Japan still hasn’t gone all-in on the concept of digital communications, and in many situations there’s still a lot of value attached to physical, paper documents. Sometimes this can be puzzling, like the time I applied for a job at a prestigious technological institute which required a hard copy of my resume, as email applications weren’t acceptable.
For personal relationships, though, it’s nice to see so many people in Japan still willing to put pen to paper in order to write a heartfelt message to a friend or loved one. Many even take great care in selecting the perfect stationery, and those looking to add a touch of classic femininity to their correspondence will be hard-pressed to find a better choice than these elegant Disney princess greeting cards.