
”Includes some goods” is the only promise this anime shop makes about its fukubukuro.
The whole idea behind the fukubukuro/lucky bags that Japanese stores sell at New Year’s is that there’s an element of chance to what’s inside. The unspoken agreement is that the total retail value of the items inside is supposed to be greater than the amount you pay for the bag, but the items you get are a complete mystery until after you make the purchase and look inside.
At least, that’s how it used to be. Part of what’s made lucky bags’ popularity skyrocket in recent years is stores giving customers a bit more of a concrete idea of what’s in their bags prior to purchase. In some cases, like with the Mister Donut/Pokémon fukubukuro, you know exactly what sort of merch will be inside your bag, you just won’t know what the exact illustration pattern will be.
But our ace reporter Mr. Sato finds himself wistfully longing for the days when he had no idea what was going to be inside a fukubukuro, and so this year he was happy to find this.
That’s the “? Bag” from Liberty, an anime and game specialty shop in Tokyo’s Akihabara neighborhood. The only promise Liberty makes is that the bag “includes some goods,” and the written instructions ask that you “Please react with ‘?’ when you open this.”
His curiosity piqued, Mr. Sato handed over the 3,000-yen (US$26) Liberty was asking for the ? Bags, then rushed home to open it.
The first items he pulled out were a collection of keyholders and pins featuring characters from Jujutsu Kaisen, and Kuroko’s Basketball, plus a couple of mini One Piece figures.
Next up were an Evangelion hand towel and Jujutsu Kaisen clear file.
And at the bottom of the bag were its biggest treasures, a pair of Love Live figures, specifically Dia Kurosawa…
…and Yoshiko Tsushima (in her Fallen Angel Yohane persona), both from the Sunshine branch of the franchise.
All in all, Liberty’s fukubukuro contained 14 items, which works out to just a little over 214 yen (US$1.85) each. That’s a pretty great deal, so we were surprised when Mr. Sato said that he was disappointed with the contents of the ? Bag.
“I was expecting to have no clue what any of the stuff inside the ? Bag was, but I recognize all of these,” he said. “I was braced for it to be stuffed with things that an ordinary person’s mind wouldn’t be able to comprehend, but these are all well-known, popular series.”
When we asked Mr. Sato what sort of contents would have shocked him, he said “You know, like if there was an iPad and a pair of ballet tights in there.” While it’s true such a lucky bag did exist in Japan this year, it sort of seems logical to expect an anime store’s fukubukuro to have, well, anime stuff inside of it, and for those whose main goal wasn’t to have their minds blown, but just to score some cool anime merch, the ? Bag is probably going to be much more satisfying.
So yeah, it may not have met Mr. Sato’s standard for bizarreness…
…but that’s a pretty tall task when the guy is pretty bizarre himself, and if you want anime merch that’s more obscure, there’s a bag that delivered that this year too.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]









Akihabara Radio Kaikan’s gacha capsule toy lucky bag is an otaku delight【Photos】
Animate Akihabara releases a lucky bag for the first time in years, and it’s amazing
Akihabara capsule toy lucky bag is filled with cute characters and cool crap (literally)【Photos】
Demon Slayer lucky bag from Akihabara slays us with awesome anime merch
Akihabara junk shop offers “Guaranteed iPad and other various items!!” lucky bag in 2022
Beautiful exclusive Totoro tenugui towel is a gift from Disney to Ghibli physical media buyers
Brand new Shinkansen bullet train unveiled in Japan… but it won’t carry passengers
Sanrio eco-friendly plushies are here for the earth-conscious lovers of all things kawaii
Cup Noodle releases cold-water instant ramen in Japan, but can it really be made with just cold water?
Japanese convenience store releases Japanese convenience store-flavor fried chicken
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Giant Snorlax, other snoozing Pokémon appear in Yokohama for Pokémon Sleeping Faces Research [Pics]
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Japan’s “edible fireworks” wagashi sweets return, but only for a limited time [Photos]
Studio Ghibli’s new moving keychains are the angry, adorable bugs from Nausicaa [Photos]
Japan now has human refrigerators inspired by Japanese vending machines
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Family Mart’s new Tokyo flagship convenience store doesn’t feel convenient, but is that a problem?
Starbucks Japan releases new Discovery Series collection celebrating local regions and traditions
Teen girl in Japan refuses to be victim, personally escorts train pervert to police for arrest
Is Japan’s tourism boom slowing down? Foreign visitor numbers fall for first time in five years
Evangelion beautifully reimagined as iconic classical Japanese folding screen art series [Photos]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
We get more than we bargained for with this Akihabara lucky bag
Krispy Kreme lucky bag disappoints doughnut lovers around the nation
【2016 Lucky Bag Roundup】We buy a 3,000-yen, 5-kilo Lucky Bag of junk in Akihabara
The Spy x Family lucky bag is a double-layer of mystery for fans of the hit anime series【Photos】
What’s inside the Super Mario lucky bag from Japan?
Mr. Sato goes back to the junk shops of Akihabara, where the real lucky bag action is
Uniqlo Japan’s lucky bag creates chaos at Tokyo store
What’s inside the lucky bag from Akihabara’s largest adult toy shop?
【Lucky Bag Roundup 2018】Akihabara Junk Shop Lucky Bags: Now with less junk!
Mr. Sato gets his heart broken by a 2019 Akihabara Junk Shop Lucky Bag
Yoshinoya’s year-end lucky bag is more like a lucky box… or bowl?
The Animate anime lucky bag is an otaku mind-blowing value【Photos】
【Lucky Bag Roundup 2018】Animate’s awesome set has over 70 anime goodies for under 30 bucks
Mr. Sato meets a familiar friend in this electronics lucky bag from Akihabara 【Photos】
Sunshine Aquarium’s 2022 lucky bag is a true rarity
McDonald’s celebrates New Year in Japan with a special lucky bag