PreCure
Six magical girls from the fifth arc of the anime franchise pair off with Sanrio partners.
Cures Wonderful, Nyammy, and more characters from the hit series are headed to McDonald’s Japan in two batches of toys.
Magical woman Cures get special food, drinks, and exclusive merch for fans who grew up with the series.
Adult PreCure’23 Power of Hope could be the for-grown-ups version of the magical girl anime that veteran fans have been waiting for.
Just because you’re not a girl anymore doesn’t mean you have to leave the magical girl adventures behind.
The PreCure franchise celebrates its 20th anniversary while looking ahead to its newest arc.
Professional tennis player set to be the newest heroine in Japan’s biggest girls’ comic magazine.
Cash in the mail to pay for kids’ Christmas gifts supposedly comes from Demon Slayer and PreCure stars.
These Bandai band-aids come with an app that lets Super Sentai or PreCure characters wish away the pain. Aww!
Hugtto! PreCure’s final episode has aired, and only truly draws to a close after we see the protagonist as an adult screaming in labor pain.
The future looks bright for this budding artist, who made over 50 of the core PreCure cast out of acrylic beads.
Dialogue in new Nintendo Switch video game is just fine for little kids, but “a form of harassment” for older fans.
The latest movie from Toei Animation’s PreCure series showcases every single magical heroine from the series’ 14-year run. Let’s get dancing!
Pretty Cure is here to cure monotony in lingerie design with bra and pantie sets for Cure Black and Cure White.
Pretty Cure encourages boys who feel like it to wear dresses and be princesses, hotel apologizes for not being progressive enough.



















Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Don’t judge this Kiki’s Delivery Service book by its cover, because it’s not actually a book!
The quest for Dragon Quest Yoshinoya figure sets: Worth taking for fans, tricky for scalpers[Pics]
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Udon pudding is about to shake up the noodle scene in Japan
How to cook shiitake mushrooms like a Japanese manga character
Starbucks Japan teams up with Converse Tokyo for a new limited-edition collection in honour of Tanabata
One Piece docking at Round 1 amusement centers in both Japan and the USA
Studio Ghibli releases a musical diorama based on a touching anime scene from My Neighbour Totoro
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Sleep at Hoshinoya Nara Prison, one of the most unique hotels in Japan
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
How to cook shiitake mushrooms like a Japanese manga character
Starbucks Japan teams up with Converse Tokyo for a new limited-edition collection in honour of Tanabata
One Piece docking at Round 1 amusement centers in both Japan and the USA
Studio Ghibli releases a musical diorama based on a touching anime scene from My Neighbour Totoro
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
KFC Japan creates spicy summer fried chicken chips together with Calbee
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Taco Spaghetti appears in Japan, and our taco fan rushes to try it[Taste test]
Sanrio’s new McDonald’s Japan Happy Meals give the spotlight all to Cinnamoroll[Photos]
Foreign resident of Japan arrested after spraying bear repellant inside post office
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Sanrio collaborates with Sesame Street for adorable merch and sweets in Japan[Photos]
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