Sony

Sony Unveils its Vision for the Future of Video Games with PlayStation 4

Just a couple of hours ago, Sony Computer Entertainment began streaming its worldwide presentation being held in New York. In it, the console giant invited dozens of acclaimed game developers to give us brief glimpses of their upcoming titles and to discuss the ethos behind the new console.

Curiously, the company did not give attendees and viewers at home a peek at the console itself – something that we’re sure will disappoint many fans – but in many respects, perhaps this is in line with Sony’s new mission statement as the company focuses less on physical hardware and more on the online interactive experience as a whole. With streaming, remote play and even the ability to watch and remotely operate a pal’s game from thousands of miles away, Sony is promising gamers “the fastest, most powerful network in the world,” and aims to bring gaming and social networks together in a big way.

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PlayStation 4? Sony Teases Fans with Mysterious Video and Conference Announcement *UPDATED*

Despite Sony Computer Entertainment’s head honcho Kazuo Hirai going on record just 10 days ago to state that he thinks it better to let competitors make the first move when it comes to releasing details of new consoles, a sudden official announcement from Sony earlier today has whipped gamers and tech fans alike into a frenzy.

Although the electronics giant’s video, simply titled “PlayStation 2013”, does not show any actual hardware footage or make any promises, it looks a lot like a teaser for a big forthcoming announcement if you ask us.

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【Playstation 4】 Sony President Hints at Letting Microsoft Move First in Next-Gen Console War

Ah, the video game rumour mill! There’s none better when it comes to excited fans and the thirst for knowledge.

With the current generation of consoles now starting to show their age and high-end PC users increasingly looking back as if to say “What the hell are you guys still doing back there?” news and rumour of the next wave of video game consoles is slowly heating up. While some gaming pundits maintain that we’re still years away from getting new Sony and Microsoft toys, others are, with a healthy dollop of optimism, hoping to see next-gen console gaming before the end of 2014.

While there are still next to no confirmed crumbs of information about the next crop of machines for gamers to stuff into their hungry mouths, Sony Corporation’s president and CEO Kazuo Hirai went on record yesterday to speak about the launch of the company’s new technology, hinting that gamers may have to wait until after Microsoft makes its move for details of the next Playstation.

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Which Company’s Employee Would You Like to Marry? Nintendo Tops Rankings in Japan

An Internet survey asking Japanese men and women aged 20 to 39 which company they would like a potential marriage partner to work for ranked Nintendo number one.

The survey, conducted November 28 and 29, 2012, received 500 valid responses. Filling out the top five were All Nippon Airways (ANA), Tanita (electronic scales), Google and Apple. Reasons given for choices were wide-ranging including, “It’s a hot company,” and “My partner is unlikely to gain a middle-aged bulge (working there).”
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Sony Unveils New Walkman for Swimmers– Light, Sturdy and on Sale for Under $170 this February

If you’re of the sporty persuasion and wish that you could take your tunes to the pool without having a funny-looking contraption strapped to your goggles or having your earphones fall out every other stroke, Sony’s newest addition to the Walkman series will definitely be of interest.

Scheduled for a February 16 release in Japan, the new NWD-W270 series features a compact, lightweight design and boasts 4GB of onboard storage space. Plenty of delicious images and details after the break.

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Sony Warns Not to Put Your Gaming Console in the Microwave, Leaves Online Community Dumbfounded

Sony’s recent publicly-announced warning not to put your gaming console in the microwave, has left most of the online community completely lost for words. If you happen to be the owner of a Sony gaming console, placing it in the microwave only to fry the hell of it is surely the last thing on your agenda. Nevertheless, it cannot be denied that such reports have recently been doing the rounds on the net. Frying your treasured gaming console obviously defies all forms of common sense and I’m sure most of you will be racking your brains as to whom and under what circumstances would do such a thing.

So just why would Sony issue such a bizarre warning? In short, Sony appears only to be going by the facts, or should we say the evidence that remains resident on the game console after being submitted for repair:

“Of the defective products received by Sony, we have detected on some rate occasions evident changes in the shape of the unit and even burn marks that can only be assumed to have been brought about by the use of an electrical appliance such as a hairdryer or microwave”.

Sony adds, “Heating up your game console leads not only to a defective unit but also creates the risk of a fire or even serious injury”.

Whilst there is much speculation and even theories out there as to why game users would resort to such an act, hard evidence is much lacking.

So just what are some of these theories?

Forget about sending your broken game console to Sony: if you have a hairdryer at hand, repair it yourself the D.I.Y way! – Or so the ‘hairdryer method’ would have you believe!

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Wooden Playstation 3 Bentō Lunchbox Looks Just Like the Real Thing

You could be fooled into thinking that this is some enormous new add-on for the current Playstation 3 console, but what you’re actually looking at here is a multi-layered wooden bentō lunchbox sculpted and assembled by a master craftsman for Sony Japan.

Presented to staff at Square Enix and Konami in celebration of 25 years of Final Fantasy and Metal Gear games, these stunning lunchboxes are designed to look identical to Sony’s home console, featuring everything from the ridged top to the tiny silver Playstation logo on the front, all the while leaving plenty of room inside for a delicious lunch.

These things are so beautiful that it almost makes us want to trade in our plastic Playstation 3 for a wooden one…

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Creepy, Creepy, Creepy: Technology Forces Smiles on Sad-Faced Humans, Wins Award

Ah, so this is how Skynet starts…

Scientists at the University of Tokyo Sony CSL (Computer Science Labs) have come up with an ingenious way of cheering people up- forcing them to smile in exchange for easy access to their food.

Attaching a device called as a “Happiness Counter” to a regular refrigerator, Sony’s scientists are hoping to make us happier people.

The technology, which scans a person’s face as they stand in front of their food treasure trove, detects whether or not they are smiling and, reading anything other than a big, cheesy grin, makes the door difficult to open.

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New Playstation 3 Commercial Packs a Nasty Little Surprise, Small Children Now Wary of Plastic Boxes

Just before this year’s Tokyo Game Show, Sony lifted the lid on its newly-modelled Playstation 3 console.

While many of us were hoping for even a tiny snippet of news on the next generation of consoles, Sony is still busy squeezing the few last drops of juice out of its multi-million-selling game machine, and, in an effort to cut production costs and shift a few more units before going next-gen, has somehow managed to shave a few more inches off the console’s size, giving it a facelift in the process.

Eager to show off their newest toy, a brand new ad campaign for the console hit Japanese TV late last week, drawing consumers’ attention to the machine’s snazzy new lines and bragging about its smaller size.

And then something a little bit unexpected happens. Read More

【TGS 2012】 Futuristic 3D Headset Arrives, Brings the Pain and Embarrassing Red Marks

As a life-long gamer, I love it when new videogame-related technology arrives. And when it’s tech that looks like the virtual reality headsets of the future that were teased during my 1980s childhood, I just about lose my head out of excitement.

Sony’s newest “Personal 3D Viewer” head-mounted display, however, almost makes me wish I didn’t have a head to lose. Or a forehead, at least… Read More

The Return To Cassette Tapes (Or Did We Ever Truly Leave Them Behind?)

Sony is releasing a new product, their HF Series cassette tapes. There will be 10, 60, and 90-minute versions and prices are expected to range from around 100 to 230 yen for individual tapes, though they’ll also be available in 10-packs. Possibly in consideration for its target clientele (hint: not the young), Sony has made the printed font big, as well as made the labels and index sheets easy to write in big letters. As could be expected, the netizen response to this unveiling has been colorful … Read More

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