Century-old lacquerware company, supplier to the royal family, turns its makie skills to a beloved Fire-type.
lacquerware
Yamada Heiando has been in business for over 100 years, but it’s still got new ideas for its Pokémon crossover line.
Exclusive “Wa Selection” range pays homage to some of Japan’s most beloved traditional flavours.
The centuries-old company is using a sensual ad campaign to draw attention to their innovative new range.
![Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video] Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]](https://soranews24.com/wp-content/uploads/sites/3/2026/03/pm-0.jpg?w=640)























































