
There are certain customs restaurants in Japan follow when serving dishes that originated overseas. Fried rice should come on an octagonal plate. Steak must be accompanied by a few wedges of carrots, steak fries, and corn.
When it comes to curry and rice, the roux should never completely cover the grain. Ideally, it should be poured over half of the plate, allowing the customer to enjoy mixing the two together in whatever ratio they feel is best.
Trying to keep with the spirit of this tradition caused problems for one Tokyo restaurant, though, when its special plate of three kinds of curry ended up containing an unfortunate and unintentional hidden image.
The suido café is located in Tokyo’s Bunkyo Ward, and you can tell by its all-lowercase name that it’s a classy, laid-back kind of place. Actually, suido café is an offshoot of Sumeshiya, an exclusive sushi restaurant that takes customers by reservation only.
Sumeshiya doesn’t open until six in the evening, however. While this kind of operating schedule was the norm for upscale restaurants in Japan for several generations, the recent economic crunch has convinced many eateries to look for new revenue sources, often by serving a simplified or alternate menu during the afternoon. This is likely how suido café, which operates during the afternoon in the same building as Sumeshiya, came about.
Aside from a variety of beverages and desserts, the café also serves curry. Although curry is typically thought of as a cheap, filling meal for hungry students and athletes in Japan, in recent years there’s been a boom in cafés offering it in slightly dressed up form. It’s not so far removed from fancy restaurants in the US also serving a tasty, $10 hamburger for those patrons who want to enjoy a little ambiance with their meal, but don’t feel confident enough to order anything with a French name.
When eating Japanese-style curry, you usually pick a single variety, which is then served in the accepted half-moon style we discussed above.
This presented a bit of a conundrum for the suido café, though, as their current lunch special is three kinds of curry served on the same plate. The three varieties are all from Otsuka Foods Bon Curry line. Since going on sale in 1968, Bon Curry has been an evergreen hit. Of course, people’s tastes change over time, and the Bon Curry lineup would eventually be expanded to include Bon Curry Gold and Bon Curry Neo.
▼ From left to right: Bon Curry regular, Gold, and Neo
As a treat for longtime Bon Curry fans, suido café decided to serve them all together for one of their weekly lunch specials this month. But how to present this unorthodox offering without the three flavors running together and ruining its very reason for existing?
Simple: place the curry in three separate sections at the edges of the plate, leaving a vaguely triangle-shaped cluster of white rice in the center.
Except, as some sharp-eyed, hungry, and/or lonely Internet users noticed, having one portion of curry slightly larger than the others creates a surprising image.
▼ Huh? What’s so weird?
▼ And?
▼ ….
▼ …!
Aaand now we can’t see it as anything else.
suido café will be serving the Underwear Curry (real name: Bon Curry Lunch) for 600 yen (US$6) only until October 13, so if you’re keen to try it but bothered by eating what appears to be a pair of jockey shorts, start scrubbing your memories now.
Or you could always try a mental substitution technique.
▼ Hmm…is this getting better, or worse?
Restaurant information:
suido café
Tokyo, Bunkyo-ku, Suido, 2-6-6-
東京都文京区水道2-6-6
Hours: Lunch 11:30 a.m. – 1:30 p.m., Tea time 1:30 p.m. – 5 p.m.
Open every day
Sources: suido café, Jin, Nico Video
Top image: suido café
Insert images: Sumeshiya, Coco Ichibanya, suido café, Amazing Socks, Aliexpress







Katsu curry rice you can eat with your hands? Mos Burger unveils new Rice Burger Katsu Curry
Can a curry shop legally ban you if you don’t finish your rice? A Japanese lawyer chimes in
Tottori Prefecture’s special curry is pretty in pink, fiery in the belly
Curry rice, to mix, or not to mix? That is the question survey attempts to answer
Should you add tartar sauce to Japanese curry rice? CoCo Ichi makes diners an unusual offer
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks Japan releases new zodiac chilled cup drink for 2026
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Why you shouldn’t call this food “Hiroshimayaki” if you’re talking to people from Hiroshima
Gangnam Style Parody “Gaijin Style” Hits the Web With Mixed Reviews
Japanese group to hold fashion show of colostomy bags and other stoma equipment in Paris
Exhibit featuring cutting-edge smell technology held at Tokyo Skytree
11 different ways to say “father” in Japanese
More Than a Capsule Stay: Why Solo Travelers Choose “global cabin Yokohama Chinatown”
Abysmal viewer ratings for Pokémon anime series does not worry its broadcaster the slightest bit
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
Japanese woman mistaken for bear
Return of Totoro sequel short anime announced for Ghibli Park
Is this the most relaxing Starbucks in Japan?
Starbucks on a Shinkansen bullet train platform: 6 tips for using the automated store in Japan
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Tokyo restaurant’s all-you-can-eat curry, udon is under five bucks, comes with free fried chicken
A little sweet with your spicy? Tokyo restaurant serves curry with strawberries and ice cream
Love curry? Why not wear it around your neck? Plastic food neckpieces get netizens talking
Twitter user shares her cakey creation that looks just like a plate of curry rice
We tried the expensive but delicious curry at Ishikawa’s Go! Go! Curry! But is it worth the trip?
Mr. Sato samples divine curry prepared in the style of the late “God of Ramen,” and so can you!
Curry rice king Coco Ichi removes 80 percent of rice, replaces it with something else in new dish
Can you handle the heat? Japan’s one and only Curry College now enrolling new students
We eat an Italian-inspired lobster curry…at a cheap curry chain!
Take it From a Native! Recipe for Delicious Japanese Curry as Found at Coco Ichiban
Kyoto Station’s hidden-in-plain-sight curry should be the last thing you eat before leaving town
103-year-old Japanese curry rice restaurant got dish right a century ago, still serves it today
When life gives you McDonald’s curry sauce, make…curry rice!
We sample blue Drift Ice Curry from the India of the Okhotsk Sea
Akihabara curry restaurant declaring bankruptcy after 50 years in Tokyo’s otaku neighborhood
Leave a Reply