The special release takes us through the love story of Cassis and Arles, a romance the animator has been developing for ten years.
Yoshiharu Sato is a talented Japanese animator best known for helping to direct and design the 1988 Studio Ghibli anime film My Neighbour Totoro. Having worked as a key animator on other Ghibli films like Porco Rosso and The Secret World of Arriety, Sato has also gone on to work for other greats in the industry, including Walt Disney Japan and game developer Taito.
For the last ten years, however, the experienced artist has been using his talents to help promote a local bread company called Francois. Based in Fukuoka, on Japan’s southern island of Kyushu, the bread company has a number of outlets exclusive to the region, and one of their best-selling ranges is the beautiful-sounding Slow Bread series.
The European style bread has been on the market since 2007, and Sato has been there from the very beginning, creating a series of commercials for the brand featuring the characters of 17-year-old Cassis, who works at her mother’s bakery, and the handsome Arles. The relationship between the two main characters has blossomed over the years, and now to celebrate the 10th anniversary of their collaboration, Sato has created a brand new commercial which takes a look back at their heartwarming love story.
Take a look at the beautiful commercial below:
The warm style of animation used in the commercials is reminiscent of a Studio Ghibli film, with stunning environments and beautifully illustrated scenes instantly drawing you into the world of the characters.
At the very end of the commercial, we get to see the adorable little leaven sprite which makes the Slow Bread so delicious.
While the Sato-produced Slow Bread commercials usually only air on local television stations in Fukuoka Prefecture, this tenth anniversary edition has been made a web-exclusive, allowing for a longer two-and-a-half minute look at the animated characters and their story.
The adventure isn’t over yet, either, as the company has just released a 30-second commercial for television, announcing that new stories will appear in the series.
We can’t wait to see where the newly betrothed couple will take us to in the next instalment! To get up to date with the story of Cassis and Arles, you might want to take a look here to view some of the commercials that have aired in the past, or head on over to the Francois website for more details.
Insert images: YouTube/francoisjp

Whimsical Ghibli Studio-style animation appears in bread commercials【Videos】
Amazing Totoro bread reveals a different side to the Ghibli anime character【Video】
Studio Ghibli’s Mother’s Day corn set is a heartwarming gift for Totoro fans
Create a Studio Ghibli cafe at home with anime movie glass tableware
Studio Ghibli produces commercial for Japanese convenience store chain Lawson 【Video】
Japan’s first all-matcha ramen restaurant is now open in Kyoto【Photos】
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Family Mart releases huge range of cute sweets for Cat Day in Japan
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
McDonald’s Japan partners with anime English teacher, but did they commit a cultural error?[Video]
See-through Japanese maid’s uniform gives you the power of X-Ray vision
Does this video about an abandoned dog leave you wiping your eyes or shaking your fist?
Studio Ghibli adds more magic to its Kiki’s Delivery Service collection
Act of Japanese kindness touches one man’s heart, provides hope for elevator etiquette
Dragon Quest Burgers and Slime drinks are coming to McDonald’s Japan【Video】
Yokai are descending upon Tokyo this spring in the latest immersive art experience
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japanese women sound off on their minimum height requirements for a husband【Survey】
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Kyoto planning surprise late-night inspections of Airbnb-style rentals to fight overtourism
Japanese movie theater chain’s popcorn earns highest Grand Prix quality certification
Japan’s most famous Mt. Fuji view park cancels cherry blossom festival because of overtourism
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
10 times to avoid traveling in Japan in 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Totoro and friends come out to play as cute new Studio Ghibli toys
How to get a job in anime with Studio Ghibli director Hayao Miyazaki
Studio Ghibli releases new Totoro tenugui anime art for the rainy season in Japan
Top 5 Studio Ghibli films Japanese viewers are tired of watching
Studio Ghibli releases amazing new My Neighbour Totoro merchandise in Japan
New Studio Ghibli tea collection includes tea sourced from Totoro’s real-life forest in Japan!
My Neighbour Totoro rice cookers and pots bring Studio Ghibli anime flair to your kitchen
Ghibli animator Yoshiharu Sato directs commercial for Satsuma Shiranami
Japanese baker creates terrifyingly cute anime character breads【Videos】
My Neighbour Totoro storyboards reveal secrets behind the Ghibli anime movie
Studio Ghibli releases new “Butterflies in the Forest” Totoro towels
Totoro runs, does aerobics, and holds an impressive yoga pose in series of cute illustrated GIFs
Studio Ghibli’s “Bouncing Totoro” zoetrope gets its own merchandise at museum
New Roaring Totoro plushies from Studio Ghibli make us view the character in a new light
The secret behind this mysterious Studio Ghibli x Pixar image
Official Studio Ghibli x Pixar image causes a buzz online
Leave a Reply