3.11
Donations will be made for each person who runs a search for information about the tragedy, with funds helping farmers, students, and those suffering from depression and loneliness.
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Shows up exactly seven and a half years after the tragic earthquake and tsunami in a town half-way across the country.
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Four years on, the earthquake, tsunami, and nuclear crisis that befell Japan’s Tohoku region on March 11, 2011 have very little effect on the day-to-day lives of most people in the country. The rolling blackouts have stopped. Batteries and bottled water are once again readily available. Trains are running, and whole cities aren’t spending hours walking home from work or school.
But while a return to normalcy is a desirable, and ultimately necessary, part of recovery, it’s also important to remember what happened. To stem the forgetfulness that often accompanies the later stages of coping with tragedy, on March 11 Yahoo! Japan will be making a donation to the Tohoku recovery efforts for every person that searches for “3.11” through the company’s search engine.
Three years ago, Japan’s northeastern region was devastated by a triple disaster of a Magnitude 9.0 earthquake, an ensuing tsunami that wiped away whole towns and caused the meltdown of a nuclear power plant. Affected deeply by the tragedy, Japan has since rallied together as a country to support those who lost loved ones, livelihoods and homes.
Last week, as a part of remembering the three years that have passed since the disaster, famed German camera maker Leica gave a high-end camera worth 1,200,000 yen (US$12,000) to a high school student whose community was devastated by the tsunami. Initially touched by the show of support, Japanese netizens began a heated conversation online about whether the very generous gift was a heart-felt present or just a PR stunt for the well-known camera maker.














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