
Perfect for people who love sweets and carry napkins.
About a year ago, Häagen-Dazs released the Matcha Crumble Crunchy Crunch, and it tasted so good that I was willing to not only forgive its redundant name, but also accept it into my heart as my ice cream lord and savior. So earlier this month, when the company started selling a new green tea flavor in its Crispy Sandwich ice cream line, my faith in its deliciousness was as strong as my hunger.
So it was off to the grocery store to pick up the Green Tea Cream Azuki Crispy Sandwich and bring it back to the sanctum of SoraNews24’s Kanagawa Division Taste Testing Facility, also known as my living room.
The Crispy Sandwich series features an ice cream filling between two wafers, and inside the Green Tea Cream Azuki Häagen-Dazs promises azuki, the sweet red beans that make just about anything in life better. Open up the stylishly tapered box, and you’re half-way through the packaging.
The ice cream’s coating of matcha-infused white chocolate is an enticingly vibrant green.
Adding further temptation is the way the sandwich’s contents bulge out beyond the wafers.
Obviously, Häagen-Dazs delivers on the green tea part of the bargain. But just how much azuki is part of the ingredient team? To find out, I bisected the Crispy Sandwich, feeling quite classy in using cutlery while eating dessert.
It turns out there’s really not a ton of azuki, although a few streaks of it are visible like veins of precious ore in a mountainside.
At this point I also noticed that the wafers hug the chocolate/ice cream center pretty loosely, enough so that they slide off pretty easily.
So how’s the flavor? Really, really tasty. The wafers are nice and crisp, neither dry nor powdery. As for the coating, white chocolate and green tea continue to be a match made in culinary heaven, although if you’re a hard-core matcha lover, you might want a little more bitterness here. The visual inspection of the treat’s cross section didn’t have me expecting a lot of azuki flavor, but it made a mild, salty-sweet contribution, coming just before the green tea ice cream asserted itself with a pleasingly bitter finish.
But there’s one thing to watch out for, which is that while the flavor of the Green Tea Cream Azuki Crispy Sandwich is solid, its physical structure isn’t so much so.
Much like with its Matcha Crumble Crunchy Crunch forefather, the chocolate coating tends to splinter into large fragments as you bite into it. Since the wafers fit loosely onto the sandwich, once the chocolate shell fractures, the ice cream inside will come drizzling out all over the place, so you won’t want to be eating this directly over traditional tatami reed mats, Persian rugs, or any other sort of difficult/expensive-to-clean flooring.
Coincidentally, hamburger restaurants in Japan generally give patrons disposable paper sleeves to place their burgers in while eating them. It’d probably be best to adopt a similar tactic with the Green Tea Cream Azuki Crispy Sandwich and leave it in the wrapper, sliding it out bit by bit to take bites.
▼ Start
▼ Finish
If you have your heart set on removing the sandwich from its packaging entirely, I’d recommend having a plate handy to catch any spills. On the downside, the remains can kind of look like a frog that got run over by a semi truck.
But on the plus side, it means that if you grab a spoon, you can enjoy the unadulterated matcha flavor of the ice cream drippings.
The Green Tea Cream Azuki Crispy Sandwich is on sale now at Japanese supermarkets and grocery stores. It’s officially priced at 294 yen (US$2.65), though some stores have it discounted to 246 yen, meaning you can put the savings towards buying a spoon at the 100 yen shop.
Photos ©SoraNews24
Follow Casey’s quest to eat any and all matcha desserts on Twitter.




















Häagen-Dazs releases new Green Tea sandwich in Japan for a limited time
Häagen-Dazs Japan releases Matcha Creme Brulee ice cream for a limited time
Häagen-Dazs’ Matcha Azuki Kuromitsu Japonais ice cream blends green tea, red bean, black syrup
New Häagen-Dazs Green Tea Fondue Crispy Sandwich is absolute heaven for matcha lovers!
Häagen-Dazs Japan releases Japonais Double Matcha Condensed Milk and Brown Sugar Syrup ice cream
Japan’s new beer glass is designed to force you to drink…water [Video]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Japanese convenience store food gets turned into hyper-realistic stationery you can peel open
Kumamoto earthquake may have created Japan’s newest hot spring inside flooded restaurant [Video]
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Are Japan’s room-temperature curry packets the boxed lunch heroes we’ve been looking for? [Taste test]
Tokyo is getting a branch of famous Los Angeles hot dog chain Pink’s with Japan-exclusive items
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Cup Noodle unveils first-ever cold-water instant ramen in Japan
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Häagen-Dazs’ new gold matcha ice cream has French heritage and our full attention
Another Japan-meets-ice cream creation from Häagen-Dazs — this time it’s strawberries and azuki!
What’s so “Japan mind” about Häagen-Dazs’ new “Japan Mind” ice cream?
New Japanese-style Häagen-Dazs brings us chestnut and azuki red bean ice cream this fall
Häagen-Dazs brings back its popular mochi ice cream line with two classic, luxurious flavors
Häagen-Dazs Matcha Salon: We dine on a full course of green tea treats at Tokyo pop-up restaurant
Häagen-Dazs Japan’s 35th anniversary Green Deep Tea ice cream is no ordinary matcha dessert
First look at course menu items, pricing for upcoming Häagen-Dazs Matcha Salon in Tokyo
Häagen-Dazs Japan brings out new limited-edition Hojicha Latte roasted green tea ice cream
Häagen-Dazs adds new Matcha Cheese Cookie ice cream to its Decorations series in Japan
Häagen-Dazs Japan announces azuki bean ice cream, net users go wild
We try the new Häagen-Dazs Matcha Pie ice cream from Japan
Häagen-Dazs Japan gives us another Crispy Sandwich flavor to swoon over: roasted green tea
Why does Häagen-Dazs Japan have two different types of green tea ice cream, and do we need both?
Häagen-Dazs ice cream sandwich milkshakes now available at pop-up cafe in Tokyo【Taste Test】