Mario’s newfound immortality looks to shake up the function of one in-game item in a huge way.
video games (Page 81)
Series has been giving fans an eyeful of its characters’ bodies for years, and now they’ll get a noseful too.
Pikachu and other classic starter Pokémon face packs, of course, give fans special reasons to use ‘em all.
Nintendo’s new retro system includes a never-before released game, plus some of the odder elements of gaming in the 16-bit era.
While an eager audience of children hung onto his every word, his pep talk appears to have ruffled Japanese net users for an amusing reason.
International airport closest to company’s Kyoto headquarters lets you start your Nintendo travel fun right away.
Almost two years after getting our hopes up, Raid Battles are set to become part of the hit mobile game.
After more than 300 years in business, famous sweets shop gets first endorsement from the Pokémon star.
Warm up those throwing arms, because it’ll take more than a button tap to chuck those Koopa shells.
First glimpse of theme park’s Nintendo World expansion looks as awesome as we’d hoped.
Franchise makes it first appearance on Nintendo’s newest system, and also offers a return trip to the Alola region on 3DS.
Stores hold drawings to randomly award customers the right to buy coveted video game system.

















Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Injuries on stairs in Tokyo highlight an overlooked design flaw
Pikachu to cuddle with kimono-clad beauty on Tokyo street as part of flower art event
61-year-old Japanese fisherman falls off boat and defies odds to swim to safety
Japan named most sleep-deprived country for fourth year in a row, according to survey
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Collaboration brings Baskin Robbins macarons to Family Marts across Japan
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
In Japan, you can buy bloom-at-home cherry blossom bouquets for super-easy hanami【Photos】
McDonald’s adds a Mint Chocolate Oreo Frappe to its menu in Japan for a limited time
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
Japanese government wants overseas anime market to roughly triple in 10 years, but are they crazy?
30 Pikachus want to share a Tokyo hotel room with you that has separate Grass, Water, Fire spaces
Japanese bento shop sells croquettes for 13 cents, but are they any good?
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Collaboration brings Baskin Robbins macarons to Family Marts across Japan
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
In Japan, you can buy bloom-at-home cherry blossom bouquets for super-easy hanami【Photos】
McDonald’s adds a Mint Chocolate Oreo Frappe to its menu in Japan for a limited time
New Travelling Bento pouches turn your luggage into a Japanese lunch box
Lawson convenience store at popular tourist site is one of the most unusual in Japan
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
Drink vending machines disappearing in Japan as number drops to lowest in 30 years
Kinotake Mother AI developed to study Japan’s divide between chocolate cookie snacks
Are high-end convenience store rice balls really packed with more ingredients?