announces new expansion saluting a previously off-limits anime
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Police ask Kumamoto residents to not get blackout drunk as much during earthquake relief efforts
Kumamoto earthquake may have created Japan’s newest hot spring inside flooded restaurant [Video]
Japanese convenience store food gets turned into hyper-realistic stationery you can peel open
Tokyo is getting a branch of famous Los Angeles hot dog chain Pink’s with Japan-exclusive items
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
7-Eleven Japan rethinks convenience store drinks with new Grilled Corn Chilled Soup Smoothie
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Cup Noodle unveils first-ever cold-water instant ramen in Japan
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
When one wiener just won’t do — Mr. Sato has a sausage party with this huge wiener bento box
This is what a 8,500-yen (US$76) Tokyo bento beef boxed lunch looks like【Taste test】
Tokyo bento boxed lunch shop charges different prices depending on how heavy your laptop is
This is what a 10,000-yen (US$92) Tokyo bento boxed lunch looks like【Taste test】
Ghibli food brought to life for one week of amazing lunches at elementary school in Japan
Cheapest convenience store bento ever? This boxed lunch warms the heart for less than two bucks
Denny’s opens take-out only branch in Tokyo with cheap, tasty Japanese bento boxed lunches
Is downtown Tokyo’s crazy cheap 290-yen bento boxed lunch shop still around, and is it still cheap?
Tokyo government building serves local school lunch to public in Japanese cafeteria
Pokémon Company loosens copyright grip, starts free-to-use-art program for schools, day care
Kids takoyaki charity almost shut down by reselling middle schoolers, but owner soldiers on
Japanese bento shop becomes a hot topic with foreigners on Reddit, but is it any good?
Yakiniku rice burger: A bento boxed lunch you can eat with one hand
Nationwide pub chain in Japan adapting to the times by turning into a bento boxed lunch shop
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
School Cafeteria for adults is a great place to go for cheap Japanese food in Tokyo