
Sapporo’s Nagoyaka-tei takes full responsibility for these (literally) over the top roe-lover’s rolls.
Restaurants on Japan’s northern island of Hokkaido are famous for their emphasis on fresh seafood and ingredients of the season. Even relatively inexpensive conveyor belt sushi restaurants, such as the Hokkaido-based chain of Nagoyaka-tei (なごやか亭), boast some gourmet local delicacies. In fact, this establishment actually popped up on our own list of the seven best conveyor belt sushi restaurants in Sapporo!
While Nagoyaka-tei’s signature kobore-zushi (“spilling-over sushi”) isn’t a new addition to the menu, it’s been experiencing a surge in interest from around the country thanks to social media platforms spreading photos of the heavenly rolls, such as these snapshots of ikura (salmon roe) shown below:
なごやか亭/こぼれいくら pic.twitter.com/EGDzGd7siA
— ひなり (@Hn0v0s0) March 31, 2016
なごやか亭のこぼれいくら。すごーい。友達の念願果たせてよかった\(^o^)/ pic.twitter.com/goRpPvcK3t
— ごんてぃ。 (@gongonsx) September 13, 2014
こぼれいくら( ̄▽ ̄)v pic.twitter.com/Sb7NnjNJSa
— 乙カレー (@unknownOtsu) May 18, 2016
A video posted by Twitter user @kabe_chirami late last month shows that the whole restaurant erupts into a ritualized chant as the sushi chef deposits spoonful after heaping spoonful of roe over the gunkan-maki rice and seaweed shell:
https://twitter.com/kabe_chirami/status/736792753527361536That’s not all, because salmon roe isn’t the only sushi topping to have a “spilling-over” form at Nagoyaka-tei — check out these mounds of amaebi (sweet shrimp) sushi, too!
https://twitter.com/19Blue7Yellow/status/683522307646619648北海道内にいくつか店舗がある「なごやか亭」っつー回転寿司のメニューね!
— 乙カレー (@unknownOtsu) May 18, 2016
他に「こぼれ甘えび」もある( ̄▽ ̄)v pic.twitter.com/yGxhrXPCxF
Now, all of that’s the meaning of true roe-mance, is it not? If you’re now looking for the nearest Nagoyaka-tei location, be sure to check their website for more information.
Source: Twitter/@kabe_chirami
Top image: Twitter/@unknownOtsu

Our 7 best conveyor-belt sushi restaurants in Sapporo
Drop the soy sauce and grab the salmon roe! Net users rave about ham sushi bento from Hokkaido
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
When is miso ramen not miso ramen? When it’s the new ramen at one of Japan’s top beef bowl chains
Reinvented traditional Japanese hearths may be coming to a restaurant near you
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Abandoned pirate pleasure ship sinking south of Tokyo Bay, city orders destruction
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
East Japan Railway announces plans to abolish magnetic-strip tickets
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events