
Limited-time offer of all-you-can-eat meat is so good and so cheap that it’ll make you forgive the corny pun behind it.
We’ve all heard puns that make our eyes roll, but in Japan there’s also a pun that’ll make your mouth water. By themselves, ni and ku mean “two” and “nine” in Japanese, but lining them up gives you niku, or “meat.” Because of that, many restaurants in Japan with hearty, meaty fare have specials on the 29th of the month, or “Niku Day” as they call it.
Among the more enthusiastic observers of this carnivorous celebration is Gyukaku, one of Japan’s most popular yakiniku (Korean barbeque) chains. While Gyukaku already has a reputation for being tasty yet reasonably priced, the chain gets even more generous on Niku Day, with different promotions each month. This month, Gykaku got the hearts of meat lovers racing with an unbelievably sweet deal: all-you-can-eat meat for just 290 yen (US$2.80)!
In order to keep all of Japan from flooding its locations, the all-you-can-eat deal is available by reservation only. Gyukaku ran a similar promotion back in February, with every available seat getting reserved in just 32 seconds. Thankfully, we managed to get a seat at the table on a special media day, so we sent two of our biggest appetites, Japanese-language correspondents Mr. Sato and P.K. Sanjun, to the Gyukaku in Tokyo’s Gotanda neighborhood.
▼ Contrary to what’s shown in that scene at the end of Lost in Translation, not every picture on a yakiniku menu is the same.
In keeping with the niku theme, 29 different dishes were available in unlimited quantities. With so many delicacies to enjoy and only two stomachs to put them in, our guys got to grilling.
▼ But not before Mr. Sato posed for a commemorative snapshot with his meaty darlings.
There are a variety of cuts on offer, including the ever popular karubi (short ribs) and harami (skirt steak).
And while beef is the biggest draw at Gyukaku, you can get pork there too, like P.K.’s personal favorite, pitaro (pork neck).
Cultured gourmand that he is, Mr. Sato spoke highly of the marbled beef tongue, which, for those who haven’t tried it, is surprisingly mild in flavor.
▼ It’s…
▼ …all…
▼ …so…
▼ …good!
Salad, kimchi, rice, and tofu are also part of the all-you-can-eat package. In the end, our two-man team polished off some 20 plates of chow.
With a total bill of just 580 yen for the both of them, that works out to just 29 yen a plate, less than the cost of a pack of breath mints at the convenience store!
Gyukaku is yet to announce what kind of promotion it has planned for Niku Day in July, but our wallets and taste buds would be more than happy to see all-you-can-eat meat come back again.
Related: Gyukaku location finder
Images ©RocketNews24
[ Read in Japanese ]
Follow Casey on Twitter, where he’s patiently counting down the days until the next Niku Day.














Tokyo restaurant ready to feed you and friends yakiniku all day long for under 10 bucks
Tokyo yakiniku restaurant will hook you up with 2.9 kilos (6.4 pounds) of beef for less than US$3
Tokyo food budget savior: All-you-can eat yakiniku, every night for less than four bucks
All-you-can-eat yakiniku in Shinjuku for less than 10 bucks!
We check out another all-you-can-eat yakiniku deal in Shinjuku, just 1,080 yen!
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
Data suggests increased bear sightings have led to a decrease in mountain climbers across Japan
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Nephew of Studio Ghibli director Hayao Miyazaki serves up Totoro Shaved Ice in Tokyo
Amid foreign sex tourist rise, Japanese government considering outlawing paying for prostitution
Pikachu and other Pokémon evolve into hydration types with Thermos drinkware collaboration [Pics]
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
Winnie the Pooh cosplays as Yuzuru Hanyu for new plushie collaboration
Dragon Ball Z theme park, financed by Saudi Arabia, to be built in France
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Universal Studios Japan partners with manga horror master Junji Ito’s Tomie
Starbucks Japan releases two new seasonal drinks that blur the line between summer and autumn
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Conveyor belt yakiniku: Our new favourite way to enjoy all-you-can-eat meat in Japan
Mr. Sato celebrates Japan’s Good Meat Day by taking on Burger King’s all-you-can-eat Whopper deal
Cheap monthly subscription to Tokyo yakiniku restaurant lets us eat intestines every day for free
Tasty and cheap: 30 minutes of all-you-can-eat yakiniku for only 780 yen
All-you-can-eat meat offered by restaurant in the heart of Tokyo for less than 10 bucks
All-you-can-eat yakiniku, curry, and ice cream, all for just 10 bucks at this Tokyo restaurant
Popular Osaka all-you-can-eat yakiniku chain Yakiniku Rikimaru opens its first location in Tokyo
Tokyo, Osaka restaurants offering all-you-can-eat beef for two and a half bucks on Meat Day
Tokyo yakiniku restaurant begins offering halal course meals for Islamic diners
We sent Mr. Sato off to Yakiniku Camp, the restaurant where you cook your own food
Late-night all-you-can-eat yakiniku for only 980 yen? Yes, please!
Tokyo big eats just got even bigger with massive meat curries at new restaurant chain
Tokyo has an all-you-can-eat cookie cafe, and the amazing deal costs less than 10 bucks
Mr. Sato orders a 5-kilogram, 12,000-calorie rice bowl with a pile of meat on top
We try the Yakiniku Like Tower Burger, the beefy bento box you can eat with your hands
All-you-can-eat Yoshinoya and all-you-can-drink beer in Tokyo for less than 15 bucks
Shuko Chiichi restaurant in Tokyo boasts all-you-can-eat deep-fried chicken and other sides