
We and the rest of the Japanese internet were completely charmed by this tweet showing off the world’s cutest and youngest quality control manager in action!
Parents sharing a short video online of their young child doing something utterly adorable is a common enough occurrence in any part of the world. But in the case of a video tweeted by Shinichi, who goes by the user name @shin1p, showing his infant son at play has captured the hearts of netizens across Japan.
Here’s the actual tweet with the video, accompanied by the caption “My son busy at work on a mysterious product inspection project“:
https://twitter.com/shin1p/status/740872044712103936We think you can see now why the Japanese internet has been oooing and awwwing over the video. According to information that has been going around online, the baby in the video is Shinichi’s 14 month-old son, Masamichi, and at that young age he already looks to be an expert at quality control as he efficiently goes through his pile of diapers while “scanning” them with what appears to be a toy barcode reader.
▼ Not only does he scan the diapers, he sets the ones that
apparently passed his inspection neatly into a separate basket!
Well, he certainly seems to be approaching the diaper inspecting process with a sense of purpose and duty! As of the morning of June 15, the video has already been retweeted over 28,000 times, making baby Masamichi something of an internet celebrity in Japan. Well done, Masamichi, and we hope we can get treated to more adorable videos of him in the future!
Source and images: Twitter/ @shin1p
Reference: ITmedia


Japanese toddler covers self in mom’s makeup, apologizes in cutest way imaginable【Video】
Sumo wrestler vs. 16-month-old toddler: The cutest match you’ll ever see【Video】
Cute baby cries every time someone takes the remote control from his left hand【Video】
“Mom’s 1st Birthday” – Try to get through this video without tearing up【Video】
Video shows that Street Fighter V’s story mode is so easy even a baby can beat it 【Video】
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
7-Eleven Japan’s giant fried chicken skewer would be too big to eat, so it’s really for cuddling
Are Japanese convenience store sandwiches scamming us with their fillings?
McDonald’s Japan celebrates spring with… a Strawberry Shortcake Pie?!?
The top 10 graduation songs in Japan as chosen by current Japanese high school students
Japanese woman stumbles on the power of the infamous “gaijin seat” phenomenon during flight
Nintendo brightens the life of a Game Boy-loving 95-year-old Japanese grandmother
Starbucks Japan offers special sakura picnics at Reserve Roastery Tokyo beside Meguro River
Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan
Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
Starbucks Japan opens new cafe and art gallery in top Tokyo tourist neighbourhood
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Japan’s cherry blossom season predicted to start earlier than we’d thought, especially in Tokyo
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japanese Twitter-user shares video captured of “the world’s longest cat”, Internet is impressed
Chinese boy unleashes torrent of pee on elevator control panel, regrets immediately【Video】
Japan’s Bubbly Dance craze is back in its cutest incarnation yet【Video】
Cute cannibals — Japanese Internet falls in love with triplet babies “eating” brother【Video】
Man wins Japanese Twitter’s “big regret” meme by being power-kicked by his own baby
Hideo Kojima stopped by U.S. customs for attempting to bring in unnerving plastic baby pod
Please enjoy this video of the world’s cutest tailgating car, filmed in Japan【Video】
Artist pays homage to popular character One-Punch Man with cleverly designed artwork【Video】
Stylish pup walks the street in China, rocks full outfit complete with hat and backpack 【Video】
Japanese Twitter loves adorable cats’ reactions to Monster Hunter: World’s Felyne voices【Videos】
Japanese mother creates life-size cardboard cutout of herself to soothe her child 【Pics & Video】
Marutaro the hedgehog is still as cute as a button, and now he’s a family hedgehog! 【Pics】
Dragon Ball Z English voice actors dish about their early days dubbing at Funimation【Video】