
Both foreigners and Japanese folks agree, Calbee’s new cola-flavored chips are a big win. But you’ll have to be pretty lucky to get some for yourself!
When Japanese people think of potato chips, they usually think of Calbee. For years the brand has continued to stick to the lightly salted and consomme-flavored chips the country loves, despite other makers like Yamayoshi and Koikeya coming out with odd flavors like coffee and orange.
But now, for perhaps the first time, Calbee has decided to shake things up this December by offering cola-flavored crisps. There’s just one catch, though. These snacks will only be available in crane games and won’t be sold in stores. As part of a promotional campaign organized by Namco and Calbee, these chips will be featured as prizes at 200 Namco-owned amusement centers nation-wide starting December 18.
▼ Two of the world’s most popular junk foods combined, you say?
Gotta catch ’em all!
Some of you might be wondering whether or not these chips are worth the hype, but both companies claim they taste positively “revolutionary” and they’ve even got a promotional video to prove it:
So, guys, next time you’re at the game center, why not skip the stuffed animals and win her some potato chips instead? We’re sure she’ll appreciate it more, and if you’re lucky she might even share!
Source: YouTube/Kabushiku Gaisha Namco
Feature/insert images: Namco x Calbee Potato Chips Cola Aji Campaign
[ Read in Japanese ]



Namco unveils potato chip-flavored cola, coming to Japanese game centers soon
Calbee teams with gourmet French chain for uni and dried roe potato chip flavor
Results of national poll for new flavor Calbee chips turn up “Tuna Corn Curry,” other bizarre flavors
Potato chip-flavor fried chicken now on sale at convenience stores in Japan
Get ready for a cherry-blossom-flavored spring with Sakura Butter potato chips from Calbee!
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Are Japanese convenience store sandwiches scamming us with their fillings?
7-Eleven Japan’s giant fried chicken skewer would be too big to eat, so it’s really for cuddling
Pizza Hut Japan’s new ie-kei ramen pizza is here and weird, but is it tasty too? [Taste test]
Umamusume food and drinks dash into real world at Family Mart convenience stores[Taste test]
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
We asked our Japanese team of writers how they deal with seasonal allergies in Japan
Studio Ghibli’s “Bouncing Totoro” zoetrope gets its own merchandise at museum
South Korea’s “Idol School” proves Korean idols are more than just pretty faces【Pics & Vids】
Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan opens new cafe and art gallery in top Tokyo tourist neighbourhood
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
The top 10 graduation songs in Japan as chosen by current Japanese high school students
Pizza Hut Japan teams up with creator of one of the country’s best kinds of ramen for ramen pizza
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Japan’s cherry blossom season predicted to start earlier than we’d thought, especially in Tokyo
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
The perfect summer snack – potato chips that are made to be cool, literally
Calbee goes spicy with two new potato chip flavors — Thai tom yum kung and Sichuan-style tofu!
Typhoon Lionrock delays production of Calbee potato chips
Calbee Potato Chips pouch impresses us and makes us want more chips
New “Rainbow Potato Chips” are disappointingly not multi-colored, but delightfully multi-flavored
Calbee partners with Baki the Grappler creator, Unleashes tyrannosaurus steak-flavored potato chips
We try Japan’s new “wet potato chips” — A moist revolution or soggy defeat?
Japanese snack food maker introduces new potato chips…for women!
Natto-flavored potato chips are now yours for the taking (or trashing) in Japan
What’s the difference between “cheeseburger” and “double cheeseburger” flavored chips?
Edamame potato chips appear in Japan, made with the king of edamame, dadachamame
Our natto maniac verifies the legitimacy of fermented soybean-flavored potato chips【Taste test】
KFC-flavor potato chips returning to Japan after a nearly decade-long absence
Smelliest sushi in Japan to become potato chip flavor
Coming soon to Japan: Chilled sweet bean ice candy flavored potato chips…with salt!
Lotteria wins us over with two amazing new potato chip burgers