
Pokémon quizzes and deck inspections are part of the plan to spot resellers.
When it comes to video game hardware, anime merch, and collectible trading cards, speculative resellers continue to be the bane of genuine fans. Scalpers can reap an economic benefit from scouring shops as soon as whatever the hot new item is goes on sale, and so by the time actual fans finish work or school for the day an can make their way to the store, they’re often sold out.
So the problem becomes how to weed out resellers while still letting fans easily purchase the cool stuff they want, and two Pokémon card-selling stores in Japan have come up with a uniquely logical solution: make customers prove that they’re actually Pokémon fans before they can buy cards. One of the stores is the Omiya Sashiogi branch of media entertainment chain Tsutaya, in Saitama City. The shop is currently taking preorders for the upcoming Pokémon Sword and Shield Fusion Arts expansion, and it’s informed would-be buyers of the conditions they have to agree to or meet before making a purchase, which include:
“When placing your pre-order, you will be required to either show the Pokémon trading card game deck you currently use and/or correctly answer a Pokémon quiz.”
お待たせ致しました‼️ 9/24 発売のポケモンカード予約情報はコチラです‼️
— TSUTAYA大宮指扇店 トレカ売場4/3営業終了しました (@TSUTAYASASHIOGI) September 4, 2021
必ず、内容の確認をお願い致します。
デッキに関しては、見せて頂くため、現在使用中のデッキをお持ちください!✨
ポケカクイズに関しては、例題をツイートに掲載しているので、参考にしてください‼️ pic.twitter.com/xojSMNjXRX
The left half of the store’s above tweet shows the quiz’s format, with pictures of four Pokémon species, but with their names covered. In order to prove you’re a fan (and thus be eligible to pre-order the Fusion Arts expansion), you have to be able to name at least two of the four. And if you’re worried that resellers can just look up the names of those four Pokémon and memorize them, the store has thought of that too, and says that the tweet only shows an example, and that the actual quizzes administered in-store will have different species.
The store also says that in certain cases, customers may be asked to both show their deck and pass the quiz before placing their pre-order. The pre-orders are also limited to one box per person, and the buyer has to agree to the shrink wrap being removed prior to receiving the box, an anti-reselling precaution some other stores in Japan have also started taking.
Tsutaya’s clever system has met with applause from many online commenters, who said:
“This is a fantastic idea, and I totally support it.”
“As a Pokémon card game player, this makes me really happy.”
“I wish more stores would do this.”
“Maybe you could make them answer what type the Pokémon are too?”
Meanwhile, two prefectures south from Saitama in Yokohama, Kanagawa’s prefectural capital, the local branch of electronics megastore Yodobashi Camera has also been making customers prove their Poké-credentials as well. When Twitter user @siro_gaming1 showed up to buy a box each of Eevee Heroes and Shiny Star V cards, customers had to first answer the question “Who’s the Pokémon partner of the series’ main character?”
横浜ヨドバシ
— 🧬Siroモン‘//,ゼンゼロ、ProjectMUGEN🧬 (@siro_gaming1) September 6, 2021
イーブイヒーローズと
シャイニースターV1箱づつ!
ポケモンのクイズに答えると買えます! pic.twitter.com/E2sD8IpQlk
▼ It looks like he also received his boxes with their shrink wrapping removed.
Granted, you don’t have to be a Pokémon trivia master to know who Ash/Satoshi’s best Pokémon friend is, but it’s likely that suddenly being engaged in anything resembling a conversation about the franchise’s storyline is enough to mentally throw resellers off for a moment, letting the store’s clerks realize they’re up to something fishy and helping make sure even one more box of cards ends up in a true fan’s hands.
Sources: Twitter/@TSUTAYASASHIOGI, Twitter/@siro_gaming1 via Jin
Top image ©SoraNews24
Insert image: Twitter/@siro_gaming1
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!


Japanese stores create clever anti-scalper policies for Pokémon cards, Gundam model kits
Tokyo store makes you to pass a quiz in order to buy Pokémon cards as part of anti-scalper policy
Pokémon Center superstores won’t sell new Pokémon cards in-store, but will it stop scalpers?
Pokémon Center super store in Tokyo finds clever way to deal with scalpers
Japanese Pokémon card shop grabs scissors as part of its plan to keep scalpers away
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
7-Eleven Japan rethinks convenience store drinks with new Grilled Corn Chilled Soup Smoothie
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Japanese convenience store Lawson now has stir-fried noodle-cooking robot chefs
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Over 400 titles of free translated manga from publisher Shueisha available for a limited time
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Pokémon Company to require Japanese government ID cards for some online Pokémon card purchases
Pokémon card shop in Osaka says it will refuse to buy cards from any Vietnamese people
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Pokémon Card Stores requiring facial recognition scans for entry in Japan in latest anti-scalper move
Tokyo Pokémon card shop blocks scalpers by limiting sales to kids only for part of its inventory
Japanese government ID card and app to be required for certain Pokémon card purchases next month
Japanese government sets up new group to deal with trading card boom
Akihabara card shop asks visitors to stop getting liquored up inside the store
One Piece Happy Meals indefinitely postponed as McDonald’s Japan battles scalpers
Here are four ways McDonald’s Japan could combat scalpers after its Pokémon Happy Meal fiasco
McDonald’s Japan issues official apology over Pokémon Happy Meal reseller problems
First-generation Japanese Pokémon trading cards to be reissued for the game’s 20th anniversary
McDonald’s Japan vs. Pokémon Happy Meal Resellers – New purchase restrictions announced
Uniqlo includes a cool Easter egg for Pokémon card game players bundled with its new T-shirts
This Japanese donut chain branch may have found an easy way to thwart Pokémon merch scalpers
New Pokémon card game lounge opening in downtown Tokyo with free drinks, snacks, and loaner decks