
This Question Block holds the greatest power-up of all: cold drinks!
Super Mario really doesn’t get enough credit for what an active lifestyle he leads. Sure, his rotund physique might make you think he’s a couch potato, but the guy actually spends the majority of his time running, jumping, and doing other intense physical exercise, much of it in or on the forests, mountains, and beaches of the Mushroom Kingdom and other adventurous locales.
So if you’re taking a page from Mario’s playbook and planning to spend the summer outdoors, Nintendo wants to make sure you’re adequately outfitted with its new line of Super Mario outdoor leisure goods.
Starting things off is the Question Block Cooler Bag, designed to keep your beverages and other real-world power-ups properly insulated. You don’t have to punch it to open it, as there’s a zipper running around the top, and it’s large enough to hold nine 500-mililiter (16.9-ounce) drink bottles, but can also fold flat once you’ve emptied it.
If you’re carrying your cooler to the park for a picnic, you’ll want to take this mysterious-looking item with you…
…since it unfolds into a padded cushion to sit on!
Alternatively, if you want to be up off the ground, there’s a Question Block Folding Stool too, which is compact enough to fit into a handy carrying bag when not in use.
Of course, being out in the summer sun is no fun without a way to keep yourself cool. To that end, Nintendo has two Cool Towels that you moisten for a comforting chill showcasing an 8-bit-style stages (and guest-starring Luigi).
Or, if you want to go the old-school Japanese route, you can pick between two folding fan patterns.
The water level fan looks especially soothing with some late afternoon sunlight filtering through the fabric…
…while the Koopa Castle one gives you a fire chain strap to make Mario’s jump even more death-defying.
The three-section neck pouch is useful for holding your passes and spending money for any music festivals, sporting events, or anime conventions you might be planning to attend.
▼ The clever three-section design unfolds to simulate Mario punching the block and a mushroom rising from it.
And rounding out the lineup is this stainless steel drink bottle with a Lakitu strap.
The whole collection is available through the Nintendo online store here, with prices ranging from 1,110 yen (US$10.60) for the cool towels up to 3,520 yen for the Question Block Cooler Bag. And if you’re looking for some special apparel to wear on your excursions, don’t forget about those new Super Mario-themed summer kimono.
Source: PR Times
Top image: PR Times
Insert images: PR Times, Nintendo (1, 2, 3, 4, 5, 6, 7, 8, 9)
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]
















Have a Super Mario Summer with Nintendo’s newest line of outdoor leisure products
Nintendo’s awesome Super Mario chocolate-making trays are here to power up Valentine’s Day
Super Nintendo World: The food and swag 【Photos】
Nintendo’s Super Mario becomes Super Jerk thanks to figure defect
Super Mario’s super nipples make their video game debut in Super Mario Odyssey【Video】
Starbucks Japan releases new drinkware and goods for Valentine’s Day
New KitKat pizzas are coming to Pizza Hut Japan
Japan’s Poképark Kanto Pokémon theme park area shows first attraction photos
Fewer ramen restaurants declare bankruptcy in Japan for first time in several years
We try an unusual buffet of dishes made from wild game at a roadside stop in Chiba
Hokkaido has an Ice Festival that’s less famous than the Snow one, but beautiful in its own way
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
Tokyo Station staff share their top 10 favorite ekiben
Bamboo trees vandalized near Kyoto’s Fushimi Inari shrine, foreign graffiti prevalent
Studio Ghibli’s kodama ready to leave the Princess Mononoke forest as a squeezable keychain【Pics】
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Japanese photo studio lets parents transform their kid into Baby Super Mario from Yoshi’s Island
Nintendo unveils new Super Mario travel item merch line just in time for midsummer trips【Photos】
The reason why Nintendo’s Super Mario smartphone game won’t have in-app purchases is brilliant
Super Mario and Gap Japan team up for new Nintendo clothing line【Photos】
Super Mario kimono, Bowser underwear part of gigantic Nintendo/Japanese fashion brand collab
Tokyo’s Super Mario Christmas decoration displays are super cool【Photos】
Super Mario is officially a plumber again, Nintendo says
Super Mario isn’t a plumber, Nintendo officially says
Opening season announced for Universal Studios Japan’s Super Nintendo World
New Nintendo Lego kit is a beautiful piece of moving pixel art of Mario and Yoshi【Photos】
New Super Mario prize lottery giving out awesome Question Block snack dispensers【Photos】
Nintendo’s Mario Maker lets you do exactly what it promises 【E3】
Suntory x Super Mario collaboration creates a clever way to transform into Mario【Videos】
Nintendo says there are no game overs, EVER, in upcoming Super Mario Odyssey
No Mario’s Sky fan game combines summer’s biggest release with Mario gameplay, but for how long?
Nintendo is coming to iPhones with Super Mario Run for iOS devices
Leave a Reply