
Looks like the bubble tea bubble hasn’t burst quite yet!
Tapioca, bubble tea, boba — as the temperature rises, so too does our craving for those sweet boba balls. For die-hard fans and casual drinkers alike, there’s nothing better than some tasty tapioca on a hot day.
But where’s the best place to get your boba fix in Japan? You won’t have to search very hard, as June 15 was the annual Tapioca Grand Prix, where stores across Japan competed to be crowned ‘the best boba in Japan’.
The Tapioca Grand Prix first took place in 2020, and is run by the Japan Tapioca Organisation. The organisation runs the event in the hope of not only finding the best tapioca in Japan, but also to ensure that tapioca remains a part of Japanese life in years to come. While it’s true that tapioca has taken a beating in popularity since it first became popular back in the summer of 2019, the Japan Tapioca Organisation hopes that boba won’t just become a passing trend, like tomato juice and dirt were before it.
The Tapioca Grand Prix was a close-run battle, but tapioca chain CoCo-Toka took the top spot.
The final rankings saw CoCo-Toka taking the win, with last year’s winner, Gong Cha, along with Bull Pulu and MAX SEE all receiving runner-up awards. CoCo-Toka have been in business since 2017, long before the boba wave crashed onto Japanese shores, and has six stores in Tokyo, one in Osaka and one in Hyogo.
▼ CoCo-Toka is also very Instagrammable.
https://www.instagram.com/p/CODWpwJBIAm/
CoCo-Toka may have taken the top spot with the Japan Tapioca Organisation, but how would it fare with our own boba aficionado, Mr. Sato? He made his way to his local CoCo-Toka, a store in Takadanobaba that opened in 2018.
As his eyes drifted across the menu, he was torn. Would he play it safe and go for a classic milk tea boba? Or would he spice things up and go for something fruity?
Actually, the Tapioca Grand Prix had two awards — the overall best tapioca store, and more specifically, the best brown sugar milk tea, and CoCo-Toka had taken the top spot in both categories. If he was going to drink anything, it was surely going to be this award-winning drink!
It had been a while since Mr. Sato had enjoyed a delicious boba, and as he held the cup in his hand, he immediately felt the gentle warmth of the boba, even though he’d ordered a cold drink.
He was also pleased to see the brown sugar syrup, all nicely collected at the bottom — it was almost like seeing an old friend. He remembered to stir the syrup into his drink with the straw to balance the taste. Once the drink was nice and mixed, he put the straw to his lips and…
▼ Slurp!
The boba beads hit the back of Mr. Sato’s mouth in quick succession like a tapioca machine gun. Oh, how he had missed this feeling! The brown sugar milk tea was beautifully sweet and delicious, and our reporter quickly realised this was a beverage worthy of the accolades. Long live tapioca!!
Mr. Sato may be our resident boba expert, but the truth is he doesn’t drink it as much as he should these days — he’s too busy with other culinary curiosities to make time for bubble tea. But as those delicious balls of boba bounced off the back of his throat, he remembered why he loved it so much. So while the number of tapioca stores may be in decline, and stores that once boasted huge line-ups are now almost empty, why not treat yourself to a cheeky bubble tea every now and again? Or if tea just isn’t your thing, get adventurous with boba beer!
Top image: Pakutaso
Other images © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]






We visit Tokyo Tapioca Land in Harajuku
You can make rice with tapioca bubble tea, and it’s surprisingly tasty【SoraKitchen】
Tokyo tapioca tea takeover continues with a new massive boba drink stand in Shibuya【Photos】
Get a taste of the high life with a US$92 “Tapioca” bubble tea in Tokyo
Tapioca tea is the biggest thing in Tokyo right now, so we try Tokyo’s biggest tapioca tea【Pics】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
7 great places to see Mt. Fuji from without having to climb it
Real Buddhist monk plays Super Mario Bros., recites prayers every time he kills an enemy【Video】
New Japanese convenience store sandwiches feel like they’re out to kill us
New Japanese menstrual product seeks to help women spot unidentified iron deficiencies
A Silent Voice, anime film about bullied deaf girl, has an emotional new trailer【Video】
Japanese convenience store fools us with its 40-percent-more sandwich, but in a good way
The Ultimate Battle for Ham Sandwich Supremacy – we rank Japan’s convenience store sandwiches
7-Eleven Japan’s “Paper Tiger” sandwich sparks online controversy over deceptive packaging
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Starbucks Japan releases new zodiac chilled cup drink for 2026
7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Mr. Sato has crazy idea to replace tapioca balls with fish roe in bubble tea【Taste test】
Sake-brewing company produces one-chug wonder: boozy boba in a bottle【Taste test】
Is the end nigh for tapioca? Tokyo tapioca shops suffer closures in the midst of COVID-19
Lipton releases new bubble tea ice cream bar with tapioca pearls in Japan
Bubble tea amusement park to open in Harajuku, promises to be the “tapioca land of your dreams”
Godiva tapioca tea on sale in Japan just in time to get in on the country’s boba boom【Taste test】
Tokyo restaurant serves tapioca bubble tea ramen – Is it crazy good, or just crazy?【Taste test】
We try Tapioca Beer, the drink that everyone’s raving about in Japan right now
Mister Donut demonstrates the wonders of hot bubble tea with royal milk and rich matcha flavors
Muji releases a new boba tea kit and we taste test it at home【Taste test】
Japanese bubble tea chain starts selling at-home tapioca drink kits
Old tires and shoe soles said to be being used in bubble tea tapioca pearls
Tapioca fad on the way out in Japan
Domino’s now sells tapioca boba pizza in Japan, and we’re so very, very confused【Taste test】
Adorable Pikachu popsicle treats and tapioca bubble tea are coming to Japan this summer!
Bubble tea helps herbivore men meet women during Shibuya Halloween
Leave a Reply