
I’m pretty sure that by this point Nintendo is used to being one of the giants on whose shoulders many other video game developers stand. After all, just about every platformer or action RPG owes a debt to the company’s Mario and Zelda franchises, and its Metroid series was so influential in the design of similar exploration-heavy titles that gamers just threw their hands up and decided to call the genre “Metroidvania” (somewhat unfairly giving half the credit to Konami’s Castlevania, which wasn’t nearly as groundbreaking in establishing the category).
Still, it’s one thing when some third-tier software publisher or homebrew video game outfit toes the line between being inspired by your creation and outright copying it, and another when it’s world-famous Disney.
Until recently, Disney hadn’t had much luck as a video game publisher, but that’s all changed with Disney Infinity, the hit sandbox franchise populated by characters from Disney animation and the Marvel and Star Wars franchises. Just a few weeks ago, Disney rolled out the game’s hotly anticipated sequel, Disney Infinity 3.0.
One of the series’ biggest draws is its Toy Box mode, which allows users to create and share new environments and minigames. Even the Disney Infinity development team itself has gotten in on the fun and put together an arena-based team shooter called Squid Wars.
https://twitter.com/DisneyInfinity/status/642789813360459776As described in its announcement tweet, in Squid Wars the goal is to “Grab you ink gun and paint your turf as quickly as you can.”
Hmm…wait a second. This is all starting to sound sort of familiar. A squid theme? A contest where you don’t shoot your opponents, but try to cover up more of the playfield with brightly colored ink? Where have we heard that before…
Oh, right. It’s exactly the same premise as Splatoon, the hit Nintendo title that just came out a few months ago.
▼ Does this mean we can expect complaints to start coming in about Japanese Squid Wars players?
Seeing Squid Wars in action doesn’t do anything to make it seem less like a blatant Splatoon clone either.
Needless to say, Nintendo fans aren’t right pleased about this. The Squid Wars announcement tweet garnered plenty of angry English responses, and Internet commenters in Japan are pretty steamed too.
“Disney is the last company I would have expected to do something like this.”
“Eh, Disney’s always been like that. Just look at The Lion King <said by some to be a copy of classic Osamu Tezuka anime Jungle Emperor/Kimba the White Lion>.”
“And Disney keeps such a tight grip on its own copyrights.”
“I think I’m going to go file an IP theft indictment against Disney.”
“So they’re calling it Squid Wars, but are there actually any squids in the game?”
Cooler heads, however, argued that Nintendo doesn’t have the firmest moral high ground here either, pointing out that Splatoon itself has more than a little in common with Color Wars, a cancelled Xbox 360 title whose development predates the release of Nintendo’s game.
▼ Color Wars gameplay sample
Seeing as how Color Wars never made it to market, though, one could take the stance that it left the door open for Nintendo, or whatever other developer could complete such a game first, to plant their flag and claim dominion over team-based ink shooting. That said, it’s somewhat unclear whether or not Nintendo actually could take damage-seeking legal action against Disney, as Squid Wars’ free-to-download status means the latter company isn’t directly profiting from it. Further muddying the waters is the question of whether or not Squid Wars was officially produced by Disney, or simply a private, off-the-clock project of Disney employees who were also on the Disney Infinity 3.0 development team.
The whole thing gets especially awkward when you consider that Disney Infinity 3.0 is a multi-platform release that’s playable on Nintendo’s own Wii U console. After the Squid Wars incident, though, you can bet Nintendo will be keeping a closer eye on the Disney Infinity franchise and its content.
▼ Although really Nintendo should have been on guard after Disney promoted the original Disney Infinity in 2013 by showing how well its engine could replicate Super Mario Bros.
Sources: Byokan Sunday, Jin, Twinfinite, Squid Boards
Top image: Twitter/@DisneyInfinity
Insert images: Nintendo, YouTube/Disney Infinity



Nintendo’s Splatoon (sort of) comes to PC – Get your squid on in Splat Fortress mod
Splatoon’s squid vs octopus Splatfest asks deep questions, ruins marriages
Chinese knockoff of Splatoon to be released with “original” content, no one takes it seriously
Ice cream cakes splattered in ink marks Splatoon’s return to Baskin Robins in Japan
Zelda isn’t the Nintendo anime adaptation Japanese fans want to see most, survey says
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
McDonald’s Japan celebrates spring with… a Strawberry Shortcake Pie?!?
Japanese man drives truck that’s on fire directly to fire station, drops flaming potatoes[Videos]
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Pizza Hut Japan’s new ie-kei ramen pizza is here and weird, but is it tasty too? [Taste test]
We asked our Japanese team of writers how they deal with seasonal allergies in Japan
Shimane’s hidden travel sites, where you can escape the crowds and enjoy traditional Japan
Umamusume food and drinks dash into real world at Family Mart convenience stores[Taste test]
Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan opens new cafe and art gallery in top Tokyo tourist neighbourhood
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
The top 10 graduation songs in Japan as chosen by current Japanese high school students
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan
Pizza Hut Japan teams up with creator of one of the country’s best kinds of ramen for ramen pizza
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Japan’s cherry blossom season predicted to start earlier than we’d thought, especially in Tokyo
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Successful Wii U shooter Splatoon is about to get two manga adaptations
Adorable Japanese kids’ homemade Splatoon costumes are ink-redible【Pics】
Uniqlo’s awesome new line of Nintendo T-shirts features stylish Super Mario, Splatoon designs
Squid-themed ice cream comes to Baskin-Robbins Japan, but it’s OK because it’s a Nintendo tie-in
Nintendo Tokyo, Nintendo’s first ever dedicated shop in Japan, opens–here’s the awesome merch!
How to power up the coolest cheap souvenir from Nintendo’s official shop with a trip to Daiso
Sega/Nintendo rivalry coming to theatres with Console Wars movie
Play this Nintendo game with your partner before you decide to marry them, Japanese Twitter says
Nintendo fan’s Super Mario kimono is an awesome mix of retro gaming and historical fashion
Japan picks the 100 greatest games of all time in Video Game General Election