
Yamada Heiando has been in business for over 100 years, but it’s still got new ideas for its Pokémon crossover line.
Pokémon will be celebrating its 30th anniversary next year. That’s an impressive milestone for an entertainment franchise, but their partner in their newest creative endeavor also knows a thing or two about staying consistently popular, as 2026 will mark Yamada Heiando’s 107th year in business.
Founded in Tokyo in 1919, Yamada Heiando specializes in lacquerware, and its reputation for beauty and quality is so strong that it counts the emperor of Japan and his family among its fans, as it’s a supplier to the imperial household by royal warrant. You don’t have to be a member of the nobility to own a piece of Yamada Heiando art, though, and showing that they’ve got a playful side too, they’re now offering lacquer bowls bearing the image of Pokémon Swinub.
Yamada Heiando and Pokémon first teamed up back at the start of the year, when they released lacquerware bowls bearing the likenesses of Pikachu, Dragonite, and the snake-like Ekans, the later two chosen as part of an eto (Chinese zodiac animal) theming. Next came a bowl in August for Torchic (representing the Year of the Rooster), and now it’s Swinub’s turn, filling the Year of the Boar role.
Though the Ekans and Dragonite bowls were released right around the start of the Year of the Snake/end of the Year of the Dragon, the designers have been kind of cherry-picking since then, as the next Year of the Rooster is 2029, and the next Year of the Boar isn’t until 2031. Still, with Swinub looking this cute and elegant, you can’t really be upset at him for showing up early, can you?
Don’t let the sense of fun fool you into thinking that these are low-quality novelty goods, either. The Pokémon bowls are made with the same dedicated care that Yamada Heiando puts into all their pieces, with skilled craftsmen with decades of experience turning the wood, layering on the lacquer, and then, as a finishing touch, applying gold powder, in a process called maki-e, to create the Pokémon imagery.
The bowls are 10 centimeters (3.9 inches) in diameter and 6.3 inches tall, with a steady base to prevent spills (as well as surface scratching tumbles off of shelves or desks where you might want to display them). Because of they’re made of wood with a lacquer coating, the bowls stay cool to the touch even when filled with hot liquids such as miso soup, and they also come with a small lacquer spoon.
They can also be customized with your name written maki-e-style, though there’s a limit of six characters and it’s not clear if Latin alphabet letters are an option.
▼ But really, it’s hard to think of a more fitting reason to have your name written in Japanese then because you’re putting it on the side of a piece of Pokémon lacquerware.
▼ The Pokémon logo can be found on the underside.
As you can probably guess, handcrafted tableware from a company that supplies the imperial family doesn’t come cheap, but at 17,600 yen (US$115), the Pokémon Eto bowls are remarkably reasonable, as far as authentic lacquerware goes. They can be ordered, in black or red, through Yamada Heiando’s website here. Oh, and if you’re wondering what the next Pokémon to get the Eto bowl treatment is, Yamada Heiando says it’ll be releasing a Ponyta model in 2026 to celebrate the Year of the Horse.
Source: PR Times, Yamada Heiando
Top image: PR Times
Insert images: PR Times, Yamada Heiando
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!










Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Century-old Japanese lacquerware company picks Pikachu for line of high-class Pokémon tableware
Ring in the New Year with Baskin-Robbins Japan’s adorable Pokémon ice cream dishes
New Pokémon Line app message stamps raise money for children in Japan’s disaster-struck regions
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Nephew of Studio Ghibli director Hayao Miyazaki serves up Totoro Shaved Ice in Tokyo
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
Data suggests increased bear sightings have led to a decrease in mountain climbers across Japan
Pikachu and other Pokémon evolve into hydration types with Thermos drinkware collaboration [Pics]
Nagoya’s famous Shinkansen platform noodle shop has other, better branches nearby
Winnie the Pooh cosplays as Yuzuru Hanyu for new plushie collaboration
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
Japan’s double-decker portable rice cooker/bento maker is better than ever with new version
Turn octopus, spaghetti, and more of your favorite foods into crackers with Senbei Maker 2
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Universal Studios Japan partners with manga horror master Junji Ito’s Tomie
Starbucks Japan releases two new seasonal drinks that blur the line between summer and autumn
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】