
Startled reactions from anyone who sees them not specifically mentioned by manufacturer, but can be assumed as a side-effect of “the ultimate tag team.”
In Japan, one of the most popular good-luck charms is the maneki neko, or “beckoning cat.” A figurine of a usually white kitty with an outstretched paw, the pose is supposed to show that the feline is beckoning good fortune your way.
Maneki neko are often placed in or just outside shops, restaurants, and other businesses. Nagoya-based fashion brand Izavell, however, has decided to place one on a pair of panties.
The Lucky Beckoning Cat Panties (because really, what else could you possibly call them?) were recently added to Izavell’s online store, and the manufacturer boasts a number of impressive features. “This is the ultimate tag team,” boasts the product description, ”the beckoning cat that brings financial property, and the color red, which brings energy!”
The designers recommend wearing the auspicious unmentionables on days when:
● You have a job interview
● You’re taking an important test
● You’re giving a presentation or speech
● You have a company performance review
● You have an important meeting with clients
● You’re going on a first date
● You’re buying lottery tickets and/or results are being announced
● You’re going on a first date with someone new
Izavell also says wearing the Lucky Beckoning Cat Panties is a good call on the day you’re going to propose marriage, which is kind of surprising since it’s predominantly guys who pop the question in Japan, implying that Izavell is either strongly in favor of more women taking the reins in their matrimonial ambitions, or simply thinks guys should feel free to think of this lacy undergarment as unisex apparel.
▼ The maneki neko graphics continue on the backside, making it look like you’re straddling a cat’s back and squeezing it between your thighs while wearing the panties.
With so many days on which the Lucky Beckoning Cat panties are ready to work their magic, you might be wondering if just one pair is enough. You’ll probably want good luck more than just one time per laundry cycle, right? Fear not. Izavell has though of this, and so the maneki neko panties are sold in a two-pack, which can be ordered for 3,024 yen (US$27) here.
In closing, though, we’d be remiss if we didn’t mention one not-uncommon interpretation of how maneki neko work. Those given to more concrete ways of thinking often envision that a maneki neko outside their place of business will draw in not necessarily mystical prosperity, but customers, or, in other words, people (that maneki neko’s pose is the way people in Japan signal “Come over here” after all). So if you’re not entirely comfortable with a cute kitty gesturing towards your crotch, you might have to employ a different strategy for winning the lottery or getting your maneki neko fix.
Sources: @Press, Izavell
Top image: Pakutaso
Insert images: @Press, Izavell
[ Read in Japanese ]
Follow Casey on Twitter, where the presence or absence of good luck symbols on his underwear remains a mystery.



Japanese Lucky Beckoning Cat banknote design is the faux money we wish was real
Amazon Japan’s lowest-rated beckoning cat good luck charm is full of lies, might be cursed【Pics】
A visit to Tokyo’s luckiest, kitty-est lucky cat temple: Gotokuji【Photos】
Starbucks’ Japanese New Year’s/Chinese zodiac drinkware line is full of fun and fortune【Pics】
Create your own biodegradable good-luck “beckoning cat” figurine… with plain salt!
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan’s foreign tourist numbers projected to fall for first time in years in 2026
Japan’s kid-friendly ski program is now selling Pikachu snowboards for a limited time only
Totoro cream puffs and Catbus cookies are finally available in downtown Tokyo
Mister Donut and Godiva continue their sweet sweets relationship with new treats on sale now in Japan
Immersive ukiyoe exhibition in Osaka adds some scented flair
McDonald’s Japan releases a Mushroom Mountain and Bamboo Shoot Village McFlurry
Studio Ghibli Rollbahn notebooks are both dynamic and subtle salutes to anime classics【Pics】
Cosplay costume room tour by Japan’s number-one cosplayer Enako is an eye-opener【Video】
A diner’s guide to oden: Japan’s weird-looking, super-popular winter dish
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Beckoning cat fortunes lure a kitten into their box at cat temple in Japan
“Cat men” and “catnomics” becoming unprecedented trends in Japan
Meet Nowa Yukigami, Japan’s cute-looking, panty-flashing mascot cat
Black-cat-wearing-white-panties underwear appears in Japan with extra-long crotch fur
Studio Ghibli releases a Totoro daruma and beckoning Catbus in Japan for New Year
A visit to Japan’s cat beautiful, quirky, and touching cat temple, Unrinji【Photos】
Starbucks Japan releases New Year’s mugs and travel cups featuring lucky cats, daruma and Mt Fuji
New panties from Japan can transform into cats【Photos】
Panties to wear on your head as hair accessories on offer from Japanese fashion brand【Photos】
Japan’s awesomely adorable cat pseudo-currency is actually usable at one very special place【Pics】
Japan’s heart-melting, mouthwatering cat-shaped bread can now be ordered online【Photos】
Lingerie lucky bag from Japan’s Peach John includes anime cosplay bra/panty set, maybe by accident
Japanese panty pillowcases are disturbingly versatile【Video】
Cat in Japan finds the perfect shrine to take shelter from the rain at
Leave a Reply