
More than 10,000 guests have stayed in hotel’s magical girl-decorated rooms.
Thanks to its recent addition to Netflix’s lineup, hit children’s anime PreCure! has a chance at becoming North America’s newest mainstream success story. But while the streaming giant is starting by adapting 2012’s Smile PreCure! into the reworked and retitled Glitter Force, there’s actually been a PreCure anime chapter on Japanese TV non-stop since 2004, with the latest embodiment of the magical girl franchise being the currently airing Mahotsukai PreCure!
But PreCure isn’t just a regular fixture on Japanese television. It’s become such a part of the children’s pop cultural landscape that it’s also got a presence in the travel industry, specifically at the Ike no Taira hotel in Nagano Prefecture.
Two of the closest attractions are scenic Lake Shirakaba and the Family Land amusement park. As you can guess from its name, Family Land tends to draw travelers with young children, so since 2010 the hotel has been offering special guestrooms decorated with characters from whatever the most recent PreCure! series is.
Starting March 4, guests will be able to book one of six special Mahotsukai PreCure!-themed rooms. While Ike no Taira has yet to reveal any images of the newest iteration of their anime tie-up, the photos seen here of previous years’ versions show that the hotel goes all-out with the motif, and the results are sure to make fans squeal with delight.
Aside from being surrounded by the PreCure! cast, guests who book the special rooms can take home a bundle of related merchandise, including toothbrushes, mugs, notepads, puzzles, and hair scrunchies. Those who upgrade to the Mahotsukai PreCure! Dream Room (as opposed to the less expensive Mahotsukai PreCure! PreCure! Room) will also receive a special shoulder bag.
Also included in the package are passes to Family Land, plus a cosplay photo dressed as one of the PreCure! girls.
Of course, as with many corners of fandom for anime originally intended for little girls, PreCure! has a large number of adult fans as well. Still, Ike no Taira says that the majority of more than 10,000 guests who’ve stayed in its PreCure! rooms to date have been families. That’s not to say that childless travelers can’t book the themed rooms, but it’s unlikely that the hotel keeps an adult-sized costume on hand for them to take pictures in.
Reservations for the Mahotsukai PreCure! rooms can be made online here.
Related: Ike no Taira website
Source: Kai-You
Top image: Ike no Taira
Insert images: Ike no Taira (1, 2, 3, 4)






Popular anime declares “Boys can be princesses too,” prompts apology from Japanese resort hotel
For-adults PreCure novels get re-release for grown-up fans of magical girl anime series
Adult magical girl anime series Power of Hope: PreCure opening cafe in Tokyo【Photos】
Sanrio and magical girl anime PreCure join forces for new merch line【Photos】
Children’s anime PreCure features magical girl actually giving birth to a child in series finale
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Burger King Japan offering all-you-can-eat quad-burgers, whoever eats the most gets more in December
7-Eleven Japan releases a chocolate chip sandwich… that tastes like ice cream
Starbucks adds new Fruit Gummy sweets to stores in Japan
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Pump yourself up with Yokohama’s new extravagant Cool Fuel ice cream
Godiva melts minds by releasing a new corn chocolate drink in Japan
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
This shop combines traditional Japanese sweets with…mayonnaise?!?[Taste test]
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese convenience store shows us how to dress for the rainy season
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
Tokyo’s Pokémon Cafe reopens this month with brand-new sweets and Pikachu show
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Tourists brave Typhoon Jangmi to queue at two famous sites in Tokyo
Osaka is hosting a “hentai” event, but it’s probably not what you think
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
For-adults PreCure anime could be on the way this year, trademark filing suggests
Every PreCure magical girl ever now appearing on awesome anime digital mural in Tokyo【Pics, vid】
Pretty Cure’s latest movie clip stars 55 sparkly magical girls from the anime franchise【Video】
PreCure giant-headed doll effortlessly delivers your daily dose of WTF!?
Adult PreCure fans learn anime game for little girls can be emotionally devastating for grown-ups
4-year old wows Twitter with perfect pixel portrayals of Pretty Cure anime magical girls
McDonald’s Japan has Precure anime magical girl Happy Meal toys, and they’re Wonderful!【Photos】
We use makeup from Japanese kids’ anime Tropical-Rouge! PreCure on our adult faces【Photos】
Will anime contest for little kids end with magical girls visiting the home of a middle-aged guy?
New service lets you get calls from anime magical girls to say goodnight and that they love you
After 15 years, the first male Pretty Cure has arrived… perhaps
For the not-so-low cost of US$1,300 you can own almost every Pretty Cure collector’s badge set
Japanese kids can get boo-boos treated by augmented reality anime characters in Bandai-d form
City in Japan receives donation for kids with letter signed by two ultra-popular anime characters
Tokyo Disneyland Hotel set to enchant guests with new character themed rooms!